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A notable gap is apparent, though, between values and actions, as many still shop frequently on fast-fashion platforms like Shein. Retailers will need to use AI and data analytics to tailor recommendations, promotions, and even product designs to individual preferences. Affordability also remains a critical factor.
This supports the consumer shift towards quality and durability over fastfashion, driven by sustainability concerns, desire for product longevity, and increased awareness of ethical manufacturing practices. We measure NPS, better known as net promoter score, which talks to the stickiness of loyalty and engagement,” she added.
Moshi Moshi has mimicked Japan retail superbly, with beautiful visual merchandising, efficient use of space, design-rich, sharply priced products across a dozen categories and a playful in-store experience. They are able to do this because in their beautiful but small and crowded country, they’ve had to learn to do that for themselves.
Market trends indicate that a powerful three-point strategy for you to bring to the brands you promote is: Inspire, Deliver, Sustain. Include all relevant health and safety information on this page, such as mask requirements for your customers and partners, vaccination policies and sanitation practices.
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