Retail TouchPoints
OCTOBER 13, 2021
Signet plans to drive operating synergies by leveraging its scale in purchasing, targeted marketing, connected commerce and jewelry services to enhance Diamonds Direct. The smaller retailer’s current leadership team will remain intact, with President Itay Berger reporting directly to Signet CEO Virginia Drosos. “We
Clover - Retail
JUNE 12, 2024
Online jewelry sales are competitive, and it’s important to have strong strategies in place to help your business succeed. Building an engaging eCommerce site and creating a marketing strategy are key to connecting with online buyers. Identify your target market by building customer personas –fictional profiles of your ideal buyers.
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Small Biz Trends
JUNE 17, 2025
You’ll also need to consider your target market and what similar items are selling for. Labor Time : Account for the hours spent crafting your items, from handmade jewelry to bespoke furniture, to ensure your work is valued appropriately. Striking that balance is crucial for your success as a maker and entrepreneur.
Clover - Retail
JULY 3, 2024
If you’re thinking of opening a jewelry store, here are a few things to consider as you map out your business. Define your jewelry niche Before starting a jewelry business, you’ll need to zero-in on the type of jewelry you’d like to sell. Are you trying to target young professionals?
Independent Retailer
DECEMBER 31, 2024
In this article, we will look at the key components of jewelry marketing. This information will be useful to retail business owners seeking to strengthen their market position and stand out from the competition. The colors and design of online tools should reflect the style of your jewelry and complement your branding.
Small Biz Trends
JUNE 26, 2025
Whether you create handmade jewelry, custom home décor, or unique art pieces, the craft industry offers endless opportunities. Focus on the specific products you want to create, such as handmade jewelry, custom home décor, or sustainable fashion. Research your niche market and identify your unique selling proposition (USP).
Small Biz Trends
JUNE 17, 2025
Crafting Crafting includes activities like knitting, woodworking, and jewelry making. You can showcase your creations on e-commerce platforms or at local markets. Identifying your target audience is essential; focus on marketing strategies that highlight your unique products. Crafting presents another profitable avenue.
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