Retail TouchPoints

JANUARY 31, 2025

Developed in partnership with Sawhorse Productions , the Alo Yoga Sanctuary on Roblox made its debut in 2021. The original Sanctuary launch in 2021 was a massive success, making Alo the number one fashion brand on Roblox.

Fashion 262

Fashion Social Commerce ATS Marketing 262

Retail TouchPoints

DECEMBER 3, 2024

RTFKT , the Web3 sneaker brand that Nike acquired in 2021 , will wind down operations by the end of January 2025, transitioning into an archived site to showcase the designs created for the platform.

Fashion 276

Fashion Planning Social Commerce 276

Retail TouchPoints

JANUARY 14, 2022

Most experts expected holiday 2021 to be a digital success, and the season didn’t disappoint: global sales hit $1.14 As a result, Cyber Week 2021 accounted for 23% of total ecommerce spend, down slightly from 24% in 2020. BNPL and Social Commerce Were Holiday Standouts. trillion , up from $1.1 trillion in 2020, while U.S.

Social Commerce 306

Social Commerce Fulfillment Drop-Shipping Payment Services 306

Retail TouchPoints

JUNE 3, 2022

Enter social commerce. What is Social Commerce? According to Accenture , social commerce is “the integration of social experiences and ecommerce transactions in a single path to purchase, enabled by a single platform.” The Explosion of Social Commerce. In the U.S.,

Social Commerce 297

Social Commerce Accounting Consumer Customer Experience 297

Retail TouchPoints

MAY 12, 2022

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.

Social Commerce 306

Social Commerce Shopping Fashion Checkout 306

Retail TouchPoints

SEPTEMBER 16, 2021

Suffice it to say that social commerce has arrived in America. However, one reason for this flurry of enhancements is that there’s still considerable friction in social commerce processes. Whether social commerce will play a crucial role in retail going forward is no longer a question. earning $26.97

Social Commerce 312

Social Commerce Consumer Merchant Services Checkout 312

Retail TouchPoints

NOVEMBER 5, 2021

Petco is staying at the forefront of social commerce via multiple live shopping events, produced in partnership with Facebook , that combine fashion, charity and adorable animals. Our goal is to be a leader in innovating and driving the use of social commerce in our category and in the U.S.”.

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Social Commerce Shopping Fashion Consumer 279

Retail TouchPoints

MARCH 11, 2022

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Twitter Lets Merchants Create In-App ‘Shops’.

Social Commerce 305

Social Commerce Merchant Services Advertising Shopping 305

Inside Retail

JANUARY 12, 2023

Social commerce – shopping on social media platforms – is expected to reach US$1.2 It is growing three times faster than traditional e-commerce. McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. trillion ($1.9

Social Commerce 264

Social Commerce Beauty and Health Merchant Services Fulfillment 264

Retail TouchPoints

JULY 28, 2021

Klarna announced the acquisition of social shopping platform HERO in early July 2021, followed just two weeks later by news of the acquisition of shoppable content solution APPRL. Social commerce is expected to account for $84 billion in U.S. millennial and Gen Z consumers already using social to shop.

Social Commerce 264

Social Commerce Payment Services Comparison Shopping Shopping 264

Retail TouchPoints

FEBRUARY 21, 2023

Recent headlines about Meta ’s Instagram and Facebook doing away with shopping features on their platforms might appear to be a retreat in the social commerce wars. Social commerce sales in the U.S. Social commerce sales in the U.S. billion in quarterly revenue representing an almost 8% decline from Q4 2021.

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Social Commerce Advertising Merchant Services Shopping 246

Retail TouchPoints

JULY 24, 2023

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on social media platforms — is big business. UK, France, Germany, India, Mexico and United Arab Emirates, and found that not only is Gen Next interested in social commerce, but most of them already are engaging in it.

Social Commerce 246

Social Commerce Payment Services Consumer Shopping 246

Retail TouchPoints

OCTOBER 18, 2022

Over the last few years Walmart has been steadily building out its shoppable content machine: In September 2022, the retailer announced a series of new integrations within its retail media network to enable advertisers to develop shoppable content, including partnerships with livestreaming platforms Firework and TalkShopLive ; A retail media deal built (..)

