Retail TouchPoints

MARCH 27, 2025

Best Buy Ads , the retail media network operated by the electronics retailer, has unveiled a new solution for social advertising partners. Advertisers can access SKU-level insights through the Social+ interface, allowing them to improve campaign results through Metas Product Level Reporting Beta capabilities.

Advertising 147

Advertising Returns Planning Shopping 147

Retail TouchPoints

JUNE 18, 2025

Over the past few years, retail media has become one of the fastest-growing channels in digital advertising, with over 250 retail media networks (RMNs) currently in operation, not to mention the countless travel platforms, food delivery apps and rideshare services that fall under the umbrella of commerce media.

Advertising 162

Advertising Returns Management Marketing 162

Retail TouchPoints

JULY 22, 2025

Marketing Efficiency: Doing More with Less Making a return on ad spend (ROAS) is becoming harder to achieve as advertising costs continue to rise. Adjusting spend and creative based on real-time data minimizes waste and maximizes returns. Marketing efficiency is about spending smarter, not more.

Social Commerce 226

Social Commerce Marketing Returns Shipping 226

Retail TouchPoints

JULY 14, 2025

Brand identity and value must also be protected by complying with consumer protection, privacy and advertising laws. Signage must comply with FTC advertising requirements and, depending on the nature of the content, may also have to comply with state laws. Lack of diligence in advertising, including by influencers and other endorsers.

Payment Services 148

Payment Services Advertising Consumer Customer Experience 148

Inside Retail

APRIL 28, 2025

It uses advertising inventory, including a retailers owned channels, such as online and in-store. In Australia, Coles and Woolies are the leaders in the space, offering suppliers a vast suite of options to target consumers email, web, social, and every sort of in-store advertising you can think of.

Marketing 240

Marketing Advertising Department Stores Supermarket 240

Retail TouchPoints

OCTOBER 25, 2024

With COVID-19 cases dropping in 2022, shoppers returned to physical stores, including supermarkets, while maintaining some of their e-shopping habits acquired in the pandemic. And in 2024, with shoppers visiting different supermarket stores and chains, and with greater frequency, we’re witnessing a new trend: the polychannel shopper.

Shopping 289

Shopping Supermarket Advertising Consumer 289

Inside Retail

JUNE 26, 2025

For Kennedy, the next evolution of resale is happening at the store level through smart kiosks and self-serve authentication points that eliminate ambiguity at the moment of purchase or return. Whether it’s in a livestream or a department store, Kennedy believes real-time authentication will soon be as familiar as scanning a barcode.

Kiosk 218

Kiosk Returns Payment Services Department Stores 218

Retail TouchPoints

MAY 30, 2025

Employee-centric communications were relegated to the scrap heap of advertising. Brands like Currys, Kwik Fit and Bensons for Beds have realised that for their best chance of differentiation, they should return to the truth of what made their image successful in the first place their employees. The result? Empowering employees.

Marketing 147

Marketing Advertising Consumer Promotions 147

Retail TouchPoints

JANUARY 2, 2025

Retailers including Walmart are stretching the boundaries of retail media by providing access to non-endemic advertisers and additional in-store opportunities. consumers wallet.

Payment Services 278

Payment Services Checkout Wholesale Consumer 278

Retail Focus

FEBRUARY 6, 2025

Features like booking an in-store pickup online or returning online purchases in person are now viewed less as perks and more as baseline expectations. Discrepanciessuch as a promotion advertised online but absent in-storecan cause confusion and undercut brand trust.

Payment Services 148

Payment Services Returns Technical Support Promotions 148

Retail TouchPoints

NOVEMBER 7, 2024

After all, focusing solely on these high-demand moments often means facing increased advertising costs and saturated channels. This kind of teamwork fosters trust and reliability, which are essential for encouraging customers to return. That’s why establishing a brand presence well in advance is crucial.

Marketing 278

Marketing Promotions Consumer Advertising 278

Retail Focus

JANUARY 11, 2025

In return for this extra revenue, many sportsbooks plow funds back into the NFL through advertising and sponsorship deals. Premium Advertising In the run up to the Super Bowl, there is great speculation over which brands will advertise during breaks in coverage. The opportunities, however, come at a premium.

