Retail TouchPoints

MAY 19, 2021

Local inventory ads also allow shoppers to click through to product listings on your website and learn valuable information such as your hours of operation, directions and current promotions. The future of retail marketing is in data and digitized in-store shopping experiences. Increase foot traffic with click-and-collect.

Retail Marketing 215

Retail Marketing Marketing Shopping Returns 215

Retail Pro

MAY 9, 2022

Knowing your customers is key to creating effective marketing campaigns and promotions. There are myriad ways to slice your retail data, so how can you form smart segmentations that will help you deliver tailored marketing messages to relevant group of customers for higher redemption rates and sales?

Retail Marketing 86

Retail Marketing Marketing Promotions 86

Rain Pros

AUGUST 17, 2023

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

Retail Marketing 52

Retail Marketing Payment Services Marketing Value Offer 52

365 Retail

JUNE 28, 2022

To grow their reach, retailers and brands are increasingly looking for ways to effectively use omni-channel and ultimately transition to opti-channel marketing to target their most valuable customers across optimised channels with purchase-based insights. . www.catalinamarketing.co.uk .

Retail Marketing 98

Retail Marketing Marketing Advertising Consumer 98

Rain Pros

MAY 1, 2023

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

Retail Marketing 52

Retail Marketing Payment Services Marketing Value Offer 52

365 Retail

AUGUST 16, 2023

UK Retail marketers are risking customer frustration and reduced profitability by wasting ad budgets on low stock items, according to new research by product performance management (PPM) platform ROI Hunter. However, retail marketers risk wasting more available cash by failing to shift the budget away from low-availability items.

Retail Marketing 52

Retail Marketing Marketing Promotions Management 52

Retail Minded

FEBRUARY 20, 2023

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Amplify Your Associates’ Reach via Social Marketing If you’re making the right hiring decisions, your sales associates should be prime examples of who you’d want as brand ambassadors.

Retail Marketing 52

Retail Marketing Marketing Payment Services Shopping 52

Tokinomo

SEPTEMBER 29, 2023

The retail tech world is buzzing with excitement, and for a good reason! Tokinomo, the trailblazers of retail marketing technology, had its moment in the spotlight at the Progresiv ReTech & Digital event held on September 14.

Promotions 130

Promotions Retail Marketing Marketing ATS 130

Retail Next

SEPTEMBER 26, 2019

While it brings great opportunities for entrepreneurs, the stiff competition in the market, plus the enormous demand for high-quality service, make succeeding in this industry challenging too. That is why effective retail marketing is crucial. It makes marketing easy and effective. Make it location-based.

Retail Marketing 52

Retail Marketing Marketing Customer Retention Promotions 52

Retail TouchPoints

APRIL 9, 2024

Visuals from Shein’s Spring/Summer 2024 collections adorn the exterior and interior, and promotions displayed inside the streetcar feature a special discount of 15% off for new customers. Passengers can scan QR codes displayed within the streetcar to access the offer.

Fashion 264

Fashion Promotions Advertising Retail Marketing 264

Trax Retail

AUGUST 23, 2023

Key performance indicators (KPIs) are the foundation of any successful retail marketing strategy. After setting specific, measurable, achievable, realistic, and timely goals and putting the right measurement tools in place, the marketing team charts progress based on goal forecasting and benchmark achievement over time.

Retail Marketing 40

Retail Marketing Marketing Advertising Shopping 40

365 Retail

NOVEMBER 25, 2021

To help promote your business in the right places across the international stage, you will need to work hard to create a buzz and build awareness of your products. When looking abroad you should incorporate major search engine techniques into your marketing campaign. Incorporate SEO Tools.

Retail Marketing 52

Retail Marketing Marketing Advertising Promotions 52

Retail TouchPoints

JULY 18, 2022

Convenience store retailer Yesway has chosen GSP to provide retail marketing services, including store profile management as well as POP design and production services, to 408 Yesway and Allsup’s stores in nine states. Yesway will draw upon GSP’s cloud-based retail intelligence platform to support its marketing process.

