A1 Retail

DECEMBER 20, 2021

By Yuval Ben-Itzhak, Chief of Strategy at Emplifi. Convenience is now a top priority for consumers. Consumers can complete the entire customer journey from browsing to purchasing within minutes and are able to order deliveries to arrive when its most convenient for them. Enter social commerce. Experience is key.

Social Commerce 75

Social Commerce Shopping Consumer Promotions 75

Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. trillion by 2026, more than doubling its current value.

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Social Commerce Beauty and Health Advertising Merchant Services 296

Retail TouchPoints

MARCH 1, 2021

Brands and retailers often use reviews, ratings and other types of content to boost consumers’ confidence about a pending purchase. At a time when uncertainty about decisions large and small is still the norm rather than the exception, Sam’s Club has made confidence-building a central tenet of its online merchandising. “We

Consumer 288

Consumer Social Commerce Promotions Planning 288

Retail TouchPoints

AUGUST 19, 2021

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. Jeff Orschell, EY’s Americas Consumer Retail Leaders, noted that global data as well as the firm’s consumer research point to demand remaining elevated, despite the uncertainties.

ATS 299

ATS Markdowns Consumer Social Commerce 299

Retail TouchPoints

APRIL 30, 2021

Additionally, PDI will enable retailers to extend personalized fuel pricing offers in real time to consumers who are on-site or driving nearby, as well as promote in-store products. “By This will enhance the experience and utility of the app for its millions of users.”.

Promotions 278

Promotions Planning Consumer Management 278

Retail TouchPoints

MARCH 30, 2022

Reducing user flow and overall friction has been key in acquiring new customers and maintaining positive engagement for social commerce brands. Understanding Each Platform’s Role in Social Commerce. Social usage is not equal across platforms. Investing in a Consistent and Human Social Brand.

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Social Commerce Payment Services Checkout Shopping 308

Inside Retail

SEPTEMBER 7, 2023

At the time of publishing this article, Temu was the most popular free iPhone app in the US, United Kingdom, Australia and Germany. It’s safe to say the platform has some winning strategies that keep consumers coming back. But beyond that, similar to other e-commerce platforms, using it isn’t entirely risk- or guilt-free.

Advertising 130

Advertising Promotions Social Commerce Shipping 130

Retail TouchPoints

NOVEMBER 3, 2021

TikTok is undoubtedly at the forefront of technological innovation and more advanced, engaging content. However, TikTok shouldn’t just be used alone — content across many different channels will further boost performance and promote “surround sound marketing.”. Let’s jump in. Influencer Marketing.

Consumer 246

Consumer Accounting Customer Experience Marketing 246

Retail TouchPoints

SEPTEMBER 29, 2022

Now, AR is playing a central role in the platform’s commerce ambitions at the same time that the tech is becoming more ubiquitous and useful. . Verticals at Snap in an interview with Retail TouchPoints. For businesses and consumers both, AR has evolved,” explained Silverstein. “Our Evolving From Fun to Function.

Social Commerce 248

Social Commerce Consumer Shopping Returns 248

Inside Retail

MARCH 20, 2024

In an era marked by economic flux and shifting consumer preferences, the global retail landscape stands at a pivotal juncture, ripe with both challenges and opportunities. It was valued at $3.8 trillion in 2022 and grew at a CAGR of 8 per cent from 2017 to 2022. China’s e-commerce market, worth $1.9

Retail Marketing 130

Retail Marketing Marketing Social Commerce Consumer 130

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Eyewear brand Bollé , for example, saw a 456% YoY increase in sales at one of its retailers following the launch of the augmented reality (AR) try-out tool for its winter line. “AR

Consumer 258

Consumer Merchant Services Payment Services Advertising 258

Retail TouchPoints

SEPTEMBER 16, 2021

Research from Meredith indicates that consumers are craving cooking inspiration, with the publisher predicting that views of “Meal Plans”-related articles and plans will be up 30% across its sites in 2021 versus last year. “We

Social Commerce 257

Social Commerce Shopping Planning Consumer 257

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

As we step into 2024, the retail sector is undergoing significant transformations in technology, supply chain dynamics, and consumer behavior. Sustainable and Ethical Practices: As environmental awareness continues to grow, consumers are placing increased importance on sustainability and ethical practices.

