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Farmstead Raises $7.9 Million, Plans Expansion to Second North Carolina Market

Retail TouchPoints

Taking advantage of the surge in online grocery generated by COVID-19, Farmstead plans to bring its dark store fulfillment model to a third market: Raleigh-Durham, N.C. Farmstead began in the San Francisco Bay area and announced plans in September 2019 to expand into the Carolinas. The expansion will be fueled by a $7.9

Planning 252
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Purple Appoints Marketing Veteran as CMO

Retail TouchPoints

Purple Innovation , the digitally native mattress brand, has hired Keira Krausz as its Chief Marketing Officer following the departure of Patrice Varni, who joined the company in June 2021 as Chief Marketing and Digital Officer. From 2013 to 2019, Krausz worked with Nutrisystem as the company’s EVP and Chief Marketing Officer.

Marketing 261
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IKEA Planning Studio Concept Heads West With Two Los Angeles Stores

Retail TouchPoints

IKEA will expand options for urban customers on the West Coast with two planning studios in the Los Angeles area set to open in spring 2022: one in Long Beach and a second in a yet-to-be-determined location. Shoppers will be able to book appointments with design specialists to help with both planning and ordering home furnishings.

Planning 296
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Dollar Tree Plans 600 New Stores and 1,250 Renovations; Will Expand Combination Format for Small Markets

Retail TouchPoints

Dollar Tree plans to open 600 new stores and to renovate 1,250 Family Dollar stores in fiscal 2021, which runs through the end of January 2022. The new stores are expected to consist of 400 Dollar Tree stores and 200 Family Dollar stores; the latter group will be comprised of H2 and Combination Store formats, based upon market locations.

Planning 230
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Despite Subscription Declines, Rent the Runway Plans to Go Public

Retail TouchPoints

Rent the Runway — which allows users to rent, subscribe and buy designer apparel and accessories — plans to list on the NASDAQ under the ticker “RENT.”. In 2020, Rent the Runway’s active subscriber base totaled just under 55,000 , a sharp decline from the 133,500 in 2019. million in 2019. million from $256.9

Planning 303
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What the rise of real over aspirational marketing means for lingerie retail

Inside Retail

Parade was founded by Columbia University dropout Cami Téllez in 2019, with a purpose to disrupt the market and champion inclusivity, body positivity and sustainable manufacturing. Businesses like Brava are championing change through inclusivity and representation for formerly marginalised individuals represented in the market.

Marketing 259
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My Foodie Box raises $6 million in IPO, plans expansion

Inside Retail

From its launch in 2019, My Foodie Box has grown from 35 subscribers to more than 1650 and delivers around 1000 boxes per week. Now, using its fresh capital, it plans to expand into a broader online food retail offer, ramping up its marketing activity and further developing its technology platform to expand its geographical footprint.

Planning 264