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Klarna Launches Klarna Comparison Shopping Service across Europe

A1 Retail

Klarna, a global retail bank, payments, and shopping service, today announced the launch of their new Comparison Shopping Service (CSS) in 21 markets. In addition, the Klarna comparison shopping page will provide new opportunities for brands to reach browsing consumers with their products.

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Warrick Lambert Takes the Helm at Genie Shopping Amid Growth Surge

365 Retail

Lambert rejoins the company after a 12-year hiatus, stepping in at a time when Genie Shopping is experiencing a remarkable year-on-year revenue growth of 172% in 2023. The company’s accelerated growth has been propelled by a surge in online shopping and a strategic shift towards a Comparison Shopping Services (CSS) model.

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After Summer Sale Comes Amazon Prime Day — Retailers Must Prepare

Retail TouchPoints

Brands can use Amazon’s June summer sale shopper data to help formulate their Prime Day strategy, such as better targeting and personalization based on comparison shopping habits, price sensitivity and search behavior. Last year, a study noted that 68% of shoppers planned to comparison shop against Amazon on Prime Day.

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Building Loyalty Without Breaking the Bottom Line: the Dual Shipping Dilemma for Ecommerce Merchants

Retail TouchPoints

Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a computer at their home to a mobile phone in an airport terminal. The ease of online shopping also gives consumers the ability to comparison shop more quickly, showing them more options in less time.

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BNPL Provider Klarna Expands Further into Social Commerce with Two Acquisitions

Retail TouchPoints

The APPRL acquisition expands Klarna’s roster of marketing services by allowing retailers to connect directly to relevant content creators in order to create social shopping content and track campaign results through Klarna. “As HERO and APPRL aren’t Klarna’s first forays into social commerce.

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Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

Image courtesy Infillion Which of course raises the question: how can brands make sure they are connecting with consumers at the right time with the right information? The short answer is that they can’t, at least with any level of accuracy. The ways customers move across channels at different points of the shopping journey.

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Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience

Retail TouchPoints

Ecommerce can sometimes lose the experience of in-person shopping and, with it a retailer’s ability to show off its products in ways that can set a store apart from its competition. But businesses are discovering that digital tools can provide customers with a new way to provide a personalized and engaging shopping experience.