Inside Retail

NOVEMBER 26, 2023

In an ever-evolving and rapidly changing world of fashion, staying relevant and profitable by offering the most on-point fashion collections is one of the biggest challenges for the apparel industry. Centric Visual Boards is a world-class visually interactive workspace that merges data and images from any business system in real-time.

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Marketing Fashion Apparel Planning 130

Retail TouchPoints

AUGUST 2, 2024

Brick-and-mortar retail is struggling, and apparel and footwear stores are suffering more than most. This may come from carrying too much debt, failing to acknowledge and adapt to market changes or simply making bad financial decisions. Takeaway: Market research is never-ending.

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Fast Fashion Fashion Shopping Target Market 278

Inside Retail

AUGUST 22, 2024

These shifts manifest in various ways, from increased consumer spending to innovative marketing strategies. People purchase merchandise, sports equipment and apparel to show support for their favourite teams, sports and athletes. A successful example of this approach is Ralph Lauren’s limited-edition Olympic-themed apparel.

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Apparel Consumer Promotions Marketing 260

Inside Retail

APRIL 25, 2021

The teen apparel retailer announced that it will be closing its flagship store in May – the brand’s only store in the country. Other flagships followed as far afield as Tokyo, Milan, Paris, Madrid and Singapore – although advertising in the latter market quickly fell foul of guidelines on decency. Abandonment of sexualised marketing.

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Fast Fashion Fashion Accounting Target Market 223

Small Biz Trends

JUNE 29, 2023

When marketing a business, the key to success lies in the ability to target the right group or groups of people accurately. Knowing your target market is essential for any company that wants to create an effective, compelling marketing message that resonates and results in sales. What is Target Marketing?

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Target Market Marketing Consumer Apparel 52

Wiser

APRIL 23, 2020

This is what makes field marketing such a powerful piece of the marketing puzzle for B2C manufacturers and retailers. In this article, we’ll look at what field marketing is, why it’s important to different types of retailers, and how you can incorporate field marketing into your overall strategy. What is Field Marketing?

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Marketing Advertising Consumer Target Market 114

Retail TouchPoints

MARCH 24, 2021

Closely assess your business and product portfolio’s needs according to the wishes and demands of your target market, then de-complicate your portfolio accordingly. This figure includes all of your operational costs and the costs of goods sold, along with marketing, distribution and R&D expenses.

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Inside Retail

OCTOBER 1, 2024

They join a host of Aussie-born apparel and lifestyle brands, including July, Princess Polly, Culture Kings, Bared Footwear, Papinelle and Frankie4, that have been expanding their omnichannel presence in the American retail landscape over the past few years. “This has then acted as a springboard for more expensive physical expansion.”

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Apparel Fashion Consumer Marketing 130

Small Biz Trends

JULY 3, 2025

Key Takeaways Understanding Import-Export Fundamentals: Grasp the basics of international trade, including the process of importing and exporting goods across borders to tap into global markets. With globalization opening doors to new markets, you have the chance to tap into lucrative opportunities that can elevate your business game.

Beauty and Health 71

Beauty and Health Supply Chain Management Apparel Fashion 71

Inside Retail

NOVEMBER 8, 2023

Even the name Moshi Moshi is a Japanese phrase – it’s an informal way of saying “hello” when answering a phone call from a family member or friend – and given the love of Thai people for Japanese culture and products, that isn’t such a bad marketing tool. Some stores also sell pet accessories. Gross margin percentage was healthy 52.9

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Home Furnishings Visual Merchandising Net Profit Target Market 130

Inside Retail

AUGUST 6, 2024

By understanding these underlying motivations, brands can craft more targeted marketing campaigns, offer relevant products, and create meaningful customer experiences. This comprehensive approach not only attracts new customers but also strengthens bonds with existing ones, ensuring long-term success in an ever-changing market.

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Shopping Outdoor Target Market Consumer 130

Retail Bound

JUNE 21, 2024

But the secret here is how you position your brand in the market, and you just have to be quick about it. Develop a comprehensive brand image: Your clothing line must have a well-crafted logo, a consistent and identifiable color palette, a unique name, and a design style that resonates with your potential customers or target market.