Marketing 264

Marketing Fulfillment Promotions Retail Marketing 264

Retail Times

APRIL 21, 2022

PayPoint has announced the launch of further marketing support for its retailer partners to promote the growing digital voucher category, with six big brands, including Amazon, Xbox, PlayStation, Paysafecard, Neosurf and Love2Shop with more major brands to follow later this year.

Retail Marketing 52

Retail Marketing Marketing Promotions 52

Retail Bound

APRIL 11, 2022

Whatever the reason, make sure you shop the store or channel you’re contemplating to ensure they a) support your category b) are not flooded with similar product and c) actively promote new and independent brands. Good retail alignment means that your retail channel can reliably highlight your product and show its value to consumers.

Retail Marketing 52

Retail Marketing Marketing Specialty Store Shipping 52

Retail TouchPoints

SEPTEMBER 30, 2022

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.

Marketing 298

Marketing Promotions Advertising Comparison Shopping 298

Wiser

APRIL 11, 2024

This nuanced approach, leveraging data analysis and marketing insights, ensures promotions are targeted, preserving brand integrity and avoiding the trap of constant discounts which can devalue a brand.

Promotions 78

Promotions Consumer Shopping Marketing 78

Retail TouchPoints

MAY 20, 2021

Retail market intelligence platform EDITED has launched EDITED Home, a suite designed to provide homeware retailers with competitive data that can help them set the right assortment, pricing and promotions in the ecommerce marketplace. The software uses global data from more than 40 markets to deliver actionable insights.

Promotions 264

Promotions Retail Marketing Planning Marketing 264

Retail TouchPoints

NOVEMBER 16, 2022

eBay ’s Luxury Exchange has launched a physical pop-up store in the heart of New York City’s Diamond District to promote its authenticated pre-owned jewelry, handbags and watches during NYC Jewelry Week. to promote the expansion of the ecommerce giant’s Authenticity Guarantee to the jewelry category. 17 at 22 W.

Jewelry 278

Jewelry Promotions Location ATS 278

Retail TouchPoints

JUNE 22, 2022

Herrington joined Amazon as VP of Consumables in 2005, launched Amazon Fresh in 2007 and was promoted to SVP of Consumables in 2014. Prior to joining Amazon, Herrington served as CEO of KeepMedia and VP of Marketing at online grocery retailer Webvan.

Fulfillment 278

Fulfillment Finance Promotions Customer Experience 278

Retail Focus

JUNE 3, 2021

As other sectors, including travel and hospitality, experienced online commerce surges, the retail market shifted at a more leisurely pace. Let’s look at three ways that data science can help retailers thrive in a highly competitive multi-channel environment. 41% to an in-store flyer today.

Markdowns 200

Markdowns Promotions Shopping Planning 200

Shopify

NOVEMBER 30, 2023

Retail marketing campaigns allow you to promote your products to your target audience. Learn how to implement retail marketing strategies that deliver.

Promotions 52

Promotions Retail Marketing Marketing 52

Retail TouchPoints

NOVEMBER 23, 2022

Cannabis sales were up 62% on Black Friday 2021 compared to the average November day, and the same approach traditional retailers utilize to draw in shoppers has a role to play for cannabis marketing and promotions — with an added emphasis on working with distributor partners and educating shoppers. Do you have signage set up?

Marketing 279

Marketing Promotions Retail Marketing Returns 279

Tokinomo

JANUARY 24, 2023

The release was promoted through videos by influencers, including a partnership with TikToker Celina Spooky Boo. Philadelphia recently released a limited-edition product called " A Little Taste of Hell ," which is a cream cheese infused with ghost peppers with a Scoville Heat Unit measurement of 1,041,427.

