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Retail TouchPoints
OCTOBER 19, 2022
As economic pressures and living costs surge, more people than ever are considering using point-of-service (POS) finance — such as buy now, pay later and installment loans — to manage their cashflow. It’s clear that there is a consumer-driven need for more flexible finance and smarter buying power. .
Retail TouchPoints
SEPTEMBER 12, 2023
Photo courtesy of TikTok Shop While the ecommerce functionality has been available to at least some users since late last year, today marks the service’s debut to the wider TikTok community, and to say that both consumers and brands have been eagerly anticipating this development might be an understatement. Digital Service (USDS).
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Retail TouchPoints
JUNE 15, 2022
Called “Buy Direct,” the third-party marketplace is being integrated into Bing’s existing ecommerce experience, Start Shopping, where consumers can find products and are then directed to a retailer’s website to make the purchase. Microsoft it is reportedly testing out a new retail marketplace in the U.S. At the moment a “ couple hundred U.S.-based
Retail TouchPoints
JANUARY 12, 2024
As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Source: Statista This forecast highlights the tremendous potential and increasing influence of social media platforms as key drivers of consumer purchasing behavior. trillion by 2026, more than doubling its current value.
Retail TouchPoints
NOVEMBER 16, 2022
Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. Additionally, eligible SMBs will be able to earn a $100 TikTok advertising credit. small business owners.
Retail TouchPoints
JANUARY 5, 2023
Although there are signs that inflation is easing, higher prices and an uncertain economy continue to impact consumer behavior. Although many customers are “brand loyal,” given the economic environment, stressed consumers nowadays will most often make retailer and product choices with price as the main factor. Today’s Consumer Mindset.
Retail TouchPoints
NOVEMBER 18, 2021
Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? According to a report from Shopify, merchants see a 250% increase in conversions when using 3D product image models instead of 2D images.
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