Inside Retail

JUNE 28, 2021

To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. As digital-first shopping is here to stay, retailers must invest in connected experiences — and success hinges on frictionless operations. A unified front has to span the entire customer journey.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

Retail TouchPoints

FEBRUARY 9, 2024

And while it’s true that many large retailers have attributed store closures to the surge in both theft and violence, its impact is felt even more keenly by small and mid-sized businesses (SMBs). James Stark is the Segment Development Manager for Retail at Axis Communications.

Loss Prevention 236

Loss Prevention Jewelry Customer Experience Management 236

Retail Bound

MAY 9, 2023

Influencer marketing is a form of marketing where businesses partner with social media influencers to promote their products or services. Retail-specific influencers play a significant role in promoting products and driving sales for brands at specific retailers.

Promotions 98

Promotions Marketing Shopping Planning 98

Retail Focus

DECEMBER 3, 2023

There is little doubt over this statement, with some jobs at higher risk than others, but if we focus in on the retail sector, what might this mean for the market? While we may be some way off robots manning the tills, there are certainly elements of AI beginning to creep into retail.

Advertising 147

Advertising Shopping Promotions Checkout 147

Inside Retail

MAY 31, 2023

That means it can promote thousands of Chinese small businesses and micro-brands yet need not store any inventory. Traditionally, small businesses have struggled to break into a retail market dominated by global brands and manufacturers, lacking the marketing strength to become a cross-border retailer on their own.

Shipping 130

Shipping Fast Fashion Fashion Consumer 130

Inside Retail

JUNE 24, 2021

Woolworths Group’s retail media business Cartology has announced two appointments, saying it is expanding its team to better serve its clients. He will report to Nancy Veart, head of Client Partnerships and Sales at Cartology. Donna James, managing director at Lardon & Associates LLC, will be the new chair. .;

Department Stores 147

Department Stores Management Apparel Accounting 147

Retail TouchPoints

JANUARY 25, 2022

In the retail industry, many organizations are at a pivotal moment of forging a path forward to define the future-state customer experience where the physical and digital converge. This inconvenience was arguably worse than not offering the service at all. The retail industry is constantly evolving at a rapid pace.

Management 249

Management Marketing Customer Experience Inventory Management 249

Mass Relators

APRIL 24, 2023

Walmart plans to give away as many as 20,000 free one-year Walmart+ memberships to new moms as part of its new “Mother of All Savings Memberships” campaign. The campaign promotes a Walmart+ membership as the ultimate mom hack. The post Walmart+ campaign woos new moms appeared first on MMR: Mass Market Retailers.

Shipping 52

Shipping Promotions Retail Marketing Returns 52

Retail TouchPoints

JULY 31, 2020

The third quarter, under normal circumstances, is predictable for most digital marketers at large retail organizations. The good news is that many digital retail marketers are successfully operating with agility. In looking at Google Ads performance among a sample of enterprise U.S.

Marketing 191

Marketing Beauty and Health Sporting Goods Advertising 191

Wiser

MARCH 30, 2021

Here’s what you need to know about market intelligence, and how you can use it to help improve your retail operations. What Is Market Intelligence? As we mentioned, market intelligence can have many different definitions. So, don’t skip market intelligence in favor of business intelligence.

Marketing 78

Marketing Promotions Retail Marketing ATS 78

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

Retailers are leveraging data analytics and customer insights to offer personalized and customized loyalty programs that cater to individual preferences and behaviors. By offering personalized experiences, retailers can deepen customer engagement and loyalty, leading to increased repeat business and brand advocacy.

Customer Retention 84

Customer Retention Management Promotions Clienteling 84

365 Retail

MAY 25, 2022

Wunderkind, the leading performance marketing engine that powers personalisation at scale for online brands and retailers, has scaled its operations in Europe with the opening of its Dutch HQ in Amsterdam. The post Wunderkind scales in Europe as it launches Dutch HQ appeared first on 365 RETAIL | Retail Technology News.

Advertising 118

Advertising Marketing Management Retail Marketing 118

365 Retail

MAY 6, 2022

Certainly, the combined effects of supply chain disruption as a result of Brexit; the sharper growth in digital-purchasing patterns across all categories as a consequence of lockdowns; and a rising cost base with inflation running at a 30-year high exacerbated by geo-political tensions, will have far-reaching consequences for the industry.

