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From Omnichannel to Polychannel: How FMCG Shopping is Changing

Retail TouchPoints

Driven by higher prices brought on by inflation, supply chain costs and other factors, shoppers in 2024 are cutting coupons and bargain hunting like they haven’t since the financial crisis of 2009 (if not earlier). According to data from consumer insights provider Numerator, consumers purchased groceries from 20.7

Shopping 289
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It’s Not Easy Being (Truly) Green — But it’s Worth it

Retail TouchPoints

He discussed not just the business benefits of going green but the negative consequences of greenwashing like the $30 billion in fines Volkswagen paid when it was discovered that the carmaker faked emission test results in 2009. consumers, according to Bain & Co.; Premium pricing: 50% of U.S.

Returns 191
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How Personalised Favours’ CEO is scaling custom gifting with AI

Inside Retail

It all began in 2009 when my business partner, Melissa [Wilkinson] struggled to find meaningful and memorable gifts for her wedding guests. MMR: Like many businesses, we navigated macroeconomic challenges, including the cost-of-living crisis that affected consumer spending.

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What to Learn from China’s Singles’ Day and Spring Festival Going Into 2022

Retail TouchPoints

Since the infamous shopping holiday was created and marketed by Alibaba in 2009, there has been no slowing down. Singles’ Day, also known as Double 11, is now the world’s largest shopping holiday, with advertisers seeing incredible returns. The success of Singles’ Day in China is no secret. Membership Services are Booming.

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NFTs will Bridge the Gap Between the Real World and the Metaverse

Retail TouchPoints

Thousands of years later, in 2009, the market for digital assets arose. Reintroducing NFTs for Retail Selling digital products to consumers is not new. Advertisers have been buying digital products from Facebook and Google for years. Consumers buy digital services from Netflix. The first currency goes back to 3000 B.C.

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AI Remains Transformative Within the Ecommerce Space in 2024

Retail TouchPoints

Tools like visual search enable consumers to use images for searching. Beyond suggestions, AI-driven hyper-personalization will allow retailers to customize advertising, content, customer service interactions, messaging and pricing to align with individual consumer preferences. The end result?

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Buy Now, Pay Later: The Gen Z Alternative to Credit Cards

Retail TouchPoints

Contactless payment evolved with Venmo’s release in 2009, and similar mobile solutions like the Apple Wallet have followed. Consumers can either pay via a check or bank transfer, or have payments deducted from their credit or debit card automatically. By giving consumers a new way to pay, you are opening the door for more sales.