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Sweden’s Klarna buys influencer marketing platform

Inside Retail

Swedish payments firm Klarna said on Tuesday it had acquired influencer marketing software firm APPRL as it looked to tap into strong growth in shopping across social media channels. The post Sweden’s Klarna buys influencer marketing platform appeared first on Inside Retail.

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Three trends shaping the luxury retails sector in 2025

Inside Retail

Despite modestly positive expectations for 2024, the luxury retail market did not pan out as merchants had hoped. According to a 2024 report released by global management consulting firm Bain & Company, this market dropped two per cent from an all-time high of US$387 billion to US$381 billion.

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Australia’s entrenched e-commerce platforms poised for industry disruption

Inside Retail

Australia’s e-commerce boom has given rise to a healthy ecosystem of online shopping merchants commanding a sizable user base of local consumers – many of whom managed to weather the pandemic by riding a surge of digital sales.

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Google’s Former Chief Evangelist Shares the Secret to Ecommerce Profitability

Retail TouchPoints

For 11 years he worked at Google , the last three as the tech giant’s Chief Evangelist, where he helped the largest brands in the world hone their digital marketing strategies. Digital marketing will be 60%, 70%, 80% of all marketing 10 years from now, and that’s going to continue without me. It’s an emergency.

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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 this year alone, representing approximately 21% of the total women’s apparel market. Test the market with new size options and be inclusive in marketing.

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Uncovering The Factors Changing The Face Of Retail

Retail TouchPoints

In fact, 2019 showed great progress for e-Commerce to close the gap in total market share of sales compared to brick-and-mortar retail. As well, many unknowns about pending legislation and its effect on merchants around the world can cause some anxiety for those in the industry. Getting Ahead Of Retail Regulations.

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Meet Missfresh, the Chinese grocery retailer offering 30-minute delivery

Inside Retail

Here, we chat with Missfresh about how the DMWs operate, how it’s digitalising fresh markets and its plans for the future. We also own our user acquisition channels and after-sales services, which ensures the best products and services being delivered to our customers. In June, the brand went public on the NASDAQ.