Retail TouchPoints

OCTOBER 4, 2023

Gina Reduto leads NBCU’s client strategy team, whose job it is to consult with advertisers on where and how to share their message for maximum impact. Competition is crazier than ever in the retail category, and really across advertising in general,” said Reduto, SVP of Client Strategy at NBCU in an interview with Retail TouchPoints.

Advertising 237

Advertising Consumer Returns Shopping 237

Retail TouchPoints

FEBRUARY 7, 2024

The digitization of brick-and-mortar stores is nothing new, but up until recently it has primarily been focused on surfaces in the store that are already digital: point-of-sale systems or back-of-house tasks like inventory management. If the NRF show is any indicator, then that is exactly things are headed in the coming years.

Point of Sale 244

Point of Sale Promotions Inventory Management Grocer 244

365 Retail

APRIL 2, 2024

Effective marketing of these brands is crucial for boosting sales and building customer loyalty. Tokinomo has seen firsthand that innovative promotional strategies can greatly increase sales and create unmatched customer loyalty. This innovative method of promotion goes beyond traditional marketing tactics. With over 555.6

Point of Sale 40

Point of Sale Promotions Advertising Consumer 40

Inside Retail

AUGUST 13, 2023

On a website or an app, a company can easily measure click-through and how the customer behaves on the shopping journey. While brands have often funded promotional campaigns for specific brands, there’s never been a really clear commercialisation of it, he says.

Point of Sale 130

Point of Sale Promotions Returns Accounting 130

Inside Retail

JUNE 28, 2021

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

I Vend

MAY 25, 2021

Start with the customers you know Harness the information in your customer loyalty program and focus first on the customers who already have history of shopping with you. Remind shoppers what sets brick and mortar shopping apart. Or a ‘shop and dine’ experience with a local restaurant.

Shopping 52

Shopping Point of Sale Checkout Clienteling 52

A1 Retail

SEPTEMBER 24, 2021

Combining Scandit’s AR technology with Jisp’s consumer app, Scan & Save reads product barcodes and presents exclusive promotions, which customers can then save and redeem with their mobile phones. With a crowd of marketing and promotional materials taking up space, messaging can be diluted or, at worse, confuse customers.

Point of Sale 59

Point of Sale Promotions Advertising Consumer 59

CJ Retail Solutions

NOVEMBER 4, 2022

Point-of-sale (POS) displays are being utilised by brands to increase their visibility and awareness of services and products. Do you want to discover more about in-store marketing through a customised point-of-sale display? Types of POS displays. Being resourceful is crucial, and POP displays can offer this. .

Point of Sale 52

Point of Sale Advertising Promotions Supermarket 52

365 Retail

APRIL 26, 2023

Now more than ever, the retail space is increasingly competitive as online shopping and franchises fill the market. One way SMEs can benefit, if it’s a multi-brand business, is by getting subsidised from the larger brands and advertising the brands on digital signage. We’d also recommend a Kiosk solution in the store.

Marketing 62

Marketing Kiosk Advertising Point of Sale 62

I Vend

FEBRUARY 9, 2024

For retailers, Valentine’s Day offers a shopping boost in the after-holiday mid-February slump, but it’s more than that – it’s also a reminder that love comes in many forms, including the love that shoppers have for their favourite store. It’s the time of year when the world’s thoughts turn to love.

Payment Services 52

Payment Services Inventory Management Checkout Point of Sale 52

I Vend

DECEMBER 11, 2023

Online/offline integration – As the lines continue to blur between online and brick and mortar shopping, it’s about more than ensuring customers have the same experience in both. Automated store concepts – Automation within the store, streamlining the shopping and checkout process, continues to be a key technology trend in 2024.

Payment Services 53

Payment Services Inventory Management Checkout Point of Sale 53

365 Retail

NOVEMBER 16, 2023

Technology is poised to change the way we shop, with exotic experiences from in-store personalised adverts and chatbots, to augmented reality displays and prices which adjust in real-time. They will also be receptive to shelf-level advertising if it’s done in an informative and entertaining manner.

Advertising 52

Advertising Promotions Point of Sale Checkout 52

Inside Retail

JULY 18, 2022

A retina scan lets advertisers push products on him like a new Lexus or American Express card, as well as giving them the ability to access his purchase history to determine whether his socks need replacing.

Department Stores 130

Department Stores Point of Sale Accessories Advertising 130

Shopper Motion

DECEMBER 6, 2022

Digital Signage wins in Offline Retail Media : it can boost sales and revenue and it plays a relevant role in enhancing the customer experience in the store. This is actually one of the best moments to promote a product or a brand, stimulate impulse buying and increase sales of specific products at the point of purchase (POP).

Advertising 52

Advertising Promotions Point of Sale Customer Experience 52

Star Miconics

NOVEMBER 18, 2022

Business owners want to know: will holiday shopping be different this year? How will holiday shopping be different this year? In the survey, 55 percent of US respondents say they are excited about holiday shopping, and most people have the savings to spend.” Where the Point-of-Sale Comes In.

