Inside Retail

MAY 2, 2024

Australia’s leading supermarkets, Coles and Woolworths, delivered their third-quarter results to shareholders this week along with new consumer insights. The rise of consumer cross-shopping is top of mind for supermarkets as they strategise how to remain competitive. “We

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Retail TouchPoints

SEPTEMBER 26, 2023

Hy-Vee is the latest supermarket chain to get into the retail media game with Hy-Vee RedMedia , which is designed to be a full-scale retail media network that enables brands to connect with the retailer’s customer base across multiple platforms.

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Advertising Supermarket Returns Customer Experience 246

Hunton Andrews Kurth

MAY 10, 2023

The Ninth Circuit Court of Appeals recently affirmed the dismissal of a putative class action lawsuit brought by a consumer who claimed that The Kroger Company supermarkets falsely advertised its spreadable fruit product containing fruit-based sweeteners as “Just Fruit.”

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Advertising Supermarket Consumer Marketing 98

Retail Gazette

OCTOBER 17, 2023

Total till sales at UK supermarkets have seen sustained growth of 9.1% This has been encouraged by an increase in the discounts offered by supermarket loyalty schemes. If so, this would help sustain growth over the forthcoming half term period and may give a further boost in early November as seasonal advertising campaigns start.”

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Retail Gazette

OCTOBER 11, 2023

The frozen food specialist joins Co-op and Morrisons as a third-party supermarket partner on the platform, while Waitrose is currently eyeing a similar partnership with the online titan to boost its market share. Last month Amazon introduced Iceland products to its website after the two businesses signed a deal.

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Retail TouchPoints

JULY 14, 2023

The supermarket ad circular is an age-old marketing tool, albeit one that frequently ends up in the recycling bin. To combat this, along with the rising costs of printing, grocers are increasingly taking their circulars digital, placing them on their websites and apps. In the U.S.

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Inside Retail

MAY 16, 2024

Australian period underwear brand Modibodi has always taken a bold approach to advertising. If not entirely mainstream today, period underwear and other leakproof apparel are certainly more common than they were 10 years ago, so it’s not surprising that brands are starting to rethink how they advertise these products, too.

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Fashion Apparel Advertising Supermarket 147

Retail TouchPoints

FEBRUARY 8, 2024

As the world moves away from third-party identifiers, retailers are using their own channels to unlock the potential of their valuable shopper audiences — so much so that retail media is now the fourth-largest advertising medium, according to data from WARC. But the advertising industry moves fast.

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Payment Services Advertising Customer Experience Consumer 304

Retail Times

MARCH 21, 2022

It’s been well-known for quite some time that the UK supermarket scene is incredibly competitive. For years, supermarket brands have openly declared their competitiveness in advertisements on TV, in print, and now online.

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Supermarket Advertising 59

Retail TouchPoints

DECEMBER 5, 2023

Hy-Vee is prioritizing this growth area through a strategic partnership with Samsung that allows the supermarket chain to bring dynamic ads and content into stores, as well as through a robust network of Samsung Connected TVs and Direct Out-of-Home (OOH) advertising channels. “Hy-Vee,

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Inside Retail

JULY 12, 2023

Gander, a new mobile app designed to help Australian shoppers and supermarkets tackle the issue of food waste, launched in Australia earlier this month. The issue isn’t just exacerbated by customers tossing their scraps, but from supermarkets rejecting oddly shaped fruits and vegetables as well.

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Supermarket Grocer Advertising Consumer 246

Retail TouchPoints

OCTOBER 6, 2023

Supermarket chain Sainsbury’s is expanding its partnership with Nectar360 and Clear Channel UK by bringing its Sainsbury’s Live network to stores across the UK. The retailer plans to more than double the number of screens in its stores, from 320 to more than 800.

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Supermarket Advertising Location Planning 265

Retail Gazette

FEBRUARY 22, 2024

Tesco has launched a new media partnership with Vauxhall, which will see the car giant’s branding brought to the supermarket’s EV charge points. ” The tie-up comes as supermarket giants ramp up their retail media offer.

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Supermarket Advertising Grocer Promotions 64

V Count

MARCH 20, 2023

Your average shopper nowadays is more educated than ever —in the sense that they know what they need and want— meaning supermarkets and grocery shops must learn to adapt and leverage new technologies to help them understand what customers want and meet the modern shoppers’ demands.

