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What is ‘transcreation’ and why is it important for Aussie retailers?

Inside Retail

It means putting language at the heart of your business. Communicating authentically with culturally and linguistically diverse (CALD) customers should be at the top of the to-do list for all retail businesses. It also means not missing the opportunities that your customer base presents.

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Overcoming Today’s Biggest Retail Management Challenges

Retail Next

Maintaining customer loyalty. Customers are looking for exceptional service and unbeatable prices from trustworthy retailers. Needless to say, customer experience is a crucial factor for brand loyalty. And without loyal customers, it’s difficult for businesses to grow. Managing your business and brand.