Retail TouchPoints

FEBRUARY 23, 2024

Parcel companies, LTL carriers and independent couriers have had to adapt to the increased demand with advanced technologies and web-based solutions. Another issue in North American transport is that transport systems, such as roads, bridges and railways, are aging and may need upgrades or replacements. In the U.S.,

Shipping 246

Shipping Planning Consumer Marketing 246

Retail TouchPoints

JULY 27, 2022

To keep up with this demand and consumer expectations, grocers will have to invest in the right forward-looking technology to evolve omnichannel offerings to meet customer needs. Delivery expenses and costs for in-store picking and other operations can be very high if not optimized correctly for scale and profitability.

Payment Services 264

Payment Services Grocer Fulfillment Shipping 264

Retail TouchPoints

SEPTEMBER 8, 2023

Retailers can and should evaluate whether it is better to NOT make a promise at all, dynamically change the shipping cost, or slow down delivery so that it is more profitable and actually works to meet their goals. These engines empower you to speed up or slow down the promise as needed.

Merchant Services 257

Merchant Services Shipping Fulfillment Markdowns 257

Retail TouchPoints

JUNE 16, 2023

Traditional search marketing tools and reports are often insufficient, and marketers require an innovative solution that addresses gaps in existing search marketing tools to enhance brands’ visibility on the Google SERP and maximize ROAS. Optimizing share of voice. What’s Causing the High Levels of Fluctuation in Google’s SERP?

Advertising 278

Advertising Marketing Location Consumer 278

Retail TouchPoints

MAY 22, 2023

With lower price barriers to enter the market, digital advertisers proliferate. Ecommerce businesses are already using personalized ad strategies to move away from the one-size-fits-all approach, leveraging dynamic creatives based on consumer clicks, searches and browser history. Harness the power of machine learning.

Advertising 290

Advertising Marketing Consumer Payment Services 290

Retail TouchPoints

NOVEMBER 17, 2023

In manufacturing, product substitution can be a valuable tool for optimizing inventory management. Market conditions are dynamic, and consumer preferences change — retailers and manufacturers need to adapt to these factors quickly. Whenever possible, retailers should price match the cost of the original item.

Customer Experience 264

Customer Experience Inventory Management Fulfillment Inventory Turnover 264

Wiser

NOVEMBER 20, 2023

That’s where Wiser Solutions comes in. With Wiser Solutions’ category data, brands can better monitor price movements, product assortment, search performance, and content compliance. We found pricing, presence, and promotion insights leading up to Black Friday in the US.

Inventory Management 147

Inventory Management Management Promotions Shopping 147

Retail TouchPoints

APRIL 29, 2021

For years, retailers have faced accelerating pressures on margins and profits as competition proliferated both online and in brick-and-mortar, as shoppers grew less loyal and as complete price transparency became the norm. A good place to start with a strategy tune-up is in that most fundamental of all retail levers — pricing.

Grocer 279

Grocer Marketing Planning ATS 279

Retail Focus

JUNE 3, 2021

Contrast that with pre-pandemic levels of 21% for mobile offers and 31% for in-store flyers and the message to retailers is unmistakable: pricing and promotions in digital channels are of premier importance to shoppers. Deliver channel-specific prices and offers that meet shopper expectations but preserve overall margins. .

Markdowns 200

Markdowns Promotions Shopping Planning 200

Wiser

JANUARY 8, 2024

Retail price checks, an essential aspect of retail, involve monitoring and updating the prices of goods within a store. In the pursuit of competitive pricing and high customer satisfaction, these checks must be accurate, efficient, and consistent across all locations.

Retailing Pricing 141

Retailing Pricing Customer Experience Marketing Location 141

Retail TouchPoints

JANUARY 26, 2024

What you need is an intelligent software layer that sits in between Walmart and FedNow and determines [in which] situations using FedNow makes sense because the bank accepts it, and in which situations using ACH or Visa Direct or MasterCard Send makes sense.” The second is analytics , so you can optimize for payments performance.

Merchant Services 275

Merchant Services Payment Services Checkout Finance 275

Retail TouchPoints

DECEMBER 27, 2023

Here are four benefits of using data to optimize the backend of your product life cycle: 1. But for those promotions to accurately target the right consumers at the right time, CPG companies need data and analytics to better understand shifting consumer trends. Better engagement. Improved customer service.

Operating Expenses 264

Operating Expenses Promotions Consumer Marketing 264

Wiser

DECEMBER 18, 2023

However, the dynamic nature of eCommerce platforms presents retailers with various challenges. These aspects underscore the importance of leveraging robust solutions like Wiser Solutions to expand your digital share of shelf and get ahead of the competition. The benefits of maximizing DSOS extend beyond improving sales figures.

