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Holiday Retail Sales: 10 Strategies for Winning Shopper Interest

RETAIL MANAGEMENT SOFTWARE

From festive window decorations to well-organized in-store layouts, retailers aim to create an immersive and inviting atmosphere that captures the attention of shoppers. According to a consumer sentiment survey, up to a third of consumers require free shipping, free returns, and Buy Now Pay Later to make online holiday purchases.

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Are Customer Loyalty Programs a Win for Brands and Retailers?

Wiser

Free one-day shipping like what Amazon offers for millions of products is a strong eCommerce play, while buy online, pick up in-store (BOPIS) is one brick-and-mortar option. For brick-and-mortar stores, key attributes are location and convenience, brand reputation, and the store layout. How and Why Consumers Shop.

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Shoppers’ In-Store and Online Expectations for 2019

Wiser

According to the survey results, their top motivation for in-store shopping is: product availability (64 percent), store location (56 percent), to try on or test items (54 percent), instant gratification with purchases (51 percent), no shipping costs (49 percent), the in-store experience (39 percent), and easier return methods (37 percent).

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Retail Springs to Life

Independent Retailer

As consumer expectations approach same day shipping, stress on the supply chain will mount. As a result, retailers changed around their store layouts, increased their cleaning and disinfectant measures, and kept everyone inside the store socially distant to make consumers more comfortable. Turbocharge delivery.

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The 2020 Holiday Shopping Season Promises to be a Tale of Two Consumers

Retail TouchPoints

On one hand, personal safety and security are still top-of-mind for consumers, driving changes in everything from online shopping to brick-and-mortar store layouts and delivery models. While they often produce higher revenues and improved profit margins, they also represent risk in the form of unsold inventory and expensive returns.

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