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Retail Statistics You Should Know

Small Biz Trends

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. Retail Marketing Statistics.

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2021: The Year of Social Advertising

Retail TouchPoints

Entering 2021, retailers are still looking to beef up their ecommerce strategy to get this trend to stick. This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix. In fact, Smartly.io Facebook Remains Top of Mind.

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Pinterest, TikTok and Snapchat Leaders Reveal How Marketers Can Maximize Each Platform

Retail TouchPoints

Retail marketers should create posts that look to the future, rather than the past or present, in order to make the most of this. We went to market saying ‘TikToks, not ads,’ and we’re doing that and it’s working. The key for making the most of marketing on these platforms?

Marketing 239
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3 Takeaways from NRF Converge: Quick-Hit Quotes from Sephora, Walmart, Zappos and More

Retail TouchPoints

Whilst shoppers have been able to engage with virtual experiences for the past year, shifts online have raised the bar around convenience as shoppers return back to stores. – Claire Waugh, VP, LEGO Retail Marketing Group, LEGO Group, from the session: LEGO, Tailored Brands and PepsiCo on the New Connected Economy. “In