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Supermarket Loss Prevention Promotions Store Layout 52

Retail Gazette

MARCH 20, 2024

Aldi’s claim that it was “the home of Britain’s cheapest Christmas dinner” has been ruled misleading, after Sainsbury’s reported it to advertising watchdog ASA The newspaper ad highlighted that Which? The advertising watchdog upheld the complaint. ” Which? .” ” Which?

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Advertising Supermarket Grocer Accounting 64

365 Retail

MARCH 6, 2024

Beloved for its ‘midl’ aisle, ironically cool own-brand socks and sliders, and top-notch in-store bakery, Lidl is now officially the UK’s best supermarket after taking the top gong at a glittering awards ceremony in London last night – the first time it has beaten fellow German grocer Aldi. increase in sales, to £9.3

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Supermarket Fashion ATS Grocer 52

Inside Retail

FEBRUARY 5, 2024

A decade ago, the advertising and marketing sector was taken to task by Peter Field and Les Binet. At the time of publication, many brands were prioritising short-term metrics and missing out on the results of advertising campaigns which research showed develop over time. The book sent shockwaves through the industry.

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Advertising Department Stores Supermarket Accessories 130

Retail Wire

MAY 12, 2023

The combination of Albertsons and Kroger’s retail media networks is at the heart of the merger deal between the two supermarket giants, according to Dean Rosenblum, senior research analyst for AllianceBernstein. It’s actually retail media and advertising,” said Mr. Rosenblum. to 70 percent.

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Grocer Supermarket Advertising ATS 130

Inside Retail

MAY 8, 2023

A lot of brand’s advertising on TikTok is contrived: “It’s come straight out of a boardroom strategy meeting, and likely without any Gen Z people with a seat at the table,” Lupton said. You can buy Monday from supermarkets, or online.” mondayhaircare Have you found our three newest Dry Shampoo launches, ORIGINAL, BRUNETTE and VOLUME?

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Supermarket Advertising Management Marketing 130

Inside Retail

APRIL 15, 2024

Sydney-based entrepreneur, Julia Sakr, founded the luxury dog-bed brand, Barney, one of the brands that was “duped” recently by multinational supermarket Aldi. “I One such business, let’s call them ‘Lazy Dog’, bases their advertising on us, their ads read ‘up to 40 per cent cheaper than Barney’ which is flattering but misleading,” said Sakr.

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Supermarket Consumer Advertising Accounting 277

Inside Retail

JULY 11, 2023

Vegemite first hit Australian supermarket shelves in 1923, but it took a while to find its feet. Indeed, the now classic spread may have failed into obscurity as “Parwill” if not for a very clever advertising campaign in the second world war. A nutritious food replacement In the 1930s, Walker hired American advertiser J.

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Advertising Shipping Supermarket Marketing 189

Retail Gazette

DECEMBER 13, 2023

Sainsbury’s boss Simon Roberts has defended his move to sell the grocer’s customers’ shopping habits data to TV and consumer goods manufacturers looking to target their advertising. By understanding customers better, it means we can target our loyalty programmes more effectively.”

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Supermarket Grocer Advertising Shopping 126

Inside Retail

JULY 12, 2021

Discount supermarket Aldi is making a push into convenience with the opening this week of a Corner Store concept in North Sydney. The new store layout is designed to support smaller-basket, convenience-driven purchases, in contrast to the traditional big-box Aldi supermarket typically frequented by consumers for larger shopping trips.

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Supermarket Discount Store Store Layout Returns 264

V Count

MARCH 20, 2023

Your average shopper nowadays is more educated than ever —in the sense that they know what they need and want— meaning supermarkets and grocery shops must learn to adapt and leverage new technologies to help them understand what customers want and meet the modern shoppers’ demands.

Supermarket 40

Supermarket Loss Prevention Promotions Store Layout 40

Retail Gazette

MAY 9, 2024

It looked at the price matching practices across 139 grocer retailers throughout England and Wales, including supermarket chains, symbol convenience stores, variety stores and independent food stores. The department carried out on-site inspections and examined a sample of items.

