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From China to India, how the world’s retail markets stack up: report

Inside Retail

China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions. Despite sales remaining below the pre-pandemic level and weak consumer sentiment, retail growth is expected to reach 5 per cent from 2022 to 2027. Estimates suggest China’s social commerce market enjoyed a 40.25

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The future is now: 3 emerging technologies retailers should know

Inside Retail

We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. In the last 12 months alone, that customer base’s social commerce spending has risen 50 per cent, from $10/month to $15/month. Interestingly, the 65+ demographic is particularly active on YouTube.

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How Social Commerce Will Reshape Retail: From Content Creation & Partnerships to In-Store Experiences

Retail TouchPoints

Social commerce is a relatively new medium, but as retailers and social media platforms alike explore possible use cases and applications, it will significantly shape how both shoppers and businesses spend their time and money. The Physical Store and Social Commerce Can Enhance Each Other.

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Retail Statistics You Should Know

Small Biz Trends

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. Retail Marketing Statistics.

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2021: The Year of Social Advertising

Retail TouchPoints

Entering 2021, retailers are still looking to beef up their ecommerce strategy to get this trend to stick. This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix. In fact, Smartly.io

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Capgemini Expert Busts 5 Common Influencer Marketing Myths

Retail TouchPoints

During a recent Retail Reset webinar, Allison Roy, Senior Digital Marketing Consultant at Capgemini , offered strategic and tactical guidance to help brands develop their strategies. They include: Myth 1: Influencer marketing is a fad. Myth 5: Influencer campaigns are most valuable for generating buzz.

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Retailers Take Note: Generative AI is Killing the Single Voice of the Brand

Retail TouchPoints

Retail marketing lives and dies by one main principle: the voice of the brand. Retailers understand the importance of a distinct brand voice and how that connects to long-term customer loyalty — but generative AI is changing the game. We all know personalization is not new to retailers.

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