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The Rise of the Branded Podcast: How and Why Retailers are Creating Their Own Shows

Retail TouchPoints

Nearly 125 million Americans now listen to podcasts monthly, according to eMarketer. Perhaps more importantly, Insider Intelligence estimates that the time this group of listeners spends with their podcasts is 53 minutes per day. Podcasts in particular combine two things that do that. The other is that podcasts add in voice.

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Nordstrom Launches Branded Podcast Hosted by Retailer’s President

Retail TouchPoints

Nordstrom is jumping into the world of audio content with the launch of a new branded podcast, The Nordy Pod , hosted by the company’s President and Chief Brand Officer Pete Nordstrom. Nordstrom isn’t the first retail brand to enter the brave new world of podcasting, and likely won’t be the last.

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Ear to the ground: Why more brands are turning to podcasts

Inside Retail

Australia’s largest supermarket Woolworths has launched its very own podcast series through which it gives customers an insight into Australian farming communities. Andrew Hicks, Woolworths chief marketing officer said the aim of the podcast is to to highlight the critical role farmers play in feeding the nation.

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Listen up: Why Mecca is tuning in to the world of podcasting

Inside Retail

Beauty retail giant Mecca has entered the world of podcasting today with the launch of Mecca Talks, which aims to shine a light on its team members and in-house experts. While the podcast is digital, Mecca at heart has unbelievable human connection, thanks to our stores. Brands ‘hit play’ on podcasts.

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Building Supply Chain Resilience in the Real World

Speaker: Kelly Barner - Co-Founder & Managing Director of Buyers Meeting Point, LLC

In this webinar, join Kelly Barner, Co-Founder and Managing Director of Buyers Meeting Point, Head of Content and Brand Partnerships at Art of Procurement, and Host of the Dial P for Procurement podcast on Supply Chain Now, as she considers the most pressing challenges of the day, looking for lessons we can learn to bolster agility and resilience in (..)

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“Small Business, Big Solutions” Podcast Launches on Cisco Podcast Network

Cisco Retail

I admit it, I’m a podcast fanatic. But there is a podcast content gap. And thus, our podcast “Small Business, Big Solutions” was born – streaming now on the Cisco Podcast Network. . . If it’s about true crime, current affairs, or comedy, chances are, I’ve had a listen. Episodes include: .

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Why You Should Leverage the Power of Social Commerce on the Rising Stars Podcast

Star Miconics

In the latest episode of the Rising Stars Podcast, titled “Kate’s Quick Take: The Power of Social Commerce,” host Kate Orara explores the growing world of social commerce. Read the original blog post here > Explore All Episodes Loving the podcast? Subscribe now, and let us know what you think by leaving a review!