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AI-Powered Pricing and Promotions are Redefining the 2020 Retail Holiday Season

Retail TouchPoints

As the pandemic moves into new phases, responses lurch wildly between complete lockdowns to fast-track reopenings and back to lockdowns, at different cadences in every country, state or even locality. Retailers and their shoppers are whiplashed accordingly. CPG companies are marketing aggressively direct to consumers.

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Behind Appleā€™s price cuts and the competitive mobile phone market in Apac

Inside Retail

In a strategic move to counter the fierce competition in China’s booming smartphone market , Apple recently took the unprecedented step of offering substantial discounts on its iPhones. According to Reuters , the US tech giant slashed retail prices by as much as 500 yuan ($70) on select iPhone models.

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The Data Dilemma with Retail Pricing and How to UntangleĀ it

Retail TouchPoints

In my experience, the data is what keeps retailers from making the big jump to new pricing technologies and strategies. Many retailers are worried that they donā€™t have all the data at their fingertips, like product data, customer data, transactional data, when items sold, on what device and more.

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AI-Powered Pricing and Promotions are Redefining the 2020 Retail Holiday Season

Retail TouchPoints

As the pandemic moves into new phases, responses lurch wildly between complete lockdowns to fast-track reopenings and back to lockdowns, at different cadences in every country, state or even locality. Retailers and their shoppers are whiplashed accordingly. CPG companies are marketing aggressively direct to consumers.

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Agility and reliable data are giving brands an edge in the race to market

Inside Retail

As consumers constantly chase ā€˜the next best thingā€™ brands and retailers are realising more than ever the importance of accurately predicting demand and getting new products to market in as short a time as possible. The company operated like this for a couple of years, but was not satisfied.ā€

Marketing 130
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The Ultimate Guide to Retail Pricing Intelligence in 2023

Retalon

In today’s omnichannel retail world, traditional pricing methods are struggling to keep up. Retail pricing intelligence gives retailers a strategic edge with data-driven pricing decisions. What is Retail Pricing Intelligence and Why Does it Matter? There are treasures to be uncovered.

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Digital Shelf Analytics: 9 Real-World Use Cases for Pricing Data

Wiser

One of its standout features is its capacity to provide competitive pricing and promotions intelligence. Competitive pricing is a crucial element for anyone in retail. With DSI, brands gain near real-time visibility into competitor pricing strategies. Swift action prevented further revenue loss.