Social Commerce 289

Social Commerce Advertising Marketing Planning 289

Retail TouchPoints

JUNE 7, 2021

The increase in social media usage, combined with a tandem increase in online purchasing, proved to be the push both consumers and brands needed to move into the burgeoning realm of social commerce.

Payment Services 249

Payment Services Social Commerce Consumer Advertising 249

Retail TouchPoints

FEBRUARY 23, 2021

Entering 2021, retailers are still looking to beef up their ecommerce strategy to get this trend to stick. This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix. In fact, Smartly.io Corinne Demadis is the VP, U.S.

Advertising 297

Advertising Social Commerce Consumer Marketing 297

Inside Retail

JANUARY 16, 2022

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. In those under 40, this figure jumped to 1 in 3.

Social Commerce 130

Social Commerce Beauty and Health Payment Services Accounting 130

Inside Retail

MARCH 29, 2022

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Millennials’ and Gen Z’s reliance on social media and willingness to make in-app purchases are fuelling wider adoption – and a sort of transformation.

Social Commerce 130

Social Commerce Advertising Checkout Shopping 130

Retail TouchPoints

AUGUST 3, 2021

2021 will continue to be an uncertain year, with business growth slow to pick up for the industry. Social Commerce. Influencer marketing is huge these days, and understandably so with social media becoming an addictive lifestyle choice for most people around the world. Livestream Commerce. which reached $19.42

Fashion 290

Fashion Social Commerce Fast Fashion Consumer 290

Independent Retailer

MARCH 29, 2022

The impact and growth of social media brands play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished. Social apps that already allow for commerce include Instagram , Facebook , and Pinterest , but TikTok and Twitter are also experimenting with shopping features.

Social Commerce 98

Social Commerce Merchant Services Inventory Management Wholesale 98

Independent Retailer

FEBRUARY 15, 2022

trillion set in 2021, to a predicted $5.42 Social commerce is a subset of ecommerce, and harnesses the purchasing power of young customers on innovative new retail platforms. With this in mind, how do online sellers capitalize on social commerce trends, and what preparation must be made to ensure success in 2022?

Social Commerce 98

Social Commerce Payment Services Marketing Fulfillment 98

Retail TouchPoints

DECEMBER 7, 2021

For example, while Warby Parker announced a year-over-year revenue increase of 32% in its Q3 2021 earnings, the brand also reported an operating loss of $92 million for the quarter, more than double its $41.3 RECOMMENDED LISTENING: Riding the Social Commerce Wave. Instead, they will focus on scaling social commerce.

Social Commerce 259

Social Commerce Consumer Marketing Advertising 259

Inside Retail

JULY 26, 2021

Yves Saint Laurent partnered with China Duty Free Group to bring its #Claimyourlove campaign to Hainan on China’s Valentine’s Day 2021, launching a sweat-proof, all-weather foundation at the tropical paradise. On June 2021, Chinese beauty brand Florasis introduced its namesake to connect with online audiences.

Social Commerce 130

Social Commerce Advertising Apparel Accounting 130

Retail TouchPoints

JULY 22, 2022

The ecommerce boom of 2020 brought millions of new shoppers to digital platforms, and that growth trajectory continued into 2021. At the end of 2021, the editors of Retail TouchPoints took a stab at predicting what would happen in ecommerce in 2022. Prediction #1: Content will Become Central to Commerce. Verdict: Spot on.

Social Commerce 306

Social Commerce Inventory Management Fulfillment Shipping 306

Retail TouchPoints

MARCH 3, 2021

American Eagle (AE) kicked off its spring 2021 Jeans Are Forever campaign with the debut of its AE x Snapchat AR Jeans Guide, featuring a range of fashion denim for men and women. As social commerce adoption continues to pick up its pace, more retailers are offering shoppable content on platforms like Snapchat, Instagram and TikTok.

Social Commerce 264

Social Commerce Checkout Fashion Location 264

Retail TouchPoints

AUGUST 10, 2021

Two members of the design:retail 40 Under 40 class of 2021, Macy’s Prabhjot Singh and Under Armour ’s Christiana DiMattesa, will participate in the Retail Rockstars Setting the Future of In-Store Experience session. Hot Takes on Livestreaming, Influencer Marketing and Social Commerce. At Chicago’s McCormick Place, Aug.