Supply Chain Management 58

Supply Chain Management Promotions Point of Sale Management 58

Shopper Intelligence

DECEMBER 29, 2020

Shoppers heavily rely on promotions. We see a heavy reliance on promotions and shoppers certainly notice it! 30% of shoppers claim to buy on promotions in the Oral Care, Personal Care and Toiletries department. However, in Oral Care specifically, only net 7% of shoppers feel that promotions attract them to the store.

Promotions 52

Promotions Management Shopping Planning 52

Inside Retail

AUGUST 21, 2022

It seems that if you want to play at the top of your game, it’s a good idea to broaden your horizon. Similarly, as retailers and retail marketers, we need to benchmark ourselves against more than just our direct competitors. Why then should we just navel-gaze at our own category or even our specific industry?

Consumer 130

Consumer Outdoor Fashion Beauty and Health 130

365 Retail

DECEMBER 21, 2022

In-store screens can be used to engage with shoppers and show promotions or product information, which all serve as part of the customer journey. Henrik Hansen, Business Development Manager at Samsung. Another thing to keep at the forefront of your mind when cultivating aesthetic displays is the hardware and cables that may be on show.

Promotions 74

Promotions Outdoor Fulfillment Advertising 74

CJ Retail Solutions

APRIL 28, 2022

By analysing longitudinal data, business owners and managers can prove what does and doesn’t work to make informed decisions or adjustments to their retail strategy. . Retailers and fast-moving consumer goods (FMCG) brands spend huge amounts of time and money designing, planning, executing and evaluating in-store activity.

Promotions 52

Promotions Advertising Management Planning 52

Retail Adventures

JULY 1, 2020

Even when things were “normal”, customers shopped in strange patterns, and their choices tend not to be divided equally among retailers. Continue to Plan Events & Promotions: You have competition coming at you from all sides, all vying for the customers’ attention. Trust us, having a game plan makes it easier.

Markdowns 83

Markdowns Returns Planning Promotions 83

Shopper Intelligence

APRIL 30, 2021

The Buyer deeply involved in the minutiae of operating a category for a retailer: pricing, stock, availability, promotions (see how we track these metrics ), a million daily hassles plus the pressure of hitting profit targets, and performance reviewed by the week, day or even hour. Not the least of which is promotions.

Management 52

Management Promotions Accounting Marketing 52

Markerketing Experts

MAY 30, 2019

Then it takes entire teams months to build marketing plans, packaging and creative designs, and media budgets. After configuring, executing and evaluating promotions, introducing the new product absorbs the greatest amount of marketing and sales management time. This is why the retail buy-in is imperative to success.

Promotions 52

Promotions Marketing Retail Marketing Planning 52

Retail Bound

FEBRUARY 20, 2024

It’s essential to regularly review and adjust your pricing strategy based on market trends, customer feedback, and other factors that may impact the perceived value of your product. Consider running promotions or discounts to test different price points and gather data on what resonates best with your audience.

Target Market 52

Target Market Accounting Wholesale Marketing 52

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Self-service check-ins and checkouts have become the new norm, saving time and money for retailers.

Retail Trends 94

Retail Trends Consumer Payment Services Fulfillment 94

Inside Retail

FEBRUARY 16, 2023

As travel picks up in Southeast Asia, retailers, brands and marketers are revving up promotions and campaigns to encourage consumers to splurge on impulse purchases. “We We are seeing 76 per cent of international passenger recovery globally, with Americas leading at 93 per cent and North Asia at 30 per cent,” she noted.

Retail Marketing 130

Retail Marketing Marketing Returns Consumer 130

Shopper Intelligence

MAY 26, 2022

Marketing that just supports existing behaviour may have a role to maintain our sales, but is unlikely to pay back expensive activations. That’s why one way to consider your plan is as a diversion. But for a purchase journey, the first task of the shopper marketer is to understand the path to purchase the target shopper is taking now.

Marketing 52

Marketing Supermarket Returns Planning 52

Markerketing Experts

OCTOBER 23, 2019

Offer: Providing promotions and pricing that encourages shoppers to change their behaviour. This means that you need to be really astute at choosing the right messages at the right time. These four questions help you to plan truly effective shopper communication. This can be accomplished by asking four pointed questions.

