Retail Gazette

NOVEMBER 8, 2023

Waitrose is investing in delivering personalised online shopping that will improve the online search and browsing experience using AI tools. Customers will benefit from more relevant and accurate search results, which the supermarket said will make it quicker and easier to find what they need.

Shopping 116

Shopping Grocer Supermarket Advertising 116

Inside Retail

MAY 16, 2024

Australian period underwear brand Modibodi has always taken a bold approach to advertising. If not entirely mainstream today, period underwear and other leakproof apparel are certainly more common than they were 10 years ago, so it’s not surprising that brands are starting to rethink how they advertise these products, too.

Fashion 255

Fashion Apparel Advertising Supermarket 255

Retail Gazette

OCTOBER 17, 2023

Total till sales at UK supermarkets have seen sustained growth of 9.1% This has been encouraged by an increase in the discounts offered by supermarket loyalty schemes. as the back to school period led shoppers to return to their usual shopping patterns. in the last four weeks ending 7th October 2023, only slightly down from +10.1%

Supermarket 65

Supermarket Finance Returns Advertising 65

Retail TouchPoints

JULY 14, 2023

The supermarket ad circular is an age-old marketing tool, albeit one that frequently ends up in the recycling bin. Shoppers will be able to connect to their local store through the social ads to clip offers and add products that they’re interested in to their shopping list. In the U.S.

Advertising 202

Advertising Grocer Promotions Supermarket 202

Inside Retail

JULY 12, 2023

Gander, a new mobile app designed to help Australian shoppers and supermarkets tackle the issue of food waste, launched in Australia earlier this month. The issue isn’t just exacerbated by customers tossing their scraps, but from supermarkets rejecting oddly shaped fruits and vegetables as well.

Supermarket 246

Supermarket Grocer Advertising Consumer 246

Retail Gazette

JULY 5, 2023

Ocado customers are adding to their shopping list from funerals and during toilet breaks, according to the online grocer’s latest advertising campaign. Read the full story and find out more about the campaign on Marketing Beat.

Shopping 59

Shopping Advertising Grocer Supermarket 59

Retail TouchPoints

FEBRUARY 8, 2024

As the world moves away from third-party identifiers, retailers are using their own channels to unlock the potential of their valuable shopper audiences — so much so that retail media is now the fourth-largest advertising medium, according to data from WARC. But the advertising industry moves fast.

Payment Services 286

Payment Services Advertising Customer Experience Consumer 286

Inside Retail

SEPTEMBER 19, 2021

Currently available in Melbourne and Sydney, Gimme was started by Matt Bartalotta, Christian Charisiou and Lahiru Perera to solve one of the biggest pain points of online shopping: waiting for the order to arrive. Online shopping is convenient, but it often falls down when it comes to delivery times,” Bartalotta told Inside Retail. “It’s

Shopping 130

Shopping Supermarket Boutique Department Stores 130

Retail Gazette

FEBRUARY 22, 2024

Tesco has launched a new media partnership with Vauxhall, which will see the car giant’s branding brought to the supermarket’s EV charge points. ” The tie-up comes as supermarket giants ramp up their retail media offer.

Supermarket 65

Supermarket Advertising Grocer Promotions 65

Inside Retail

JULY 12, 2021

Discount supermarket Aldi is making a push into convenience with the opening this week of a Corner Store concept in North Sydney. The new store layout is designed to support smaller-basket, convenience-driven purchases, in contrast to the traditional big-box Aldi supermarket typically frequented by consumers for larger shopping trips.

Supermarket 265

Supermarket Discount Store Store Layout Returns 265

Retail Gazette

DECEMBER 13, 2023

Sainsbury’s boss Simon Roberts has defended his move to sell the grocer’s customers’ shopping habits data to TV and consumer goods manufacturers looking to target their advertising. By understanding customers better, it means we can target our loyalty programmes more effectively.”

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Supermarket Grocer Advertising Shopping 127

A1 Retail

NOVEMBER 16, 2021

In-store visits to UK supermarkets up 6.5% compared with last year, equal to 28m more visits as shoppers embrace omnichannel shopping behaviours. NielsenIQ expects shoppers to spend a total of £33bn across the major supermarkets in Q4. In-store visits at UK supermarkets have grown 6.5% Total Till grocery sales fall to -2.0%

Supermarket 40

Supermarket Shopping Advertising Returns 40

V Count

MARCH 20, 2023

Your average shopper nowadays is more educated than ever —in the sense that they know what they need and want— meaning supermarkets and grocery shops must learn to adapt and leverage new technologies to help them understand what customers want and meet the modern shoppers’ demands.

