Retail TouchPoints

NOVEMBER 24, 2023

A primary question brands are facing right now: How can they gain a competitive edge without drastically increasing their marketing spend? By implementing a comprehensive social commerce strategy, marketers can move the needle on their brand’s most important holiday goals, including increased revenue and new customer acquisition.

Social Commerce 287

Social Commerce Shopping Consumer Marketing 287

Inside Retail

FEBRUARY 1, 2024

A new report by Euromonitor International on the top five digital consumer trends in 2024 suggests that consumers want more power in their relationships with brands and are using social media to give them a greater voice. Social media influencer marketing spend by brands was around $16.4 Xcel Brands Inc.

Marketing 147

Marketing Social Commerce Advertising Marketing Spend 147

Retail TouchPoints

JUNE 9, 2022

The influencer marketing industry is poised to reach $16.2 Consumers follow influencers for more than just shopping advice — they look to them for motivation in their daily routines, their relationships and even their personal wellness,” said Jerutis in an interview with Retail TouchPoints.

Consumer 361

Consumer Marketing Promotions Management 361

Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. The retail market size is continuously growing. Shopping Statistics.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Retail TouchPoints

APRIL 13, 2021

.; that’s why marketing teams are allocating more of their spend towards them. research found that 74% of marketers spend one-third or more of their budgets on social advertising. But how can a global retail enterprise streamline and scale its social advertising strategies? Listen to the session on demand.

Consumer 142

Consumer Payment Services Fulfillment Advertising 142

Retail Next

APRIL 1, 2021

Today, retailers and brands need to support their customers how, when and where they want to shop. It’s seamless and can reorient around a customer’s changing needs, sometimes at a moment’s notice. . Customers (or should I say “shoppers”) don’t look at different channels. Virtual shopping. Social commerce.

Visual Merchandising 40

Visual Merchandising Home Furnishings Shipping Fulfillment 40