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Payment Services Target Market Wholesale Accessories 98

Retail Gazette

DECEMBER 27, 2024

Since its inception 60 years ago, Nike has long dominated the sportswear market, fuelled by innovative products, global reach and out-of-the-box marketing. “The decision to overstock with DTC only, has seen the market shift away from Nike. But in recent years its chokehold on the industry seems to be slowing.

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Wholesale Consumer Fashion Marketing 58

Independent Retailer

JUNE 24, 2021

Inspired by recent global trends that align men’s and women’s markets, PROJECT will now unite the entire contemporary market to feature both men’s and women’s brands. Inspired by recent global trends that align men’s and women’s markets, PROJECT will now unite the entire contemporary market to feature both men’s and women’s brands.

Apparel 52

Apparel Accessories Fashion Target Market 52

CJ Retail Solutions

AUGUST 14, 2024

Because seasonal variations affect consumer behavior and purchase patterns, they have a significant impact on retail marketing strategies. In order to plan and carry out their marketing campaigns successfully, retailers need to be aware of these effects. Making Exhibitions according to Seasons.

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Marketing Promotions Outdoor Consumer 52

Inside Retail

OCTOBER 17, 2022

As cliche as it sounds, Yusof observes that this target market responds positively to brands that are championing female empowerment, charity campaigns and body positivity initiatives. It doesn’t try to be a fashion trendy brand, it’s more mass market,” she added. The sky’s the limit.

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Fashion Promotions Target Market Shopping 130

Retail Times

APRIL 6, 2021

Whether it’s curbside pick up, cause based marketing, or social shopping — the way retailers are doing business is rapidly evolving. Cause based marketing. Another trend running in tandem with user-centric and convenient shopping experiences is cause based marketing. The average person spends more than 6.5 hours online daily.

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Consumer Shopping Customer Experience Payment Services 104

RETAIL MANAGEMENT SOFTWARE

AUGUST 18, 2023

To help you navigate this bustling season successfully, we’ve compiled a comprehensive Back to School Retail Guide packed with expert tips, marketing ideas, the latest trends, and insightful predictions. These strategies set you apart in a competitive market.

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365 Retail

SEPTEMBER 1, 2024

Patenting not only guards against rivals copying your original ideas but also strengthens the value and reputation of your brand on the market. The end effect is a more agile, customer-centric company able to react fast to changes in the market. Retailers can better divide their clientele and precisely target marketing initiatives.

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Target Market Consumer Advertising Checkout 52

Indigo 9 Digital

JANUARY 17, 2023

Commenting on the growth of Shein, TechCrunch wrote : “[Shein] manufactures in China as many apparel retailers do. While Shein is based in China its target market is international. In the United States, Shein has a 40% share of the fast fashion market with sales reaching $16 billion in 2021.

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Fast Fashion Fashion Shipping Target Market 52

V Count

OCTOBER 28, 2022

Countless studies have shown that several demographic factors play a key role in coming up with marketing strategies to drive business and achieve growth, but of course, it all depends on what’s the product and to whom you’re trying to sell it. You are unlikely to target older generations if you are selling a high-tech product.

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365 Retail

OCTOBER 12, 2023

Shein is famed for often unbelievably inexpensive apparel and a growing popularity among Generation Z consumers. Thomas Hill, Co-Founder and Chief Customer Officer, HyperFinity So, how exactly has Shein won such a vast share of the fast fashion market, and what can other retailers do to keep up?

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Fast Fashion Fashion Consumer Advertising 52

Retail Gazette

DECEMBER 20, 2023

M&S achieved a market leading position in womenswear this summer, taking a 9.5% slice of the UK’s clothing and footwear market, marking the first time it took the number one spot for four years. But how did M&S manage to win over fashion shoppers amid intense competition across the market? And it is paying off.

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Fashion Visual Merchandising Promotions Shopping 74

Retail Geek

APRIL 7, 2023

Jason: [6:11] Yeah so short trip to Brazil for those that aren’t familiar with that market it’s pretty interesting it’s the largest market in Latin America people talk about latam all the time but the. 9:53] Brazil is.

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Merchant Services Payment Services Social Commerce Advertising 52

Store Growers

APRIL 2, 2023

Age group] is usually important for items in the apparel product category. Take the time to investigate the rules of your target market well – this may affect you even if you sell products like kits containing equipment for home brewing of alcohol. This is most relevant for adult stores, but applies to others as well.

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Merchant Services Accounting Target Market Apparel 36