Supermarket 52

Supermarket Loss Prevention Promotions Store Layout 52

Retail Gazette

MARCH 20, 2024

Aldi’s claim that it was “the home of Britain’s cheapest Christmas dinner” has been ruled misleading, after Sainsbury’s reported it to advertising watchdog ASA The newspaper ad highlighted that Which? The advertising watchdog upheld the complaint. ” Which? .” ” Which?

Advertising 65

Advertising Supermarket Grocer Accounting 65

Inside Retail

FEBRUARY 5, 2024

A decade ago, the advertising and marketing sector was taken to task by Peter Field and Les Binet. At the time of publication, many brands were prioritising short-term metrics and missing out on the results of advertising campaigns which research showed develop over time. The book sent shockwaves through the industry.

Advertising 130

Advertising Department Stores Supermarket Accessories 130

Retail TouchPoints

NOVEMBER 10, 2022

While that may seem odd to say, given the extent that ecommerce now pervades most consumers’ everyday shopping, the current hot take from some industry analysts is that ecom growth has slowed and brick-and-mortar retail is on the rise. However, in an era of ad innovation, advertisers have to be prepared to fail upwards.

Consumer 303

Consumer Advertising Shrinkage Planning 303

Inside Retail

MARCH 20, 2022

Australian supermarket Woolworths has planned to phase out its 15 cent plastic bags in Western Australia by next month, ahead of the state’s incoming bag ban this July. The change will be communicated via signage, radio, print advertising and email alerts to raise awareness and encourage patrons to bring their own reusable bags.

Supermarket 246

Supermarket Advertising Planning Shopping 246

365 Retail

MARCH 6, 2024

Beloved for its ‘midl’ aisle, ironically cool own-brand socks and sliders, and top-notch in-store bakery, Lidl is now officially the UK’s best supermarket after taking the top gong at a glittering awards ceremony in London last night – the first time it has beaten fellow German grocer Aldi. increase in sales, to £9.3

Supermarket 52

Supermarket Fashion ATS Grocer 52

Retail Gazette

JANUARY 31, 2024

Co-op has launched the UK’s first convenience retail media network, designed to help brands improve their advertising opportunities and better reach their target customers. The Co-op Media Network combines the retailer’s in-house team and long-term agency partner Threefold under one identity, The Grocer reported.

Supermarket 52

Supermarket Advertising Grocer Planning 52

Inside Retail

DECEMBER 19, 2023

These are the codes through which we view our supermarkets. Like shortcuts to meaning in the brain, they help us make quick decisions about where we head for the weekly shop. The big three supermarkets rely on their unique brand character to build the entire customer journey from store layout to Insta stories and everything in between.

Supermarket 130

Supermarket Store Layout Advertising Customer Experience 130

V Count

MARCH 20, 2023

Your average shopper nowadays is more educated than ever —in the sense that they know what they need and want— meaning supermarkets and grocery shops must learn to adapt and leverage new technologies to help them understand what customers want and meet the modern shoppers’ demands.

Supermarket 40

Supermarket Loss Prevention Promotions Store Layout 40

Inside Retail

NOVEMBER 20, 2022

Images of shoppers are processed in a data saving manner and only used to enable cashless shopping. Dr Seshan Ramaswami, associate professor of marketing at Singapore Management University, believes that rising labour costs will drive more supermarkets around the world to experiment with checkout-free stores.

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Checkout Payment Services Supermarket Specialty Store 130

Retail TouchPoints

FEBRUARY 28, 2022

It found that 67% of consumers believe that the best shopping experiences of the future will incorporate both human and digital channels. Most of them, of course, achieved their initial success through the use of creative advertising and storytelling, often in mass-market print and television. Dragorad Knezi is CEO of eyezon.

Fulfillment 263

Fulfillment Jewelry Advertising Department Stores 263

Inside Retail

OCTOBER 10, 2023

Brands obviously don’t advertise the fact and it is seen as pulling the wool over shoppers’ eyes. Coincidently (or not), the supermarket has timed this approach to take effect alongside contract talks with major suppliers like Nestle, Pepsico and Unilever. I witnessed one supermarket with a joint of lamb locked in a Perspex box.

