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How Investment in Technology Is Elevating the Customer Experience

365 Retail

As shopper expectations continue to evolve, there is a growing focus on elevating the customer experience to drive sales and build long-term loyalty. The latest American Express research revealed that almost one third (32%) of UK retailers identify customer attraction and retention as a key challenge over the next 12 months.

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The four trends defining online retail in 2024

Inside Retail

Increasing customer retention rates by as little as 5 per cent can result in 25-95 per cent more profit for your business. You can increase customer retention by creating loyalty programs, improving the customer experience, offering personalised services or promotions, or simply focusing on improving product range or quality.

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Shein Picks Amazon’s Backyard for New U.S. Fulfillment Hub

Retail TouchPoints

fulfilment and logistics, furthering the company’s ongoing effort to localize fulfillment and support speedier delivery times for American customers. Shein said it plans to hire more than 50 professionals to be based at the new location by the end of 2024, joining a growing U.S. will serve as a hub for Shein’s U.S.

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Transforming Retail Experiences Through Digital Signage

Retail TouchPoints

They are looking for ways to optimize signage and place displays in locations that will have the most impact on consumers. This requires a fine balance, with every touch point straddling the line between “selling” a product and “creating” an experience. Keeping consumers in the moment is an important part of in-store retail strategies.

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From Direct-to-Consumer to Direct-to-Community: How DTC Brands Can Build a Sustainable Model for Growth

Retail TouchPoints

Direct-to-consumer (DTC) brands have a unique advantage in that they own the entire customer experience — and perhaps most important, all the data that is generated along with it. RECOMMENDED LISTENING: Riding the Social Commerce Wave. Historically, many defined social commerce as any sale influenced by social channels.

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Crypto Payments Adoption in FinTech: How Do Retailers Fit in?

Retail TouchPoints

No matter how fast the modern payment ecosystem is developing, the pursuit of the best customer experience isn’t going anywhere. To answer customers’ demands, business leaders must find the balance between adapting services to consumers’ digitally-driven shopping behaviors and staying true to the company’s strategy.

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Shopify Adds New Tools for Twitter, Google and iOS to Enhance Retailers’ Reach

Retail TouchPoints

Shopify has launched a number of new integrations aimed at helping retailers meet shoppers wherever they are — across social media, stores and in-person events. Google local inventory sync will let shoppers see essential information like stock availability, store locations, operating hours, directions and local pickup and delivery options.