Retail TouchPoints

JANUARY 19, 2023

A combination of video stream, entertainment and real-time group chat, livestream shopping is a part of the much broader social commerce industry, which is currently $492 billion in size and expected to grow 3X as fast as traditional ecommerce, according to Jill Standish, Global Lead for Accenture’s Retail Industry Practice.

Social Commerce 267

Social Commerce Consumer Marketing Shopping 267

Retail TouchPoints

JUNE 9, 2022

For example, if a clothing retailer is struggling with supply chain issues and has an abundance of items from previous seasons, and limited inventory of new items, it can leverage influencers to create in-time content that promotes out-of-season and older inventory, making what’s old new again.

Consumer 353

Consumer Marketing Promotions Management 353

Retail TouchPoints

JANUARY 15, 2021

Customer Satisfaction Score (CSAT) and Net Promoter Score (NPS): A happy customer becomes a loyal customer, and a loyal customer equals more sales. Your customer satisfaction score (CSAT) and net promoter score (NPS) are good indicators of how happy your customer is after purchase.

Payment Services 149

Payment Services Promotions Shipping Planning 149

Retail TouchPoints

AUGUST 5, 2021

These short and powerful founder-focused recordings promote digital connection and build brand loyalty for our tenants,” said Ward Kampf, President of Northwood Retail in an interview with Retail TouchPoints. The series is promoted via QR code signage that is posted on participating tenant storefronts, Kampf explained.

Merchant Services 264

Merchant Services Fulfillment Promotions Consumer 264

Retail TouchPoints

APRIL 25, 2023

The events were produced by livestreaming consultancy And Luxe , which handled the planning, shooting (all done on a phone) and directing of the streams. Key takeaways: Hosts must be knowledgeable — Successful hosts know the details of every product they plan to feature, because there’s no telling what viewers will ask.

Shopping 201

Shopping Fashion Marketing Consumer 201

Retail TouchPoints

DECEMBER 14, 2021

The power of this new social experience design process is that it extends beyond the design and planning stage. It becomes a cross-category and cross-department resource after the store’s public unveiling, as the new social visual teams convert to marketing and promotion teams to support the retailer and brand.

Marketing 310

Marketing Planning Consumer Fulfillment 310

Retail TouchPoints

AUGUST 8, 2023

Becca Stern, Co-founder and Creative Director for Mustard Made , an Australian and UK-based homeware brand: “We approach our other platforms like Instagram and TikTok with quite a lot of consideration; we have the feed planned out well in advance and it’s a more polished presentation.

Beauty and Health 205

Beauty and Health Consumer Marketing Social Commerce 205

Retail TouchPoints

JANUARY 4, 2021

We will continue to lead with insight, a first-ever mentality and a pipeline of innovative activations planned. As we strive to make clean beauty more inclusive and accessible, we’ve launched a W3LL PEOPLE brand recharge and 360-degree marketing plan to highlight the brand and its impressive collection of 40 EWG VERIFIED products.

Beauty and Health 264

Beauty and Health Consumer Health & Wellness Marketing 264

Retail TouchPoints

SEPTEMBER 14, 2022

She plans to trial a lot of new strategies in this time, including increasing the cadence of Lives and bringing in more influencer collaborations. Calpak’s anniversary is Oct.

Shopping 243

Shopping Marketing Promotions Social Commerce 243

Small Biz Trends

JULY 8, 2021

The same Retail Dive survey also notes that 49% of customers like to buy from physical stores because they want to buy now and fast. That said, improving the in-store customer experience can delight your customers and increase sales. 62% of customers buy more than what initially intended during in-store shopping.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 137

Consumer Payment Services Fulfillment Advertising 137

Retail Minded

JULY 29, 2023

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers. But that’s not all.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail Minded

JULY 29, 2023

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers. But that’s not all.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail TouchPoints

JULY 9, 2020

To adapt and thrive in the long term, luxury brands will have to “accelerate their e-Commerce growth and re-create the luxury experience online,” explained Adam Freede, CEO of MadaLuxe Group , a distributor of luxury fashion. Promotion of the film to spotlight the Dior Autumn-Winter 2020-2021 Haute Couture collection.

Clienteling 255

Clienteling Consumer Accounting Boutique 255

Retail Geek

OCTOBER 6, 2022

We also discuss the latest news (and controversies) around Facebook and TikTok pulling back from some social commerce initiatives (and pressing forward with others). Episode 297 is a recap of the GroceryShop trade show in Las Vegas, and the Consumer Brands Executive Summit in Colorado Springs. Scot: [14:26] Right.

Social Commerce 52

Social Commerce Merchant Services Shopping Promotions 52

Retail Geek

JULY 9, 2021

Like I of course want and expect to be able to put my promotional materials in that box and that you know figuring out all of that kind of thing. You know at least three and maybe four of them are all like cumulatively what I would call Commerce right like you taught you know. [25:10] Social commerce and the the sleeper is.

Shipping 98

Shipping Merchant Services Fulfillment Wholesale 98

Retail Geek

JANUARY 6, 2023

12:35] Look it was an early social commerce player as far as leveraging Pinterest and things that you could do with. Order management system warehouse management system all the way down to the call center and the warehouse it was, um pretty pioneering on the web services side as far as. [12:35] Matt: [46:34] Yeah I’m.

Merchant Services 52

Merchant Services Consumer Fashion Marketing 52