Retail TouchPoints

AUGUST 19, 2021

Although the back-to-school season is typically a prime time for special deals and promotions, retailers need to consider how these slashed prices align with overall product demand and availability. For example, with back-to-school, Kotlyar noted that we’re seeing fewer promotions because of supply constraints.

ATS 299

ATS Markdowns Consumer Social Commerce 299

Retail TouchPoints

DECEMBER 8, 2020

The retailer was able to achieve this feat by utilizing the channel to its fullest, through special activations and promotions that could only work online. How are you using social commerce and AR to generate an experience that will stand out during the promotion-packed holidays?

Social Commerce 279

Social Commerce Shopping Promotions Returns 279

Inside Retail

MARCH 29, 2022

We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. In the last 12 months alone, that customer base’s social commerce spending has risen 50 per cent, from $10/month to $15/month. Indeed, AR and VR have the ability to potentially reduce returns by 31 per cent.

Social Commerce 130

Social Commerce Shopping Fulfillment Consumer 130

Retail Focus

APRIL 24, 2023

Fast-forward to today and 10% of all e-commerce spending is done via social commerce, retailers are second-guessing their returns policies, and retailers such as Lush are leading the ‘Big Tech Rebellion’ to encourage customers to shop in-store rather than online.

Customer Experience 162

Customer Experience Social Commerce Checkout Returns 162

Retail TouchPoints

OCTOBER 6, 2022

During the session Fine-Tune Your Holiday Strategies With the Latest Spending Insights , Michael McNamara, Senior Principal for Mastercard SpendingPulse, and Emilie Kroner, EVP, Retail & Commerce at Mastercard, used key findings from the summer 2022 SpendingPulse to chart trends for the 2022 holiday season.

Merchant Services 249

Merchant Services Payment Services Promotions Location 249

Retail TouchPoints

JULY 6, 2021

Social commerce is a relatively new medium, but as retailers and social media platforms alike explore possible use cases and applications, it will significantly shape how both shoppers and businesses spend their time and money. However, this doesn’t mean that the existing social media playbook needs to be completely rewritten.

Social Commerce 243

Social Commerce Shopping Consumer Accounting 243

365 Retail

NOVEMBER 1, 2021

With flexibility and convenience now key determining factors for a growing number of shoppers, online shopping is expected to continue revolutionising the e-commerce world in 2021 and beyond. . The proliferation of social commerce. The resurrection of the high street .

Retail Trends 67

Retail Trends Social Commerce Merchant Services Checkout 67

Retail TouchPoints

MARCH 1, 2024

For example, by specifically retargeting those customers who had added to their online carts over the previous 30 days, and spotlighting the specific items they had browsed or put into their carts, Natori achieved a Return on Ad Spend (ROAS) of 943% in Q3 2023.

Department Stores 215

Department Stores Wholesale Finance Apparel 215

Retail TouchPoints

MAY 12, 2022

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.

Social Commerce 298

Social Commerce Shopping Fashion Checkout 298

Retail TouchPoints

NOVEMBER 16, 2022

21, is designed to encourage people to support SMBs throughout the holiday season, and those shopping the guide will have access to special holiday promotions and discounts. The Meta Boost Leaders Network Holiday Gift Guide , which will launch Nov.

Merchant Services 252

Merchant Services Finance Advertising Marketing 252

Inside Retail

FEBRUARY 27, 2023

It’s all just commerce now With retailers using the online channel to promote engagement across the entire buying journey, the distinction between the online store and physical stores has become increasingly blurred. Customers are more likely to trade up when they transition to the in-store environment.

Payment Services 130

Payment Services Social Commerce Promotions Department Stores 130

Retail TouchPoints

OCTOBER 14, 2022

“By providing warehousing, delivery and customer service returns, our mission is to help sellers improve their operational capability and efficiency, provide buyers a satisfying shopping experience and ensure fast and sustainable growth of TikTok Shop,” reads one job listing.