Retail Trends 98

Retail Trends Payment Services Social Commerce Supply Chain Management 98

Retail TouchPoints

APRIL 19, 2021

Social commerce and livestream shopping in particular continues to pick up steam in the U.S., With its increased customer engagement, partnership opportunities and ample “social proof,” livestream shopping offers an attractive new strategy for today’s retailers. consumers via this channel? .

Shopping 175

Shopping Social Commerce Promotions Department Stores 175

Retail TouchPoints

APRIL 25, 2022

The good news for retailers is that when designed and executed well, return policies can deliver benefits that include bolstering customer satisfaction, reducing waste, easing internal business demands and affording insights into consumer data. Starting holiday promotions earlier helps retailers attract these shoppers’ business.

Returns 277

Returns Shopping Promotions Social Commerce 277

Retail TouchPoints

JANUARY 30, 2024

At the moment the new feature is still in the testing phase, and according to Bloomberg the matched results aren’t always perfect. Citing people familiar with the project, The Information reports that each location would feature multiple studios that could accommodate dozens of creators per day shooting livestreamed and promotional content.

Promotions 250

Promotions Shopping Location Planning 250

Retail TouchPoints

NOVEMBER 9, 2023

Seeking to unlock the creativity and entrepreneurial ambitions of Gen Z consumers, E.l.f. ’s entire data strategy is designed to attract and retain Gen Z customers , and the move into Roblox was validated based on direct consumer feedback. To promote the new experience, e.l.f. Cosmetics has launched e.l.f.

Jewelry 250

Jewelry Accessories Promotions Consumer 250

Retail TouchPoints

OCTOBER 6, 2022

Rather than being limited to a jam-packed four to five weeks from Black Friday to Christmas Eve, consumers are beginning their shopping as early as October (with a few doing so even earlier than that). McNamara spotlighted a surge in promotional activities in July 2022 that marked the official kickoff of the back-to-school season.

Merchant Services 262

Merchant Services Payment Services Promotions Location 262

Retail TouchPoints

JANUARY 19, 2023

A combination of video stream, entertainment and real-time group chat, livestream shopping is a part of the much broader social commerce industry, which is currently $492 billion in size and expected to grow 3X as fast as traditional ecommerce, according to Jill Standish, Global Lead for Accenture’s Retail Industry Practice.

Social Commerce 284

Social Commerce Consumer Marketing Shopping 284

Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. research found that 74% of marketers spend one-third or more of their budgets on social advertising. Listen to the session on demand.

Consumer 142

Consumer Payment Services Fulfillment Advertising 142

Retail TouchPoints

DECEMBER 13, 2023

This is crucial considering a recent Publicis Sapient report on customer loyalty , based on a survey of over 8,000 consumers across six countries, revealed that 52% of global consumers report having slight to no brand loyalty overall. Sara Alloy is Retail Experience Lead, North America at Publicis Sapient.

Shopping 312

Shopping Checkout Kiosk Consumer 312

Retail TouchPoints

JUNE 9, 2022

billion by the end of 2022 , in large part because influencers can provide direct connections to consumers and allow brands to deliver messaging in an authentic and relevant way. Retail TouchPoints (RTP): How can marketing and, specifically, social media help brands better manage consumer demand?

Consumer 360

Consumer Marketing Promotions Management 360

Retail TouchPoints

SEPTEMBER 8, 2020

Although the eTailer has two very distinct target customers — the fashion-forward Millennial and the style-conscious 40-to-50-year-old consumer — there are core behaviors that transcend these distinctions and, ultimately, guide Olivela’s experience strategies. Olivela IRL successfully meets consumers’ content cravings.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Retail TouchPoints

SEPTEMBER 8, 2020

Although the eTailer has two very distinct target customers — the fashion-forward Millennial and the style-conscious 40-to-50-year-old consumer — there are core behaviors that transcend these distinctions and, ultimately, guide Olivela’s experience strategies. Olivela IRL successfully meets consumers’ content cravings.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Inside Retail

FEBRUARY 22, 2024

As head of marketing at Alibaba Group , Australia and New Zealand, Kit Yau has a solid understanding of what consumers in these markets are looking for from Australian and New Zealand brands. The partnership resulted in double-digit sales growth annually, and it underscored Chemist Warehouse’s appeal to Southeast Asian consumers.