Social Commerce 264

Social Commerce Fulfillment Consumer Marketing 264

Retail TouchPoints

AUGUST 1, 2022

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2

Customer Experience 317

Customer Experience Social Commerce Advertising Shopping 317

Retail TouchPoints

AUGUST 3, 2022

The digital innovation fund was first announced at the retailer’s Investor Day event in October 2021, and since then the fund has already made a number of investments in start-ups including Haut.ai , Adeptmind , Revea , LUUM and ReStyle.

Social Commerce 298

Social Commerce Accounting Marketing Planning 298

Retail TouchPoints

JULY 5, 2022

The latest report, which was released in December 2021, found that not only are retailers selling through branded ecommerce sites ( 76% ) and stores ( 65% ), they also are using other channels including social commerce ( 43% ), mobile websites/apps ( 36% ) and marketplaces ( 35% ).

Fulfillment 278

Fulfillment Social Commerce Customer Retention Consumer 278

Retail TouchPoints

JULY 23, 2021

Before they’ve even started, the 2020 2021 Olympic Games have already made history. Despite everything that’s happened in recent weeks, the opening ceremony will take place as (re)scheduled July 23, 2021. NBC’s hybrid 2020/2021 logo. Bryan Wassel, News Editor. shoppers still need a bit of a nudge.

Advertising 306

Advertising Social Commerce Marketing Shopping 306

Inside Retail

OCTOBER 22, 2023

Founded in 2011, Poshmark is a social commerce marketplace where users can buy and sell new and secondhand fashion, home goods, and electronics. The firm expanded to Australia and India in 2021 and entered the UK in January this year. million monthly active users on its phone apps.

Marketing 263

Marketing Social Commerce Fashion Planning 263

Retail TouchPoints

FEBRUARY 1, 2022

The retailer also has: Created live shopping events with strong social commerce elements; Launched a New York City flagship store focused on its Reddy private label brand in November 2021 ; and Launched a retail media network in May 2021. But other pet care retailers are vying to be leader of the pack.

Social Commerce 263

Social Commerce Planning Shopping Location 263

Retail TouchPoints

SEPTEMBER 16, 2021

Research from Meredith indicates that consumers are craving cooking inspiration, with the publisher predicting that views of “Meal Plans”-related articles and plans will be up 30% across its sites in 2021 versus last year.

Social Commerce 298

Social Commerce Shopping Planning Consumer 298

LS Retail

DECEMBER 6, 2021

What you need to know about social commerce. Quote of the week: "Let us love winter, for it is the spring of genius." – Pietro Aretino The 10 best podcasts in 2021, according to The New York Times. Comcast RISE grants returns ! Why ecommerce is so important to Indonesia's small businesses. Add one more: How She Went Global®.

Social Commerce 88

Social Commerce Returns Management 88

Retail TouchPoints

JUNE 2, 2022

With this acquisition, Pinterest is setting the stage for an expanded social commerce strategy and product offering. Following a record 2021, during which it surpassed $2 billion in revenue, Pinterest has been incorporating new tools and building out fresh features for shoppers and merchants.

Shopping 278

Shopping Social Commerce Checkout Fashion 278

Inside Retail

JANUARY 2, 2023

While we’re expecting this year to see an acceleration of many trends that took off in the pandemic years, the consumerisation of B2B e-commerce is the sleeper of the 2023 season. Social commerce and live shopping. Social commerce is anticipated to grow three times faster than traditional e-commerce by 2025.

Shopping 264

Shopping Social Commerce Wholesale Specialty Retailers 264

Retail TouchPoints

NOVEMBER 23, 2021

Twitter is a bit late to the live shopping party — TikTok , Facebook , Instagram , Pinterest and YouTube all have rolled out a range of video commerce capabilities — but they are certainly starting with a bang, and with a social commerce veteran at that. in a blog post announcing the Twitter livestream.

Social Commerce 261

Social Commerce Shopping Apparel Planning 261

Retail Dive

JANUARY 11, 2022

Driven by Gen Z and millennials, shopping on social media platforms is forecast to grow from $492 billion in 2021 to $1.2 trillion by 2025.

Social Commerce 126

Social Commerce Shopping 126