Advertising 282

Advertising Fulfillment Returns Shopping 282

Retail TouchPoints

AUGUST 30, 2023

and increase return on ad spend by 32.8%. We took the content [Henry Rose] already had and elevated it using their brand guidelines, including award seals and press mentions,” explained Lee.

Advertising 232

Advertising Promotions Consumer Returns 232

Retail TouchPoints

JANUARY 15, 2021

You’ll want to look at organic sessions, paid sessions, how long people have stayed on your page and the number of new visitors vs. returning visitors. You’ll also want to look at referral traffic to see if you’re getting page views from being featured in any news outlets, blogs or social media posts. Website traffic: More than 4.5

Payment Services 149

Payment Services Promotions Shipping Planning 149

Retail TouchPoints

JANUARY 4, 2022

psychographic; Engaging in performance art and absurdism to attract a new audience; and Promoting the well-being of their customers. RTP: There are so many new digital commerce opportunities emerging, but the report’s introduction noted that we’ve “returned to our defaults,” or “the store of yore.” Why do you think this is?

Consumer 324

Consumer Customer Experience Marketing Fulfillment 324

Retail TouchPoints

NOVEMBER 10, 2023

While they are essentially the same thing, many industry experts believe the term “commerce media” offers a more accurate definition of what these new advertising platforms are able to do. There are sliding scales of how this can be done,” Lipsman explained.

Advertising 273

Advertising Marketing Social Commerce Consumer 273

Retail TouchPoints

NOVEMBER 18, 2021

Digital apparel retailers are adopting fit technology to help shoppers find the right items, improve satisfaction and reduce returns, but data collected from these programs can be further analyzed to get a better understanding of who your customer base is and what they really want from your products. “We

Consumer 251

Consumer Merchant Services Payment Services Advertising 251

Small Biz Trends

JULY 8, 2021

67% of customers admit that they bought something else while returning a product. To help you out, we have collected here east-to-implement gift card promotion ideas for your business. 62% of businesses believe that social commerce has helped them improve customer communication. Retail Marketing Statistics.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Retail Minded

JULY 29, 2023

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI). But that’s not all.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail Minded

JULY 29, 2023

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI). But that’s not all.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail TouchPoints

APRIL 13, 2021

In-store traffic data also can help “fill in the blanks” for marketers looking at why promoted products don’t sell or grab customer attention. In 2020 we saw holiday promotions starting as early as October , and that trend will probably continue. Be ready for the peak shopping season to start earlier,” said Olanday. “In

Consumer 139

Consumer Payment Services Fulfillment Advertising 139

Retail TouchPoints

AUGUST 12, 2022

Among the solutions chosen for the 2022 cohort were tools that support sustainability by repurposing garments in both the physical and digital worlds — solutions that can advance the evolution of retail personalization with innovations in areas such as the metaverse, NFTs, gaming, social commerce and product returns.

Social Commerce 201

Social Commerce Fashion Returns Consumer 201

Rangeme

APRIL 5, 2022

Emily Page provided insights on packaging design, sustainability, and safety during the Effective Ecommerce Packaging: How to Promote Your Brand While Protecting Your Products educational session. For e-commerce, the metaverse is quickly becoming the new marketplace. The ongoing rise of private labels.

Marketing 52

Marketing Consumer Shopping Social Commerce 52

Retail Geek

OCTOBER 6, 2022

We also discuss the latest news (and controversies) around Facebook and TikTok pulling back from some social commerce initiatives (and pressing forward with others). 31:44] Social commerce still has a bunch of avenues like live streaming does not appear to be a high volume one in the US and then later in the month.

Social Commerce 52

Social Commerce Merchant Services Shopping Promotions 52

Retail TouchPoints

DECEMBER 2, 2020

Case in point: Return rates for online purchases are 15% to 40%, compared with 5% to 10% for in-store purchases. With in-store and online order histories, they can customize online promotions to grab shoppers’ attention. The collaborative and community aspects also help create an environment that can promote buying behavior.

