article thumbnail

Amazon to Share Shopper Insights from its Grocery Stores with Brands

Retail TouchPoints

The new analytics offering uses technology from Amazon’s Just Walk Out cashierless payment system and its Dash Cart smart shopping carts, so the service is only available at stores with one or both of those capabilities. Purchase behavior in stores also will be linked to online shopping activity.

article thumbnail

Aldi launches Corner Store in convenience push

Inside Retail

Discount supermarket Aldi is making a push into convenience with the opening this week of a Corner Store concept in North Sydney. The new store layout is designed to support smaller-basket, convenience-driven purchases, in contrast to the traditional big-box Aldi supermarket typically frequented by consumers for larger shopping trips.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Affordable luxury: A look at Aldi’s London champagne bar

Inside Retail

Bradley Grinlinton, industry lead for retail and consumer products at digital agency Publicis Sapient, agreed, noting that the real value of pop-up stores such as Aldi’s is the direct interaction with and feedback from customers. The post Affordable luxury: A look at Aldi’s London champagne bar appeared first on Inside Retail.

ATS 130
article thumbnail

The importance of audience segmentation in Retail Media Networks

Shopper Motion

Audience segmentation is a crucial aspect of retail media networks, as it allows retailers to tailor their marketing and advertising efforts to specific groups of consumers. This type of segmentation divides the audience based on their location, such as by country, region, or city. Geographical segmentation in Retail Media.

article thumbnail

The Secret to Safe, Profitable Pandemic-Era Retail? Look to Video Analytics

Retail TouchPoints

The systems can send alerts whenever the store occupancy limit has been reached or there’s a high concentration of shoppers in the same location. Many stores have posted marks on their floors to remind customers to stand at least six feet apart. Store Security. Social Distancing. Customer Demographics.

article thumbnail

Offline Campaign Analytics for better targeting and engagement

Shopper Motion

Whether it’s through methods like print advertising, digital signage in-store, or experiential marketing events, offline campaign analytics are crucial for better targeting and engagement offline and can help retailers build brand awareness and drive sales. . Identify areas where customers are most likely to make a purchase.

article thumbnail

8 Steps to Encourage Customers to Purchase Your Product in Your Retail Shop in 2024

V Count

Follow the Right Advertising Strategies for Your Retail Shop To ensure the success of your retail shop, it’s absolutely crucial to implement effective advertising strategies that will drive foot traffic to your store. This access to real-time, accurate data provides a wealth of insight.