Supermarket 130

Supermarket Store Layout Checkout Advertising 130

Retail Gazette

MAY 22, 2024

Asda Strike action has been brewing across various Asda branches this year, with its Gosport superstore the first in the supermarket’s history to see staff walk out back in February. Workers at the supermarket’s Brighton Marina store have also been balloted for industrial action, although employees voted not to strike.

Supermarket 59

Supermarket Grocer Advertising Location 59

Inside Retail

JUNE 30, 2022

New Zealand’s The Warehouse Group is banking on a new technology to help it generate more revenue from digital advertising, so it can reinvest in keeping prices low amidst a looming economic recession. But this has been turbocharged in recent years, thanks to the rise of online shopping and digital advertising.

Planning 130

Planning Advertising Point of Sale Supermarket 130

Inside Retail

MAY 3, 2021

“They are less likely to watch traditional TV (if at all), listen to radio stations or arguably see out-of-home advertising, due to the amount of time they spend engaged with the digital realm through screens,” he said. ” Thriving categories. ” Thriving categories.

Beauty and Health 246

Beauty and Health Fashion Advertising Outdoor 246

Retail TouchPoints

JUNE 6, 2022

Here are some examples covering the spectrum of diversification, from a continuist perspective to more disruptive cases: In July 2021, John Lewis revealed plans to become a private landlord by building 10,000 new homes over the next 10 years on land currently used as car parks and above Waitrose supermarkets across the UK.

Supermarket 236

Supermarket Advertising Store Operations Management 236

VMS

NOVEMBER 22, 2022

To bring this matter to grocery executives’ attention, Progressive Grocer reports , a group of consumer groups sent an open call-to-action letter to the presidents of a dozen large supermarket chains asking them to find ways to help senior citizens and low-income shoppers take advantage of advertised digital-only in-store discounts.

Grocer 97

Grocer Supermarket Advertising Consumer 97

Retail Gazette

OCTOBER 5, 2023

Sainsbury’s will be doubling the number of in-store screens to provide the largest connected digital supermarket screen network. It’s a win-win for brands, advertisers and customers.” Click here to sign up to Retail Gazette‘s free daily email newsletter

Grocer 113

Grocer Supermarket Advertising Management 113

VMS

MAY 17, 2021

That was the main change in shopping behavior grocers experienced during the coronavirus pandemic. Wary of catching COVID-19, many consumers made fewer trips to supermarkets and grocery stores, and when they did, they tended to buy more to extend the time between such excursions. Advertisement. Advertisement.

Shopping 52

Shopping Grocer Checkout Visual Merchandising 52

A1 Retail

AUGUST 25, 2023

Turning up to pick up your order, only to find that the uniform you picked out is now out-of-stock, forcing you into a last-minute dash round all the local supermarkets and shopping centres to locate all the items you need. It happens every year. Safety stock levels can also be set for popular items to prevent overselling.

Advertising 52

Advertising Payment Services Inventory Management Supermarket 52

Inside Retail

MARCH 13, 2024

Of course, advertising, by its very nature, must be attention-grabbing and instantly memorable. The supermarket chain’s brilliant ads combine a quirky German-esque sense of humour with relatable Aussie insights, like my favourite, the never-ending ham. But beyond ads, few brands use humour across their broader customer experience.

Customer Experience 130

Customer Experience Supermarket Advertising Planning 130

Retail Gazette

MAY 8, 2024

Essentially a high street store with no shop front. A mini boarded up warehouse next to your local coffee shop. It was a bubble in many ways which created completely new consumer shopping patterns and a reliance on technology and home delivery for access to food not seen before or since.

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Dead-Stock Supermarket Fulfillment Consumer 65

365 Retail

NOVEMBER 3, 2023

The advert, which features real Sainsbury’s employees, is a testament to the supermarket’s commitment to being at the heart of Christmas preparations. captures the hearts of customers and staff alike.

Supermarket 62

Supermarket Advertising Planning Shopping 62

A1 Retail

OCTOBER 10, 2023

While food price inflation has eased in recent months, more consumers in September (70 percent) said they were finding ways to reduce the cost of the weekly shop compared to August (67 percent). Of this group, almost half (49 percent) are buying budget or own-brand goods over branded goods in supermarkets.

Supermarket 64

Supermarket Beauty and Health Consumer Discount Store 64

Retail Focus

SEPTEMBER 14, 2023

The research revealed that product recommendations from retailers customers already shopped with had overtaken content from traditional media channels, including TV, print and social, when it came to offering ‘trusted’ content.

Advertising 162

Advertising Consumer Marketing Spend Supermarket 162