Marketing 52

Marketing Retail Marketing Promotions Shopping 52

Retalon

SEPTEMBER 11, 2020

Demand is an economics concept that describes the willingness of consumers to purchase a specific product at a specific price. Therefore, demand forecasting is a statistical prediction of the willingness of consumers to purchase specific products, at a specific price, in a specific time frame. Demand Forecast vs. Demand Plan.

Payment Services 41

Payment Services Promotions Accounting Fulfillment 41

Shopper Intelligence

NOVEMBER 23, 2020

Every team within a business will put their department at the centre of the organisational Venn diagram that shows just how important they are. You are often the only point of representation of what’s happening at the crucial ‘Moment of Truth’. Not just sharing what the Retail landscape needs , but being the voice of the Shopper.

Management 98

Management Grocer Marketing Planning 98

Rangeme

MAY 9, 2022

She teamed up with retired cheesemonger, Raymond Cotteret, in 2020 and got to work on a business plan that would make their dreams come true. RangeMe: Sounds like you have a dedicated following, what are your plans for expansion over the next couple of years? RangeMe: When did you join RangeMe and how has your experience been?

Specialty Store 52

Specialty Store Shipping Planning Outdoor 52

Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. image: Retail Dive.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Rangeme

AUGUST 12, 2022

businesses that are at least 51% owned by individuals of ethnic origin differentiate themselves and gain greater market access. grocery leader Tesco supports having at least 30% of supervisory and management roles at direct suppliers occupied by women by the end of 2025 to increase diverse representation in leadership.

Beauty and Health 52

Beauty and Health Consumer Grocer Advertising 52

365 Retail

NOVEMBER 1, 2021

Retailers hoping for decent returns from their promotions investment this year will need a much more detailed picture of what’s actually happened as they go into peak, says Robin Coles, Managing Director EMEA at XCCommerce. Robin Coles, Managing Director EMEA at XCCommerce.

Promotions 52

Promotions Consumer Management Advertising 52

Retail Next

OCTOBER 15, 2019

In fact, the rise of video marketing is so widespread that 77 percent of businesses planned to increase their video content creation last year. . If video isn’t already a part of your retail marketing strategy, your business is losing an opportunity to be seen (and remembered) by a growing and diverse audience.

Marketing 59

Marketing Jewelry Shopping Promotions 59

Wiser

SEPTEMBER 12, 2022

Generally speaking, larger companies have merchandisers that are able to work closely with retail marketing teams to create displays that fit in with brand’s overall image and goals. Independent retailers have control over their own displays and can create them without the constraints of a brand’s guidelines.

Visual Merchandising 148

Visual Merchandising Point of Sale Cross Merchandising Apparel 148

Retail TouchPoints

OCTOBER 14, 2021

Certainly Walmart , Amazon and Target did much better than the specialty or regional retailers.”. Consumers switched brands at a rapid pace during the pandemic, and research from McKinsey indicates that 30% to 40% of consumers are continuing to do so when brands don’t meet their expectations. Early Birds Get the Products.

Marketing 288

Marketing Promotions Consumer Customer Experience 288

Retail Next

FEBRUARY 19, 2020

With a wealth of information at their fingertips, it doesn’t take much to snag the best deal. In the face of uprising challenges, retail brands must continue to expand the consumer base, build customer relationships, increase brand awareness, boost consumer relationships, enhance loyalty, and much more. Maintaining customer loyalty.

Management 59

Management Marketing Shipping Shopping 59

Retail Next

MARCH 10, 2020

residents have at least one social media account, it’s a simple way to engage with your target audience without them having to put in any extra effort. This can be scaled up and more aggressively strategized, with posts planned weeks or months in advance, or it can be an as-needed project run on the side. Social Media. Final Words.

Marketing 64

Marketing Accounting Advertising Jewelry 64

Retalon

FEBRUARY 14, 2024

The push for personalization is evident as 80% of consumers show a preference for purchasing from retailers that offer personalized experiences Accenture. Source Retailers are at a pivotal juncture where leveraging data not only sharpens strategic decision-making but also paves the way for innovation and competitive advantage.

Inventory Management 41

Inventory Management Management Consumer Marketing 41