Remove 2022 Remove Customer Experience Remove Location Remove Social Commerce
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#RSP22: Everything You Need to Know About Holiday 2022

Retail TouchPoints

The Retail TouchPoints 2022 Retail Strategy & Planning (#RSP22) webinar series, now available on-demand, offered a wealth of tips and best practices across critical areas including pricing, location-based technology, inventory management and marketplaces. Mastercard Spending Data Reveals 4 Key Takeaways for Holiday 2022.

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Petco Unleashes Rover.com to Offer Additional Services

Retail TouchPoints

As a treat, first-time customers will receive a $10 discount on the services. Additionally, members of Petco’s Vital Care health and wellness program will be eligible for a $20 discount beginning in spring 2022. But other pet care retailers are vying to be leader of the pack.

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2022 Technology Trends

Independent Retailer

With ecommerce constantly evolving, new in-store gadgets coming out to help transactions go faster and more smoothly, and data becoming more crucial to personalizing the customer experience, retailers need to stay alert on the latest trends to keep business booming. Social Media Platforms Become the New QVC for Millennials and Gen Z.

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Shopify Adds New Tools for Twitter, Google and iOS to Enhance Retailers’ Reach

Retail TouchPoints

Shopify has launched a number of new integrations aimed at helping retailers meet shoppers wherever they are — across social media, stores and in-person events. Our partnership with Twitter, and the launch of the Twitter sales channel, will let merchants seamlessly bring commerce to the conversations they’re already having on the platform.”.

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From Direct-to-Consumer to Direct-to-Community: How DTC Brands Can Build a Sustainable Model for Growth

Retail TouchPoints

Direct-to-consumer (DTC) brands have a unique advantage in that they own the entire customer experience — and perhaps most important, all the data that is generated along with it. RECOMMENDED LISTENING: Riding the Social Commerce Wave. Historically, many defined social commerce as any sale influenced by social channels.

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How to Turn One-Time Holiday Buyers into Brand Loyalists

Retail TouchPoints

Now, foot traffic is still relevant, but brands also have to worry about growing their social presence, having social shops to make purchasing quick and easy, livestream shopping, oh and making sure this all connects back to their website/online store and that they are collecting data to improve future customer experiences.

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Going Global and Acting Local in the Ecommerce Era 

Retail TouchPoints

For example, social commerce is a “big thing” in China, Ahluwalia noted. This has inspired companies to think about the entire customer experience, including the last mile and returns experience. Gill noted that making reverse logistics seamless for the customer is key.