article thumbnail

From China to India, how the world’s retail markets stack up: report

Inside Retail

In an era marked by economic flux and shifting consumer preferences, the global retail landscape stands at a pivotal juncture, ripe with both challenges and opportunities. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions. China’s e-commerce market, worth $1.9

article thumbnail

3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook

Retail TouchPoints

As retailers shift more of their attention and dollars to digital content and community-building activities, livestreaming has moved into the spotlight. and global brands to consider its role in their marketing playbooks. Brands and retailers can tap the active communities of influencer partners by encouraging them to go “live.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. Marketers are really at the forefront of this transformation ,” Schwartz said.

Marketing 267
article thumbnail

Pinterest, TikTok and Snapchat Leaders Reveal How Marketers Can Maximize Each Platform

Retail TouchPoints

While this creates new opportunities for retailers to explore their creative side, it also means companies need to develop a deeper understanding of what each platform offers and how it can best be utilized. Retail marketers should create posts that look to the future, rather than the past or present, in order to make the most of this.

Marketing 252
article thumbnail

3 Immersive Customer Experiences Using Augmented Reality

Retail TouchPoints

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2

article thumbnail

Reaching Gen Z and Millennials: What Brands Need to Know About Creator Guided Shopping

Retail TouchPoints

retail social commerce projected to reach $80 billion by 2025, according to Insider Intelligence , more consumers, especially Gen Z and millennial shoppers, are turning to creators to help with their purchase decisions. Let’s take a look at what retailers need to consider when reaching Gen Z and millennial shoppers.

Shopping 264
article thumbnail

Appliance stores dominate 2022 Oria Awards

Inside Retail

Other 2022 Oria Awards winners were: Best B2B Online Retailer: Hero Packaging Best Community Initiative: i=Change Best Small Independent Retailer: Une Piece Best Social Commerce Initiative: Showpo Best Phygital Initiative: Cue Clothing Co International Conqueror: Quad Lock Technology Champion: Cotton On Best Online Retail Marketing: Salvos Stores Industry (..)