Advertising 130

Advertising Promotions Returns ATS 130

Retail TouchPoints

APRIL 24, 2025

Each new media network comes to the table with a ready-made slate of advertising customers in the form of the companies they already serve through their core business, but each is also challenged to make the case for what differentiates them from the growing commerce media crowd brands only have so many ad dollars to go around, after all.

Merchant Services 147

Merchant Services Advertising ATS Payment Services 147

Inside Retail

FEBRUARY 23, 2025

EMarketer predicts digital retail advertising spending will reach a staggering US$166 billion in 2025, a dramatic leap from the $46.4 This collaborative approach allows smaller and regional retailers to expand their reach, attract more advertisers, and boost their competitiveness in the retail media market.

Advertising 130

Advertising Sporting Goods Management Outdoor 130

Retail TouchPoints

DECEMBER 4, 2024

You can’t advertise your way out of a pricing problem. They were pouring dollars into advertising on Amazon but, despite their influx of ad dollars, topline sales didn’t seem to budge. Our platform confirmed this disconnect, reporting extremely low incremental return on investment (iROI).

Advertising 278

Advertising Promotions Marketing Returns 278

Retail Dive

JUNE 24, 2025

Published June 24, 2025 By Michael Brady post share post print email license A return of a Shein item leveraging UPS' Happy Returns occurs at a Forever 21 location. The fashion industry experiences more returns than any other, with over two-thirds of consumers returning clothing or footwear in the past year.

Returns 96

Returns Consumer Payment Services Merchant Services 96

Inside Retail

JANUARY 6, 2025

billion in sales revenue (across cloud, advertising and marketplace sales) in calendar year 2023, up from $2.63 billion in gross merchandise volume (total spend before fees, discounts and returns) up from $4.5 Amazon announced it posted over $3.1 billion in 2022. million customers, reaching 7.9 billion in the prior year.

Fulfillment 240

Fulfillment Shipping Marketing Accessories 240

Retail TouchPoints

MAY 27, 2025

Why not experiment with relevant advertisements in our store to expose customers to new sellers and items (versus only what our algorithms might surface based on past purchases)? Its about leveraging its stores to deliver experiences that ecommerce operators cant replicate, like in-store pickup, returns and fulfillment.

Fulfillment 191

Fulfillment Merchant Services Advertising Shipping 191

Retail TouchPoints

JUNE 18, 2025

The company has launched a new advertising product called Storefront Ads that turns ads across the open web into a fully functional storefront. Once the transaction is complete, users who make a purchase from the ad will be immediately returned to wherever they left off.

Merchant Services 147

Merchant Services Advertising Accounting Returns 147

Retail TouchPoints

MAY 7, 2025

The company also announced a host of other big plans for the rest of 2025, including the debut of a new peer-to-peer marketplace scheduled to launch by the end of this year, plans for new solutions to help retailers with returns and adding support for menswear (the company has previously focused only on womens and kids).

Planning 200

Planning Returns Shopping Consumer 200

Inside Retail

MAY 6, 2025

Just shy of 30 years in the trade, Sky Music has consistently invested in more digital marketing over the past five years, but had not been in a rush to get on the social advertising scene. We recently started to invest in social media advertising, and the results have surpassed our expectations.

Advertising 130

Advertising Returns Marketing Planning 130

Retail TouchPoints

JUNE 25, 2025

Retailers are increasingly monetizing their first-party data through retail media networks (RMNs), allowing brands to advertise directly to their customers on retailer-owned platforms. Advertisers need assurance that they can accurately target shoppers based on recent purchase behaviors and preferences.

Management 162

Management Advertising Inventory Management Customer Experience 162

Retail TouchPoints

FEBRUARY 26, 2025

And while there are certainly costs associated with going green (though it turns out greenwashing is often more expensive), sustainability has the potential to boost sales, cut costs and increase efficiencies including the bonus benefit of reducing product returns.

Returns 191

Returns Apparel Promotions Advertising 191

Retail TouchPoints

APRIL 9, 2025

However, delivery, returns, exchanges and customer service will all still be managed by the brand itself. Customers check out in Amazon, and the Amazon apps agentic capabilities will then complete the purchase process for them on the brands website.

Shopping 147

Shopping Advertising Consumer Accessories 147

Inside Retail

NOVEMBER 27, 2024

Retailers compete for their advertised products to appear high up in online search results, by bidding on keywords. “By definition, when you increase the cost per click, the return on your marketing investment decreases. Shein did not immediately reply to a request for comment.

