How Lazada aims to stop the sale of counterfeit products online
Inside Retail
SEPTEMBER 19, 2022
Lazada recently came together with leading brands to launch Southeast Asia’s first e-commerce anti-counterfeiting consortium, also known as the Seca Working Group. It aims to houseIPR protection policies, programs, tools and resources to manage and deter IPR infringement on the participating platforms. Current state of affairs.
Let's personalize your content