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Why AMP for Email has a Place in Every Email Marketers’ Playbook

Retail TouchPoints

AMP for email has continued to improve functionality, providing email marketers with a slew of personalization and interactivity capabilities — adding loads of features to the inbox. AMP for email allows marketers to send surveys and collect data, too. Are they in stock? Why AMP, and Who’s on Board? Do they have the right size?

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New Zealand’s Deadly Ponies to open first Australian store

Inside Retail

New Zealand sustainable leather accessories brand Deadly Ponies is to expand its footprint into Australia with its first store in the market. . The store is scheduled to open on August 4 on High Street in the Melbourne suburb of Armadale.

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Tuning in: Will AI signal the death of music, or herald a new era of creativity?

Inside Retail

Inside a recording room at Queen Mary University of London, a group of researchers fiddle with novel artificial intelligence (AI) tools to develop what they call the “new virtual worlds” of music. While labels and streaming companies partner to market the technology, many experts say AI raises legal and ethical concerns.

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“It’s been an awesome journey”: Marcus Crook on founding HoMie

Inside Retail

Our 2024 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. I thought there’s got to be a better way to deal with excess stock than sending it to landfills in Ghana. You can download it here.

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Sephora CEO Guillaume Motte shares his four ingredients for success 

Inside Retail

As part of LVMH’s selective retailing division, Sephora doesn’t typically break out its results but global president and chief executive Guillaume Motte recently shared an overview of the retailer’s global growth in his keynote speech at the World Retail Congress in Paris. China was at an outlier at 2 per cent. We donated 1.7

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The Importance of Using Search Data to Drive Ecommerce Success

Retail TouchPoints

Zero results pages can also illuminate the need to configure better synonyms to prevent dead-end searches. Applying insights to off-site marketing channels. Informing what to stock in physical stores. Florian Niedermayr is the Head of Search at Nosto , an AI-powered Commerce Experience Platform.

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Is the DTC business model dead, or just evolving?

Inside Retail

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. Like many trends, the discourse around DTC is a rollercoaster, ranging from ‘DTC is dead!’ to ‘Look at this amazing DTC brand! Is DTC dead? Everyone should do this.’