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4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers

Retail TouchPoints

This mantra has allowed Anthropologie to double down on tactics that make its store experience unique, such as its approach to store merchandising, which is more reminiscent of a small boutique than a chain retailer. “We We’re a specialty store with a range of products, so we think about how the consumer experiences the brand.

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How Retailers Can Control Costs Even As Return Rates Climb

Retail TouchPoints

Conversely, 73% of consumers responding to a survey by Returnly said they would not shop with a brand again after a poor returns experience. Under these conditions, returns could quickly become a logistical nightmare, a customer experience risk and, most of all, a drain on profits.

Returns 328
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In the New World of Beauty, Community is the Core and Technology is the Enabler

Retail TouchPoints

However, it does help if brands understand how consumers currently shop for beauty products, as well as the tools and capabilities that best support them online and in stores. beauty consumers conducted by Harris Williams found that 95% plan to spend the same or more money on beauty in 2024 versus 2023. How do Beauty Consumers Shop?

Consumer 248
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Retail Statistics You Should Know

Small Biz Trends

Specialty stores are often a part of small retail store businesses. Unlike department stores that sell a wide variety of items, specialty stores offer niche-specific products. According to a report , small specialty retail stores have a market size of $33.4bn in the US. between 2016-2021.

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How Donating Masks Created A New Product Category For WestPoint Home

Retail TouchPoints

Growth can be a challenge, particularly when there’s new leadership at a company with brands that date back as far as two centuries as well as wide distribution across mass, department and specialty store and e-Commerce channels. He plans to use 360-degree VR for the reintroduction of the Flatiron brand in 2021.

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Marketers Need to Rethink Strategies for Attracting Younger Generations

Retail TouchPoints

Predictably, BCG found that Gen Z and millennials are increasingly turning to grocery shopping over take out and online marketplaces instead of specialty stores. Create lifelike digital experiences. That means there’s added pressure to create lifelike shopping experiences for users logging on from home.

Marketing 149
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How Accurate Scheduling Creates a Higher Conversion Rate

Retail Next

Conversion rate is extremely important in the retail industry, and is a metric that drives store sales, margin, and survival of the overall business. This is especially the case for specialty stores with high unit prices. Workflows & Customer Experience. So how do we optimize for conversion?