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Chinese retailers’ pricing strategy risks ‘vicious cycle’ of low margins

Inside Retail

Falling income growth is normalising lower consumption in China, with some industries experiencing declining revenue, as “companies are lowering prices to maintain their market share and avoid being squeezed out,” said Wang Dan, a Shanghai-based economist at Hang Seng Bank. at the flagship chain.

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Uncovering Retail Price Discrepancies: Strategies for Brand Consistency

Wiser

This underscores the critical need for brands to keep a vigilant eye on how their products are positioned in the market. Insight into these variations not only empowers brands to enforce consistent pricing policies but also assists in strategizing competitive approaches to enhance market share and consumer perception.

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Retail Pricing is a Science – Not an Art

Retail TouchPoints

Now, these smart-to-market brands are taking this time of fluctuating costs and economic uncertainty to evaluate their pricing strategies. With margins being squeezed from rising inflation and inventory challenges, brands need to better align pricing with the current market conditions and consumer demand.

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Adapting to Change: How Technology Is Changing Retail Pricing Strategies

Wiser

These strategies are influenced by numerous factors, including market dynamics, customer behavior, and technological advancements. This discussion delves into different pricing strategies, their frequency of use, implementation challenges, and the role of technology in enhancing pricing optimization.

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Fruittella enters the jelly market with Curiosities

Talking Retail

Fruittella is expanding into the jellies market with its newest innovation – Fruittella Curiosities. Available now, Curiosities have a recommended retail price of £1.50 This story continues at Fruittella enters the jelly market with Curiosities. Or just read more coverage at Talking Retail.

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The Data Dilemma with Retail Pricing and How to Untangle it

Retail TouchPoints

In my experience, the data is what keeps retailers from making the big jump to new pricing technologies and strategies. Many retailers are worried that they don’t have all the data at their fingertips, like product data, customer data, transactional data, when items sold, on what device and more.

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Casey’s General Stores Implements Market Intelligence Solution

Retail TouchPoints

Casey’s General Stores has formed a partnership with Engage3 to help optimize its market information. The convenience retailer will harness the Competitive Intelligence Management (CIM) solution to gain access to granular competitive data on 30 billion product pricing records collected annually in the U.S.

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