Marketing 130

Marketing Fast Fashion Advertising Marketing Spend 130

Retail TouchPoints

NOVEMBER 25, 2024

It was around the time Hurricane Sandy hit the Jersey Shore, so we decided to donate the bags to people as they returned to their homes on the island and get groups involved for donations. But we are looking at advertising in a positive light going forward. This is just the beginning! Vaccarella: Organic social has been key.

Wholesale 275

Wholesale Advertising Sporting Goods Marketing 275

Retail Gazette

APRIL 16, 2025

Argos, Sainsburys general merchandise arm, returned to sales growth in the final quarter after a tough first half. The group also confirmed that proceeds from the sale of its banking assets would be partly returned to shareholders via a 250m special dividend in the second half of the year, subject to regulatory approval.

Payment Services 104

Payment Services Returns Fulfillment Supermarket 104

Inside Retail

OCTOBER 25, 2024

Wunderkind’s Autonomous Marketing Platform integrates seamlessly into a brand’s existing email service provider to boost performance across email, text and advertising channels. You want to do everything you can to capture their data because they might not return for a long time.

Promotions 242

Promotions Marketing Customer Experience Advertising 242

Retail Focus

JANUARY 2, 2025

This is especially important for Gen Z shoppers, who are far more likely to trust a live-streamer’s review than traditional advertisements. Imagine walking into a store and having an associate immediately know which size jeans you typically wear or that you’ve returned similar styles in the past, she said.

Consumer 163

Consumer Advertising Marketing Management 163

Inside Retail

FEBRUARY 16, 2025

The Online CX Index, a partnership between Inside Retail and Humii, covers the entire website experience through checkout, delivery and even returns, evaluating eight key criteria based on up to 200 data points. Moreover, customers compliment Supres wide range of payment and flexible shipping options and authority to leave deliveries.

Payment Services 130

Payment Services Checkout Drop-Shipping Shipping 130

Retail TouchPoints

APRIL 25, 2025

The new retail media offering includes offsite advertising and in-store digital signage that utilize data and insights from the companys SmartRewards loyalty program. Were constantly innovating to elevate the guest experience and offer impactful solutions for our brand partners, said John Carey, President and CEO of EG America in a statement.

Store Operations 147

Store Operations Advertising Returns Location 147

Retail TouchPoints

JUNE 12, 2025

The brands provide the gifts and, in return, get exposure to prospective customers that can be even more effective than traditional advertising. “We Operating within the Klarna app, the AI-powered Nift platform matches recipients with six personally tailored gift categories and then gives them the option of choosing between two gifts.

Merchant Services 147

Merchant Services Payment Services Jewelry Customer Experience 147

Inside Retail

MARCH 5, 2025

Rising acquisition costs will intensify the focus on checkout conversion As digital advertising costs soar, driven by aggressive bidding from global competitors like Shein and Temu, retailers must extract more value from each website visit. Conversion rates are critical.

Fulfillment 130

Fulfillment Shipping Customer Retention Inventory Management 130

Inside Retail

JULY 15, 2025

By shifting its efforts from digital advertising to grassroots advocacy, the brand is recasting its physical stores as platforms for social impact and conscious engagement. From personalised skincare recommendations to shared learning about important causes, these are the moments that our most loyal Lush customers return for,” she said.

Advertising 147

Advertising Returns Consumer Shopping 147

Inside Retail

JUNE 23, 2025

For retail brands to survive in the current climate, they need to position themselves in a way that customers want to engage with them, trust, and return – not just in person, but across platforms, formats and channels. The new retail model demands more than operational efficiency. It demands emotional relevance. Measurable creativity.

Merchant Services 130

Merchant Services Advertising Returns Management 130

Inside Retail

JUNE 19, 2025

Now, the landscape is tougher with advertising costs higher, customer behaviour harder to predict and sharper margins required to scale. Hough points to broader geopolitical instability and a shift in investor appetite for safer returns as key factors, alongside the compliance burden of listing. million IPO.

Finance 195

Finance Marketing Advertising Accounting 195

Small Biz Trends

JUNE 15, 2025

Importance of Offline Marketing: Offline strategies such as print advertising, local events, and grassroots marketing create personal connections and foster community engagement. On the other hand, offline channels such as print advertising and events create personal connections that resonate with your audience.

Marketing 111

Marketing Advertising Customer Retention Target Market 111