Inventory Management 214

Inventory Management Management Promotions Retail Marketing 214

Tokinomo

FEBRUARY 15, 2023

Retail merchandising is a critical aspect of the grocery industry that can greatly impact the success of a store. The way products are displayed, organized, and promoted can influence customer behavior and drive sales.

Grocer 194

Grocer Promotions Customer Experience Retail Marketing 194

Tokinomo

NOVEMBER 16, 2022

From the assortment of products to the technique used to promote those products. People have been shopping in-store for ages. Over time a lot has changed. Shoppers’ demands and needs also altered over the years.

Advertising 212

Advertising Promotions Shopping Retail Marketing 212

Retail Bound

APRIL 23, 2024

As a result, more and more consumers are gravitating towards brands that promote sustainable and ethical practices. Not only will this help attract environmentally and socially conscious consumers, but it will also promote a positive brand image. Ready to launch your product startup in the retail industry?

Consumer 52

Consumer Customer Experience Promotions Marketing 52

Tokinomo

MARCH 8, 2022

Brands and retailers want the same things: build brand loyalty and drive sales. Most of the time, retailers and brands invest a lot of money in various types of promotions to increase brand awareness and sales. However, this is not an easy challenge.

Marketing 207

Marketing Promotions Retail Marketing 207

Retail Focus

OCTOBER 17, 2023

Regular readers of Retail Focus will remember a recent article that focused on surfaces in retail and how shops and other venues can utilise these as part of their marketing strategy to help drive more sales. Ideal for mid-term use, this product can be installed by any employee.

Outdoor 162

Outdoor Promotions Customer Experience Marketing 162

Retail TouchPoints

OCTOBER 14, 2022

The new partnership is just the latest example of the maturation of the retail media model , which until recently has been dominated by fairly basic website-based offerings such as sponsored search, display ads and promoted listings.

Advertising 195

Advertising Promotions Retail Marketing Marketing 195

Tokinomo

OCTOBER 19, 2022

While for some “attractive” products you can reside to common in-store promotions to attract the attention of your customers, when it comes to certain categories, it’s more difficult to engage shoppers. When you are selling a CPG product in-store you know that you have a lot of competitors.

Promotions 190

Promotions Retail Marketing Marketing 190

Retail Focus

FEBRUARY 23, 2024

Here, Retail Focus picks out some of the best examples of surface interaction within the retail market. For the recent release of the new ‘Wonka’ film, Ontario-based print business Global Printing Enterprises (GPE) used several products from Drytac to produce an immersive display to help promote the movie.

Promotions 162

Promotions Shopping Marketing Consumer 162

Retalon

APRIL 25, 2017

Getting your product pricing right is absolutely critical to customer cross-channel experience, but the promise of unified price, promotion and markdown optimization is hard to achieve. In this report: Market Definition. The post Guide for Unified Price, Promotion and Markdown Optimization Applications appeared first on Retalon.

Markdowns 32

Markdowns Promotions Inventory Management Planning 32

Inside Retail

JANUARY 24, 2023

In explaining these results, the brand pointed to volatile demand, and promotional activity around key dates – such as Black Friday, Cyber Monday and the Christmas and Boxing Day sales period – which impacted its gross margin. As such, retailers need to be strategic and forward-thinking in how they participate.

Promotions 130

Promotions Fashion Apparel Marketing 130

Retail TouchPoints

MARCH 26, 2024

Optimizing Retail Advertising with Zero-Party Data Retail marketers are continuously challenged to understand how well their products or services align with potential customer preferences.

Advertising 264

Advertising Apparel Consumer Marketing 264

Inside Retail

JUNE 28, 2021

The result is mounting pressure for retailers to deliver hyper-personalised, concierge-like shopping experiences with efficient handoffs between departments and channels before, during, and after a purchase. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

Retail Bound

MAY 9, 2023

Influencer marketing is a form of marketing where businesses partner with social media influencers to promote their products or services. Retail-specific influencers play a significant role in promoting products and driving sales for brands at specific retailers.

Promotions 98

Promotions Marketing Shopping Planning 98