Promotions 139

Promotions Management Inventory Management Marketing 139

Wiser

MARCH 4, 2024

Understanding the distinct phases of retail maturity—Foundational, Expansion, and Innovation—is crucial in identifying the specific needs and solutions that will propel a brand or retailer forward. Brands go through unique stages online versus in-store, each with distinct challenges and opportunities. In-Store No. Online No.

Management 78

Management Brand Management Inventory Management Marketing 78

Wiser

DECEMBER 4, 2023

Monitoring these multiple aspects allows manufacturers to modify and optimize their strategies in real-time, improving product visibility and customer relationships. Each retail partner represents a unique marketplace with distinct customer behavior trends, competitive dynamics, and sales performance metrics.

Inventory Management 146

Inventory Management Promotions Visual Merchandising Management 146

Wiser

FEBRUARY 29, 2024

One crucial theme addressed during a recent Customer Panel hosted by Wiser Solutions concerned the deficit of labor resources within the retail sector. With so many tasks and not enough hands, businesses are turning to third-party services to fill the gap, often leading to additional costs and higher prices for consumers.

Shrinkage 78

Shrinkage Inventory Management Loss Prevention Consumer 78

Wiser

FEBRUARY 26, 2024

A recent study conducted by Wiser Solutions, focusing on the headphones category, unveiled significant discrepancies in pricing strategies across retailers. This underscores the critical need for brands to keep a vigilant eye on how their products are positioned in the market. discrepancy for Astro brand headphones, a $51.99

Retailing Pricing 78

Retailing Pricing Advertising Consumer Marketing 78

Retail TouchPoints

AUGUST 17, 2022

Adding automation to your digital marketing strategy enables you to manage and optimize important ad elements such as bids, keywords and ad text in real time to ensure your campaigns are always tweaked to get the best results for the least amount of spend. Iain Calvert, Boom Ecommerce. In 2021, 20.8% in 2020 and likely to keep climbing.

Payment Services 363

Payment Services Advertising Returns Checkout 363

Retail TouchPoints

AUGUST 1, 2023

To create the seamless and immersive store experience that customers crave, brands need to bring organizational data into their physical spaces. Connected Tech and Data Make Dynamic Content a Reality Consumers consult their digital devices before and during in-store shopping trips.

Management 246

Management Promotions Checkout Consumer 246

Wiser

NOVEMBER 2, 2021

The world of pricing can be a little complicated. You have to satisfy demanding customers who expect the best price at all times and be agile enough to change your prices on the fly if the market requires it. As a result, a massive industry of pricing-related tools has emerged. Gathering Pricing Intelligence.

Marketing 157

Marketing Management Accounting ATS 157

Wiser

MARCH 7, 2024

The acceleration in the adoption of digital tools and strategies has become a lifeline for many, enabling them not only to survive but to thrive amidst unprecedented conditions. A recent panel hosted by Wiser Solutions shed light on these critical developments, bringing together top retail leaders across the industry.

Customer Experience 78

Customer Experience Inventory Management Promotions Management 78

Wiser

AUGUST 28, 2023

With an optimized retail assortment strategy, focusing on factors such as understanding customer preferences, analyzing market trends, and optimizing inventory management, you can significantly enhance your retail operations and drive business success. What age group are they in? What are their interests and preferences?

Target Market 146

Target Market Fast Fashion Marketing Inventory Management 146

Wiser

APRIL 16, 2024

Category management in retail has evolved significantly over the past two decades, reflecting broader changes in technology, consumer behavior, and market dynamics. Ten to 20 years ago, category management was primarily focused on optimizing the assortment, shelf placement, and stock levels of products within physical stores.

Management 78

Management Promotions Consumer Accounting 78

Retail TouchPoints

JANUARY 15, 2024

To stay ahead in a highly dynamic market, retailers are actively considering how AI can help them meet evolving customer preferences, address labor shortages and drive sustainability efforts,” said Cynthia Countouris, Director of Product Marketing for Retail, CPG and QSR at Nvidia in a blog post outlining the survey results.

Loss Prevention 312

Loss Prevention Planning Customer Experience Inventory Management 312

Wiser

OCTOBER 11, 2023

Key factors to consider include the brand’s target audience, product offerings, pricing strategy, and scalability. It encapsulates everything from the type of goods or services sold, to the pricing strategy and marketing tactics employed. The role of eCommerce models in online businesses is multifaceted.

