Inside Retail

OCTOBER 9, 2024

The beauty disruptor launched in British retailer Boots in December last year, making its debut at the pharmacy chain’s beauty-only Battersea Power Station location and online before rolling out nationally to over 200 Boots stores in January. Social frenzy Bubble has amassed over 2.7 Meet Bubble Shai Eisenman founded Bubble Skincare in 2020.

Marketing 130

Marketing Target Market Location Consumer 130

Retail TouchPoints

AUGUST 15, 2024

Boll & Branch also can now better understand demand by location so it can improve product availability and create more targeted marketing campaigns.

Management 263

Management Target Market Finance Fulfillment 263

Wiser

NOVEMBER 21, 2022

It’s no secret that introducing a new product to the market can be extremely difficult. Don’t get caught searching for a market that fits your product; craft a new product that is created specifically for your target customers and fills in the pre-existing gaps in your current market. What Is Market Research?

Marketing 147

Marketing Advertising Target Market Consumer 147

Retail TouchPoints

OCTOBER 13, 2021

Signet Jewelers has entered into an agreement to acquire Diamonds Direct USA , an off-mall jeweler with 22 locations, in a $490 million all-cash transaction. Signet plans to drive operating synergies by leveraging its scale in purchasing, targeted marketing, connected commerce and jewelry services to enhance Diamonds Direct.

Jewelry 264

Jewelry Target Market Planning Shopping 264

Small Biz Trends

JULY 19, 2022

TikTok is all about user-generated content, and besides sharing videos TikTok’s social media platform has evolved into a marketing channel for brands where they use the platform to connect with consumers between the ages of 13 and 60. In this article, we offer a step-by-step guide on how to start TikTok influencer marketing.

Marketing 141

Marketing Payment Services Advertising Promotions 141

Small Biz Trends

JUNE 6, 2025

Effective Marketing Strategies: Promote friendly events through social media, email marketing, and local sponsorships to maximize attendance and engagement. In today’s competitive market, attracting new customers can feel like an uphill battle. Customer Appreciation Days Organize special days to thank existing customers.

Target Market 64

Target Market Customer Retention Promotions Marketing 64

Retail TouchPoints

AUGUST 2, 2024

The retailer filed for Chapter 11 bankruptcy in June and was unable to secure the necessary financing to keep its 21 brick-and-mortar locations open; all will be closed. Others have been forced to significantly reduce their number of locations or restructure to stay afloat. Takeaway: Market research is never-ending.

Fast Fashion 278

Fast Fashion Shopping Target Market Fashion 278

Small Biz Trends

APRIL 19, 2022

Marketing refers to the collection of a series of activities companies undertake to promote their service or products. Marketing plays the biggest role in businesses and good skills in marketing can mean the difference between success and failure. Online marketing courses are one the best ways to learn/grow this skill set.

Marketing 111

Marketing Customer Retention Advertising Target Market 111

Retail TouchPoints

OCTOBER 13, 2022

After all, there are so many channels and touch points available that can help brands acquire new customers, test new markets and expand their reach. To find their own unique path to growth, brands must select the combination of components that best suits their messaging, product set and target audience. “So

Wholesale 299

Wholesale Consumer Clienteling Location 299

Retail TouchPoints

MARCH 16, 2023

Therefore, if your team is hoping to succeed in today’s multicultural environment, cultural competence is a strategic must-have, no matter your location. Taobao’s convenient peer-to-peer instant messaging support gave it a competitive edge because the company’s customer experience was better suited to the target market.

Consumer 290

Consumer Target Market Marketing Accounting 290

Retail TouchPoints

AUGUST 17, 2021

From backend inventory optimization to identifying salesfloor hotspots to highly targeted marketing programs, we’re seeing an influx of great retailing practices, all being driven by AI. Worse, factors such as geography and different inventory costs aren’t considered for retailers that operate stores in different markets.

Checkout 306

Checkout Payment Services Customer Experience Inventory Management 306

Inside Retail

NOVEMBER 26, 2023

With constant pressure to stay ahead of the competition, continuously innovate and get seasonal releases on time, it can be difficult to ensure that all the moving parts come together to create the best possible products at the right price point for each target market.

