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Here’s why luxury Kiwi brands are popping up at Chadstone this week

Inside Retail

As quarantine requirements and travel bans continue to impact brands’ ability to get in front of customers and retail buyers across borders, the New Zealand government is stepping up to help promote its local designers overseas with a new pop-up at Chadstone Shopping Centre in Melbourne.

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What is ‘transcreation’ and why is it important for Aussie retailers?

Inside Retail

Over five million Australians speak another language at home. It means putting language at the heart of your business. Communicating authentically with culturally and linguistically diverse (CALD) customers should be at the top of the to-do list for all retail businesses. million combined living here.

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SMS campaigns yield highest customer response rates with maximum ROI

Inside Retail

“The latest numbers from the Australian Communications and Media Authority are showing that less than 30 per cent of Australians aged between 18 and 44 have a home telephone now, so we’re relying on our mobile phones to do a lot more things than we ever have before.”.

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Survey Reveals Consumer Marketing Preferences

Independent Retailer

Donnelley & Sons Company (RRD), a leading global provider of marketing and business communications, reveals that traditional marketing channels, including word of mouth, direct mail, and in-store signage, are largely untapped by marketers. Donnelley & Sons Company. A new study released by R.R.

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Overcoming Today’s Biggest Retail Management Challenges

Retail Next

With a wealth of information at their fingertips, it doesn’t take much to snag the best deal. Squareup.com stated that 64 percent of SMBs said customers are more focused on finding the lowest prices versus supporting local businesses. Aim at gathering feedback from customers and understand what their demands are.