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Grocer Supermarket Advertising Promotions 52

Retail Gazette

AUGUST 17, 2023

Iceland boss Richard Walker joined the call for a change in advertising laws that currently ban retailers from promoting price reductions on baby formula products. We need a change in legislation so supermarkets can communicate price drops that customers desperately need without fear of reprimand,” Walker said.

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Supermarket Advertising Promotions Marketing 98

Retail Gazette

NOVEMBER 8, 2023

Customers will benefit from more relevant and accurate search results, which the supermarket said will make it quicker and easier to find what they need. ’, the supermarket will be able to provide useful suggestions. ” Burbedge said the tools should help customers with meal planning too.

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Shopping Grocer Supermarket Advertising 115

Inside Retail

MARCH 20, 2022

Australian supermarket Woolworths has planned to phase out its 15 cent plastic bags in Western Australia by next month, ahead of the state’s incoming bag ban this July. The change will be communicated via signage, radio, print advertising and email alerts to raise awareness and encourage patrons to bring their own reusable bags.

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Supermarket Advertising Planning Shopping 246

Inside Retail

DECEMBER 19, 2023

These are the codes through which we view our supermarkets. The big three supermarkets rely on their unique brand character to build the entire customer journey from store layout to Insta stories and everything in between. Together, it spells a supermarket that doesn’t take itself too seriously. One is green and fresh.

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Supermarket Store Layout Advertising Customer Experience 130

Retail Gazette

JANUARY 31, 2024

Co-op has launched the UK’s first convenience retail media network, designed to help brands improve their advertising opportunities and better reach their target customers. The Co-op Media Network combines the retailer’s in-house team and long-term agency partner Threefold under one identity, The Grocer reported.

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Supermarket Advertising Grocer Planning 52

Retail TouchPoints

DECEMBER 2, 2022

There are a growing number of retailers competing for their share of available advertising dollars, and a big player in retail media has just upped the ante. supermarket operators into one, expanding their national footprint and aggregating a treasure trove of first-party data. grocery market. grocery market.

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Advertising Marketing Supermarket Consumer 162

Retail Gazette

MARCH 5, 2024

It is the latest supermarket retail media initiative, and follows last month’s announcement from Tesco that it had partnered with Vauxhall to advertise the car giant’s branding on its EV charge points. Click here to sign up to Retail Gazette‘s free daily email newsletter

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Shopping Supermarket Advertising Management 106

Retail TouchPoints

NOVEMBER 10, 2022

Some shoppers are stocking up on Instacart and then running into their local supermarket for a fill-in trip. However, in an era of ad innovation, advertisers have to be prepared to fail upwards. Are online more of a weekly stock-up trip, and the trip to the store more for when they forgot eggs or need some specific ingredient?

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Consumer Advertising Shrinkage Planning 306

Retail TouchPoints

JUNE 6, 2022

Here are some examples covering the spectrum of diversification, from a continuist perspective to more disruptive cases: In July 2021, John Lewis revealed plans to become a private landlord by building 10,000 new homes over the next 10 years on land currently used as car parks and above Waitrose supermarkets across the UK.

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Supermarket Advertising Store Operations Management 259

A1 Retail

NOVEMBER 16, 2021

In-store visits to UK supermarkets up 6.5% NielsenIQ expects shoppers to spend a total of £33bn across the major supermarkets in Q4. In-store visits at UK supermarkets have grown 6.5% compared with last year, equal to 28m more visits as shoppers embrace omnichannel shopping behaviours. Total Till grocery sales fall to -2.0%

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Supermarket Shopping Advertising Returns 40

Retail Gazette

JULY 5, 2023

Ocado customers are adding to their shopping list from funerals and during toilet breaks, according to the online grocer’s latest advertising campaign. Read the full story and find out more about the campaign on Marketing Beat.

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Shopping Advertising Grocer Supermarket 59

Retail Gazette

NOVEMBER 2, 2023

The one-minute long ad is set inside one of its supermarkets, where a girl asks on the tannoy, “Hey Sainsbury’s, what does Santa eat for his Christmas dinner?” ” Colleagues working in the store can be seen offering suggestions of festive dishes including several from its Taste the Difference Christmas range.

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Supermarket Grocer Advertising Planning 105