Payment Services 148

Payment Services Drop-Shipping Shipping Target Market 148

Wiser

JUNE 13, 2023

For businesses of all sizes, the ability to accurately track and manage pricing is essential for success. Excel spreadsheets have long been the go-to tool for this task, but as companies grow and their pricing needs become more complex, it can be difficult to keep up with changes in pricing using Excel alone.

Management 158

Management Marketing Consumer Planning 158

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 7, 2023

From price optimization to crafting hyper-personalized experiences and forecasting consumer trends, artificial intelligence is unlocking the potential for more captivating, innovative, and profitable marketing strategies. This reduces waste, optimizes stock levels, and maximizes revenue.

Marketing 95

Marketing Inventory Management Supply Chain Management Store Layout 95

Wiser

FEBRUARY 21, 2024

A recent customer panel hosted by Wiser Solutions revealed critical insights that demonstrate the agility and adaptability of brands. By understanding and acting on these evolved metrics, brands can optimize their offerings, increase revenue, and forge stronger connections with their customers.

Inventory Management 78

Inventory Management Retail Trends Consumer Promotions 78

Wiser

FEBRUARY 23, 2024

In a recent panel discussion hosted by Wiser Solutions, senior leaders at brand manufacturers and retailers shed light on the delicate interplay between direct-to-consumer (D2C) channels and traditional retail partnerships.

Marketing 78

Marketing Promotions Advertising Wholesale 78

Wiser

APRIL 6, 2021

What is dynamic pricing? Simply put, dynamic pricing is a flexible strategy to price your products based on a variety of factors, including market demands, price bounds, and seasonality. Like dynamic pricing itself, the definition is more complicated than it may at first appear.

Marketing 146

Marketing Consumer Shopping Retail Marketing 146

Retail TouchPoints

JUNE 28, 2022

forcing retailers to grapple with remaining relevant to increasingly price-sensitive consumers. Many customers continue to shop premium products throughout the store, including Private Selection, Murray’s cheese and Deluxe Meal Solutions. The latest issue is inflation, which is running at a 40-year high in the U.S., 7% increase.

Consumer 290

Consumer Promotions Comparison Shopping Shopping 290

Retail TouchPoints

JULY 5, 2022

But while most executives know what they need to do to increase ecommerce profits, many ( 40% of those surveyed) struggle to actually implement the needed changes. We’ve gotten very good at optimizing, merchandising, understanding the ebb and flow and consumer demand in those physical stores.

Merchant Services 323

Merchant Services Shipping Customer Experience Grocer 323

365 Retail

FEBRUARY 26, 2024

A further 44% of price-sensitive consumers wanted retailers to reinstate best-before dates – and their associated discounting – to make their food budgets go further. Two-fifths (40%) of shoppers now tend to only buy food items that are reduced in price, with 37% buying near-expiry groceries to keep food bills down.

Markdowns 62

Markdowns Supermarket Grocer Store Operations 62

Retail Minded

OCTOBER 2, 2023

Here are some examples of practical solutions: Demand Forecasting and Inventory Optimization: Implement advanced demand forecasting models and inventory optimization techniques. Supply Chain Visibility: Employ real-time tracking and visibility solutions. Walmart uses RFID technology to track real-time inventory.

Supply Chain Management 52

Supply Chain Management Management Inventory Management Outdoor 52

Wiser

APRIL 18, 2024

In the dynamic world of Consumer Packaged Goods (CPG), brand management is a critical function that navigates complex landscapes to connect products with consumers. Editor’s Note: Contributing author is Andrey Pankeev, Key Accounts Manager at Wiser Solutions.

Brand Management 78

Brand Management Management Consumer Marketing 78

Retail Gazette

FEBRUARY 22, 2024

Over 60% of consumers have interacted with chatbots when shopping online, highlighting the growing acceptance of AI-driven customer service solutions, according to a survey by Statista. Retailers leveraging AI for pricing optimisation have reported up to a 10% increase in revenue and a 20% improvement in profit margins.

Inventory Management 122

Inventory Management Checkout Inventory Turnover Promotions 122

Retail TouchPoints

FEBRUARY 21, 2023

Imagine you pick up all the things you need for your farm, and then they tell you that they currently cannot process credit cards. Omnichannel solutions that leverage intelligent displays, QR codes and consumer profiles can provide extreme personalization. Companies can optimize delivery routes in real time, reducing delays.

Sporting Goods 264

Sporting Goods Payment Services Shrinkage Point of Sale 264