Retail TouchPoints

AUGUST 1, 2022

From a marketer’s perspective, this gives you the opportunity to blur the lines between native content and branded advertisements. These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Face Effects: Digital Fitting Rooms.

Customer Experience 315

Customer Experience Social Commerce Advertising Shopping 315

Retail Smart Guys

OCTOBER 10, 2022

The pandemic has significantly impacted the world, especially in the retail landscape. It has brought eCommerce and omnichannel to the front seat fostering a digital-driven retail market at present and in the future. As a retailer, you may be panicking about how to keep up with these constant changes.

Social Commerce 52

Social Commerce Point of Sale Checkout Advertising 52

Retail TouchPoints

FEBRUARY 23, 2021

Entering 2021, retailers are still looking to beef up their ecommerce strategy to get this trend to stick. This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix. In fact, Smartly.io Facebook Remains Top of Mind.

Advertising 274

Advertising Social Commerce Consumer Marketing 274

Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. Retail Marketing Statistics.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Retail TouchPoints

MAY 3, 2022

Retail marketers should create posts that look to the future, rather than the past or present, in order to make the most of this. We went to market saying ‘TikToks, not ads,’ and we’re doing that and it’s working. A positive message also can focus on inspiration, according to Sevilla.

Marketing 259

Marketing Consumer Advertising Social Commerce 259

Retail Geek

JUNE 25, 2021

Changing as far as how people are marketing Prime day are they investing off of the primary Market places they’re selling at to drive traffic to those marketplaces is all the as far as you can see. The more uncertainty there is in the market it feels like the more advertisers in general want to move.

Apparel 66

Apparel Advertising Marketing Fulfillment 66

Retail TouchPoints

JULY 2, 2021

– Claire Waugh, VP, LEGO Retail Marketing Group, LEGO Group, from the session: LEGO, Tailored Brands and PepsiCo on the New Connected Economy. “In They really want to feel part of a brand story and believe in a brand’s purpose.”.

Merchant Services 184

Merchant Services Customer Experience Marketing Consumer 184