Social Commerce 197

Social Commerce Checkout Payment Services Consumer 197

Retail TouchPoints

FEBRUARY 23, 2021

This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix. found that 32% of global retail marketers are spending nearly half of their marketing budget on social media advertising. In fact, Smartly.io

Advertising 261

Advertising Social Commerce Consumer Marketing 261

Retail Geek

FEBRUARY 28, 2023

In this episode we cover: Amazon Q4 Earnings Walmart Q4 Earnings US Department of Commerce Q4 e-commerce data Discussion of Temu and other Social Commerce News Don’t forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. 38:37] Selfish piece of.

Apparel 52

Apparel Drop-Shipping Social Commerce Shipping 52

Retail Geek

JANUARY 20, 2023

Shopify launches an ad product such as a retail media network Meta/Google/TikTok lose ad share to new social media platforms and retail media networks. E-com returns 10-15% growth rates. 60 billion in total sales and live streaming was likely less than 1% of that 60 billion so I. [40:48]

Social Commerce 52

Social Commerce Fulfillment Drop-Shipping Loss Prevention 52

Retail TouchPoints

NOVEMBER 30, 2023

Create high-quality, sharable content: One of the best ways to earn backlinks is by creating interesting content that people want to share and promote on their own websites or social media platforms. To help you get the most out of your link-building efforts, here are some of the best ways to get it done: 1.

Marketing 255

Marketing Promotions Returns Social Commerce 255

Retail TouchPoints

JANUARY 4, 2021

We are working together to feed her passion to support other female gamers in this male-dominated space, by integrating and engaging her followers with content designed to be positive and uplifting while promoting on-trend cosmetic and skincare products. Lufu also will use her status to introduce e.l.f. products to her male fans.

Beauty and Health 264

Beauty and Health Consumer Health & Wellness Marketing 264

Retail Geek

JULY 26, 2023

Cattle catalogs and e-commerce and it’s a little bit of a broader catalog but it was up. [36:46] for, non store sales and so that’s reflecting kind of a return to typical e-commerce growth rates like before the pandemic e-commerce would grow 10 to 15 percent.

Drop-Shipping 52

Drop-Shipping Apparel Shipping Consumer 52

Retail Geek

APRIL 8, 2022

and The Meta was like a track keynote from Benjy Shalimar who’s like the VP of Commerce which you know big roll it. and all the big media companies you know had a keynote So So Meta was there not with maybe the most senior met a person like that like shoptalk tends to get big names for the Keynotes.

Payment Services 59

Payment Services Merchant Services Consumer Fulfillment 59

Retail TouchPoints

MARCH 23, 2022

Singles’ Day, also known as Double 11, is now the world’s largest shopping holiday, with advertisers seeing incredible returns. As social commerce becomes increasingly entrenched in mainland China, livestreaming has become a backbone to the influencer and ecommerce economy. Now that this trend is finally reaching the U.S.,

Advertising 244

Advertising Social Commerce Promotions Outdoor 244

Retail TouchPoints

OCTOBER 6, 2021

The two-way nature of livestreaming explains why return rates are as much as 40% lower than traditional ecommerce channels, according to Coresight research: “ Livestreaming is an opportunity to educate the consumer, which is why returns are so much lower — they actually know what they’re buying ,” said Weinswig.

Returns 296

Returns Shopping Fashion Consumer 296

Retail TouchPoints

NOVEMBER 21, 2022

Good product and stellar customer service are a big part of the recipe, but the secret sauce has been the brand’s social marketing strategy , according to Ben Yahalom, who joined the company from Meta in March 2022 as Chief Business Officer and was promoted to President in October. Yahalom said.

Marketing 303

Marketing Advertising Wholesale Apparel 303

Retail TouchPoints

APRIL 25, 2023

Key takeaways: Approach every livestream with a “test and learn” attitude — Shin and her team regularly test and tweak everything from sets, backgrounds and lighting to how the events are promoted and even the solution providers they work with to handle hosting.

Shopping 206

Shopping Fashion Marketing Consumer 206