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11 Things You Need to Know About Shein

Indigo 9 Digital

The fast fashion retailer turns out new trends even faster than the likes of Zara and H&M. Shein, unlike some of its rivals, does not have any permanent stores and now is the largest online only fashion site in the world. The retailer was originally called SheInside but the name was shortened in 2015 to Shein.

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Quad Assortment and Pricing Data Illuminates Fashion Trends

Wiser

One noteworthy observation is the early adoption of the trend by large department stores, including Macy’s, Nordstrom, Kohl’s, and Target, while fast fashion retailers such as Forever 21 and Revolve Clothing arrive relatively later to the game. One interesting detail is the slight decline during this season.

Fashion 90
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Primark’s Strategy, 4 Elements to Consider

Indigo 9 Digital

You can see where the market is headed when retailers like Shein who also sell clothing at rock bottom prices continue to thrive. Shein was recently valued at $66 billion and is now the largest fast fashion retailer in the United States. Do you like this content? Stores at the centre.