Merchant Services 130

Merchant Services Social Commerce Marketing Target Market 130

Inside Retail

NOVEMBER 16, 2021

Australian daigou social commerce business AuMake has raised $2.2 million through a placement aimed at powering the business’ post-Covid, and post-transformation, strategy. Led largely by existing shareholder Novus Capital, the placement will see 131,000,000 new shares issued at a value of $0.017 per share.

Social Commerce 130

Social Commerce Promotions Returns Marketing 130

Inside Retail

MARCH 29, 2022

We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. New and emerging technologies are needed to ride on these trends,” said Joshua Emblin, Territory Director, APAC, at Commercetools. . Interestingly, the 65+ demographic is particularly active on YouTube.

Social Commerce 130

Social Commerce Shopping Fulfillment Consumer 130

Retail Minded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail Minded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail TouchPoints

NOVEMBER 14, 2023

District Court for the Northern District of Illinois alleging trademark infringement against 20 website domains, saying they created fake coupon codes and promotions in an effort to mislead consumers into believing they were engaging with genuine Temu offerings. This may be because they have bigger fish to fry.

Fast Fashion 230

Fast Fashion Customer Experience Promotions Fashion 230

Inside Retail

JANUARY 5, 2023

“She is a proven growth leader with a distinguished track record of brand strategy, omnichannel execution, talent acquisition and development, and passion for driving best-in-class consumer connectivity, experience, and brand loyalty.”. TikTok bolsters e-commerce team. In this company, he led platform product and operations.

Payment Services 130

Payment Services Checkout Social Commerce Promotions 130

Inside Retail

JANUARY 5, 2023

“She is a proven growth leader with a distinguished track record of brand strategy, omnichannel execution, talent acquisition and development, and passion for driving best-in-class consumer connectivity, experience, and brand loyalty.”. TikTok bolsters e-commerce team. In this company, he led platform product and operations.

Payment Services 130

Payment Services Checkout Social Commerce Promotions 130

Retail TouchPoints

OCTOBER 25, 2023

This group has exploded since the expansion of the Amazon Affiliates Program, which allows for affiliation directly through a user’s existing social media account or blog and lets them earn a percentage of sales in exchange for promoting a product.

Advertising 285

Advertising Accounting Marketing Promotions 285

Retail TouchPoints

SEPTEMBER 2, 2021

A retailX panel of social media and influencer experts had a candid conversation about how influencers are driving the maturity of social commerce, which is expected to reach $36.09 Tip 4: Use Authentic Storytelling to Drive Consumers Down-Funnel. billion in the U.S. What’s their ‘swipe-up potential’?”.

Social Commerce 270

Social Commerce Accounting Marketing Planning 270

Retail TouchPoints

JULY 6, 2021

Social commerce is a relatively new medium, but as retailers and social media platforms alike explore possible use cases and applications, it will significantly shape how both shoppers and businesses spend their time and money. The Physical Store and Social Commerce Can Enhance Each Other.

Social Commerce 256

Social Commerce Shopping Consumer Accounting 256

Retail TouchPoints

SEPTEMBER 12, 2023

Photo courtesy of TikTok Shop While the ecommerce functionality has been available to at least some users since late last year, today marks the service’s debut to the wider TikTok community, and to say that both consumers and brands have been eagerly anticipating this development might be an understatement.

Merchant Services 260

Merchant Services Payment Services Shopping Checkout 260

Retail TouchPoints

NOVEMBER 16, 2022

Shopping small has a significant impact on helping local communities, with two-thirds of every dollar spent at small businesses staying within the local community. Shopping small has a significant impact on helping local communities, with two-thirds of every dollar spent at small businesses staying within the local community.

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