Location Point of Sale Social Commerce 
Retail TouchPoints
JULY 10, 2024
Whether a retail location, office building, hotel or healthcare environment, designing to support client objectives requires bringing to bear as much relevant information as possible. For physical retail locations, data and analysis are indispensable for navigating a rapidly evolving and ever-changing marketplace.
365 Retail
MARCH 5, 2024
Social commerce – purchases made directly on social networks – may seem anecdotal to some, but it’s taking off and is expected to grow three times faster than traditional e-commerce, reaching $1.2 trillion by 2025. Fourteen years later, however, 7 out of 10 do so, according to a study by Klarna.
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Inside Retail
JANUARY 4, 2023
The brand’s fifth store in Singapore, which is located in Ion Orchard, features an “enhanced shopping experience” that aims to introduce more consumers to Desigual through a new perspective on the brand. When it comes to social media, social commerce and key opinion leaders, a humble and open approach is crucial.
Retail TouchPoints
NOVEMBER 11, 2021
Brick-and-mortar locations are still essential parts of the shopper journey, but they need to be reconfigured to accommodate both shopper discovery and functions like flexible store-based fulfillment. Hear how the retailer was able to fine-tune the search experience to drive discovery and conversions during a lunch-and-learn session on Nov.
Retail TouchPoints
AUGUST 25, 2020
Non-essential retailers around the world have been devastated by COVID-19, with many experiencing everything from store closures to unprecedented drops in sales. To withstand the crisis, many retailers adopted new and innovative strategies to stay connected with shoppers and ring sales while their brick-and-mortar locations remained closed.
Retail TouchPoints
DECEMBER 21, 2023
For example, marketing and advertising campaigns are tailored around a shopper’s age, gender, geographic location, shopping history and other demographics. It’s why retailers have introduced personalized experiences everywhere else on their sites — except, for some reason, checkout.
Retail TouchPoints
JULY 29, 2020
To attract a new generation of shoppers, retailers are looking to redefine go-to-market strategies and reimagine the customer experience inside their physical store locations. Increasingly, consumers want to browse and buy with the ease of click, or find products faster using in-store location technologies.
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