Marketing 130

Marketing Fashion Apparel Planning 130

Retail Gazette

APRIL 3, 2025

“This performance rewards the hard work of the management and wider team, the elevation and warm reception of the Boux Avenue product range and a targeted marketing strategy. “Fruitful partnerships, with the likes of Legami, also add reasons for a younger demographic to shop, in store and online, with Ryman.

Returns 65

Returns Target Market Location Shopping 65

Small Biz Trends

JUNE 29, 2023

When marketing a business, the key to success lies in the ability to target the right group or groups of people accurately. Knowing your target market is essential for any company that wants to create an effective, compelling marketing message that resonates and results in sales. What is Target Marketing?

Target Market 52

Target Market Marketing Consumer Apparel 52

Inside Retail

JANUARY 18, 2024

We require reasonably large locations on busy main roads, which limits our options for these spaces, and we’re competing with quite large retailers, like pharmacies and other larger retailers. We have so much demand for Sydney, but we’ve got to get the location right. OM: There are a few factors.

Fashion 244

Fashion Target Market Shopping Location 244

Inside Retail

SEPTEMBER 3, 2023

After only six months of operations, Aje Collective’s beauty brand, Ikkari, launched its first physical location, with the promise of more to come. Plus, having its own physical locations will help the brand expand into some new territory, such as an upcoming refillable body-care line. Innovation is a big part of our range.

Planning 246

Planning Beauty and Health Target Market Location 246

Wiser

APRIL 23, 2020

This is what makes field marketing such a powerful piece of the marketing puzzle for B2C manufacturers and retailers. In this article, we’ll look at what field marketing is, why it’s important to different types of retailers, and how you can incorporate field marketing into your overall strategy. What is Field Marketing?

Marketing 114

Marketing Advertising Consumer Target Market 114

Retail TouchPoints

OCTOBER 20, 2021

No matter how brands fared during COVID, one thing is now certain: retailers can no longer rely on physical locations alone as a way to drive store traffic and sales. Instead, it’s the combination of physical location and consumer experience. But re-establishing a physical footprint doesn’t alone ensure success.

Sporting Goods 264

Sporting Goods Accounting Consumer Promotions 264

Retail Minded

JULY 9, 2021

This post highlights some of the marketing strategies businesses can deploy to not find new customers and keep existing ones. Let’s face it; technology opened a myriad of marketing channels and so did the pandemic. You can partner with other businesses just to target your brand name to gain traction among your target market.

Marketing 98

Marketing Clienteling Merchant Services Advertising 98

Small Biz Trends

JUNE 8, 2025

Key Takeaways Market Research is Essential: Conduct thorough market research to understand local demand, customer preferences, and competitive pricing strategies for your donut shop. Define Your Target Audience: Identifying your target demographic will guide your product offerings and marketing strategies, fostering customer loyalty.

Payment Services 68

Payment Services Shopping Promotions Marketing 68

Small Biz Trends

JUNE 13, 2025

Key Takeaways Understand Market Challenges: Retail businesses, especially small ones, must adapt to shifting consumer behaviors and economic conditions to stay competitive. Embrace E-Commerce: Establishing an online presence is essential for expanding market reach and meeting customer demands for convenience.

Payment Services 73

Payment Services Inventory Management Promotions Checkout 73

Inside Retail

MAY 16, 2022

“We will be using the opening of the first concept store to optimise the customer experience and embed it in future drive-thru locations. We’ve already ear-marked a number of locations for development.” . The new concept will extend the brand’s expansion opportunities beyond strip and shopping centre locations.

Target Market 130

Target Market Location Customer Experience Shopping 130

Inside Retail

JUNE 2, 2025

The core Greater China market remains Chagees backbone, with 6512 stores delivering RMB8.05 While much of the growth is still anchored in its home market, what is turning heads and investor interest is the tea companys performance abroad. billion in GMV, representing a 37.2 per cent year-on-year increase. per cent from 28.2

Boutique 130

Boutique Target Market Location Marketing 130

Wiser

AUGUST 28, 2023

With an optimized retail assortment strategy, focusing on factors such as understanding customer preferences, analyzing market trends, and optimizing inventory management, you can significantly enhance your retail operations and drive business success. What age group are they in?

