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CVS, 7-Eleven Turn up the Volume on Retail Media Audio Offerings

Retail TouchPoints

Their combined capabilities will allow advertisers to buy and manage omnichannel campaigns with geotargeting, seasonal and day-parting strategies as well as inventory targeting. Vibenomics will aggregate audio inventory into the programmatic advertising space, with The Trade Desk functioning as the demand-side platform (DSP).

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Walgreens to Host Virtual Supplier Diversity Summit

Retail TouchPoints

Walgreens will use the Summit to increase sourcing from suppliers that are at least 51% owned, operated and managed by people who are disadvantaged, disabled, military veterans, LGBTQ+, minorities and/or women. Interested suppliers can find more information here.

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API rejects “opportunistic” $687m Wesfarmers bid

Inside Retail

The board said the bid’s timing was “opportunistic”, given the impact Covid-19 has had on its retail division, and that it is well placed to bounce back from any short-term struggles with substantial growth expected in the medium-term due to its place within the health, wellness and beauty sectors. “[We]

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Protect Your Business from the Consequences of Cookie Consent Failures

Retail TouchPoints

However, many who think they’re compliant after implementing a consent management platform (CMP) are often finding that they are not covered as well as they thought they were. This may seem obvious, but cookie consent managers typically only surface cookies. So Why Does this Matter so Much for Retailers?

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Wellness booms and so does the share price of pharmaceutical retailers

Inside Retail

A joint £5 billion bid from Reliance Industries and Apollo Global Management was rejected, with other interest from Asda, brothers Mohsin and Zuber Issa, CVC and Bain Capital. The business is reportedly valued at £7 billion and its parent company Walgreens was looking for up to £10 billion, to allegedly focus on its US-based businesses.

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Effective Digital Marketing Strategies for Health & Wellness Brands

Independent Retailer

Features of Digital Marketing for Health and Wellness Digital marketing for health and wellness brands has its own peculiarities that make it unique. Let’s take a look at 3 of them: 1. Also: Using Mental Health Awareness to Connect with Younger Generations 3. Emotional component.

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This week in property news

Inside Retail

As an integrated dining and entertainment destination, there will always be something new for Sydneysiders to discover at Ed.Square Town Centre,” said Felicity Armstrong, general manager of retail assets at Frasers Property Australia. Yamanto Central opens ahead of schedule.