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Alibaba’s Business Model – How the eCommerce Giant Makes Money

Indigo 9 Digital

It launched in 2003 and provided an opportunity for China’s entrepreneurial class to reach China’s increasingly affluent consumer market. Merchants are charged a fee to list on Tmall as well as a sales commission and advertising fees. Taobao.com is Alibaba’s biggest website. Taobao is the largest online shopping marketplace in China.

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How to Win in Retail: Less Science, More Art

Retail Prophet

E-commerce, which in 2003 amounted to a rounding error on most retailers’ profit and loss statements, has become table stakes for any business wishing to survive. Indeed, the existential challenge facing most retailers today is how to command disproportionate levels of attention.

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The Benefits & Cons of Selling on Amazon, 10 Factors to Consider

Indigo 9 Digital

If there was a mall where most customers shop, think of the biggest mall in any city, wouldn’t a retailer want to be located there? The Children’s Place started selling on Amazon back in 2003. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox.

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Abercrombie & Fitch’s Turnaround, Why its Working

Indigo 9 Digital

The brand’s discriminatory behaviour did not go unnoticed and in 2003 Abercrombie & Fitch was sued for racial discrimination by a group of employees and rejected job applicants. We moved budgets [to TikTok] for advertising and talent,” said Megan Brophy, senior director of marketing at Abercrombie & Fitch. “It

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