Target Market 146

Target Market Fast Fashion Marketing Management 146

Inside Retail

SEPTEMBER 1, 2021

Further store openings will be available as franchises and the goal over the next 12 months is to open another six new quick service restaurant locations across Sydney with suburbs such as Epping, Chatswood and Strathfield target markets. This story originally appeared in our sister publication, Inside Franchise Business.

Planning 130

Planning Target Market Marketing Location 130

Inside Retail

FEBRUARY 29, 2024

Urban Rampage sells clothing, household goods and essentials at 10 locations in regional and remote locations across Western Australia, the Northern Territory and Queensland. Asic said the arrangement is unsuitable for the consumers in these markets and does not meet their likely needs, objectives and financial situation.

Payment Services 130

Payment Services Target Market Consumer Location 130

Inside Retail

NOVEMBER 8, 2023

Even the name Moshi Moshi is a Japanese phrase – it’s an informal way of saying “hello” when answering a phone call from a family member or friend – and given the love of Thai people for Japanese culture and products, that isn’t such a bad marketing tool. Gross margin percentage was healthy 52.9 per cent, as was the net profit margin of 14.5

Home Furnishings 130

Home Furnishings Visual Merchandising Target Market Net Profit 130

Inside Retail

APRIL 8, 2024

The family-run business opened its first shop in the Royal Arcade in the Sydney suburb of Double Bay in October 1989 and currently has three locations after opening and closing stores locally and overseas. During this time the business expanded into Melbourne and other markets.

Target Market 130

Target Market Location Marketing Planning 130

Small Biz Trends

JUNE 17, 2025

Enhanced Communication: Tech tools facilitate better internal and external communication, leading to improved collaboration among teams and stronger customer relationships through timely responses and targeted marketing efforts. You can automate invoicing, email marketing, and social media postings to save time.

Payment Services 60

Payment Services Management Target Market Marketing 60

Small Biz Trends

JUNE 15, 2025

Key Takeaways Research is Essential: Thoroughly investigate the franchise model, reputation, support systems, and market demand before making an investment to avoid costly mistakes. You’ll want to assess your own skills and interests, the market demand, and the franchise’s reputation. Analyze market demand in your territory.

Marketing 85

Marketing Finance Fulfillment Consumer 85

Small Biz Trends

JUNE 13, 2025

By optimizing your Google My Business profile, you can improve visibility in local search results and increase engagement with your target market. Participating in grassroots marketing initiatives can enhance your reputation while driving foot traffic to your small business.

Customer Retention 96

Customer Retention Target Market Promotions Advertising 96

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.

Fashion 130

Fashion Target Market Consumer Marketing 130

365 Retail

MAY 2, 2025

All these changes mean that customer experiences in these locations are becoming more convenient and tailored to personal preferences. The touch screen kiosks allow customers to locate stores and sales, and events information with ease. IoT technology provides both improved gaming experiences and operational efficiency improvements.

Kiosk 52

Kiosk Target Market Promotions Fulfillment 52

Retail Bound

JUNE 17, 2025

Series B and Beyond : Support for expansion, operational scaling, and entering new markets. Research and Understand Market Demand Investors need to believe in your product as much as you do. Research and Understand Market Demand Investors need to believe in your product as much as you do. Business model and market opportunity.

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Retail Bound

MARCH 25, 2025

It allows you to focus on product development and marketing while the logistics experts handle the rest. This flexibility allows startups to expand their market reach without the worry of logistics being a bottleneck. Ideally, they should be located close to your target markets to reduce shipping times and costs.

Inventory Management 52

Inventory Management Shipping Management Location 52

Retail Minded

MAY 8, 2024

Choosing the right location for your company is essential since it will have a direct impact on your business success. The right location will boost your visibility, improve accessibility, and connect you with your target audience. If your business is very far from your target audience, they may not want to visit your space.

Location 52

Location Clienteling Sporting Goods Operating Expenses 52

Wiser

FEBRUARY 22, 2021

It’s difficult to identify which will be the most effective in terms of purchase intent among the brand’s target market. Sustainability-marketed products grew 5.6 times faster than products marketed conventionally last year. However, tensions often arise in the stage of certification and label selection. Certified B Corp.

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Target Market Consumer Marketing Accounting 131