Merchant Services 52

Merchant Services Payment Services Kiosk Point of Sale 52

Storis

JANUARY 22, 2024

Additionally, as in-person shopping is expected to accelerate , furniture retailers can modernize store design to enhance the environment. The Potential of Promotions The NRF found deals and promotions were top motivators for a 2% YoY increase in Cyber Week shoppers. can also bolster sales in 2024. They simply shop.

Home Furnishings 52

Home Furnishings Payment Services Merchant Services Fulfillment 52

Star Miconics

FEBRUARY 16, 2024

Combining mobile shopping and social media, two of the most popular contemporary pastimes, retailers are finding more creative ways to engage consumers, drive sales, and enhance the shopping experience. Benefits of Social Commerce for Retailers The advantages of social commerce extend beyond just increased sales.

Social Commerce 59

Social Commerce Merchant Services Shopping Consumer 59

Retail TouchPoints

JULY 14, 2020

Conor Riley: Several years ago, our products were promoted primarily through subscription boxes geared toward a younger consumer base at $10 per month , but then our brand was picked up by stores like Nordstrom. where it is being sold at higher price points. promoted our product without being paid.

Checkout 190

Checkout Fulfillment Shipping Payment Services 190

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

Online shopping is gaining more momentum around the globe, with a growing number of new companies using social media platforms and marketplaces to launch their novelties. The outdoor retailer began to reopen shops that launched zero-contact bike shop services, virtual events, and a pilot program for virtual outfitting.

Retail Trends 94

Retail Trends Consumer Payment Services Fulfillment 94

Wiser

MAY 14, 2020

In brick-and-mortar stores and online storefronts, consumers are barraged with visual and text-based advertising. But if you’re looking to improve yours, how can you start applying different merchandising techniques to your point-of-sale locations? Constantly Audit Your Points-of-Sale. Mannequins.

Visual Merchandising 158

Visual Merchandising Cross Merchandising Point of Sale Apparel 158

Wiser

AUGUST 16, 2018

So, is shopper marketing just any strategy that moves shoppers closer to the point of sale? How products were displayed, promoted, and priced varied greatly between channel. Promotes a consistent omnichannel user experience . instead of $2.00) to promotions and product perception. . Not exactly.

Marketing 79

Marketing Promotions Point of Sale Advertising 79

Retail Minded

FEBRUARY 20, 2023

Contactless shopping, delivery, and curbside pickup — once a public health necessity — have now turned into conveniences many consumers regularly expect. This is just one of the many ways shopping has evolved. Leverage their established social media following by having them promote your products or services on their social channels.

Retail Marketing 52

Retail Marketing Marketing Payment Services Shopping 52

Retail TouchPoints

DECEMBER 25, 2023

Consumers today expect a better in-store shopping experience from brick-and-mortar retailers, and retailers that can give it to them will continue to thrive even in the face of ever-increasing convenience from online competitors. And localize your product selection, promotions and store layouts to address your customers’ unique needs.

Customer Experience 226

Customer Experience Dead-Stock Store Layout Point of Sale 226

Retail Bound

DECEMBER 3, 2021

Keep reading to learn valuable holiday selling eCommerce tips such as how to survive the post-holiday sales slump. Tips to Prepare for the Post-holiday Slump in Sales. As a small business owner, you do everything you can to prepare for that critical shopping season that falls between Thanksgiving and Christmas. So, what’s next?

Inventory Management 52

Inventory Management Shipping Planning Finance 52

Retail TouchPoints

MARCH 30, 2023

Sweaty Betty’s use of performance and personalization APIs from Salesforce allowed the retailer to “customize pricing and promotions to different shopper groups” depending on the actions they took, said Igor Faletski, VP of Product Management at Salesforce. Or ask a customer for their email address, or deliver a promotion?

Point of Sale 274

Point of Sale Checkout Consumer Promotions 274

Retail TouchPoints

DECEMBER 13, 2022

After two years of pandemic-driven online shopping, many consumers are stepping back out into the world and into physical stores. This means these marketers need a truly omnichannel, flexible advertising strategy that bridges both online and offline channels as more shoppers start toggling between the two again.

Telecommunications 262

Telecommunications Advertising Location Kiosk 262

Retail Focus

DECEMBER 8, 2021

Even before the pandemic, the bricks and mortar aspect of the retail sector was undergoing major changes as the battle to attract people into stores, rather than shop online, intensified. Supermarkets, for example, are targeting promotions based on different areas of their stores or using screens to manage queues.

Kiosk 208

Kiosk Fast Fashion Promotions Returns 208

Retail Geek

JULY 30, 2021

Scot: [6:10] Well how did they decide from the shopping carts Niles big decluttered it you mentioned they have less cues but did they go to kind of more of like a kiosk kind of a much more clear, kind of Department kind of orientation or how. Part two of that store is that as he did it Target Mark has launched the first. [4:35]

Visual Merchandising 105

Visual Merchandising Payment Services Advertising Merchant Services 105

Wiser

NOVEMBER 3, 2020

What is Point-of-Purchase Marketing and Why is it Important? Point-of-purchase marketing, sometimes referred to as point-of-sale marketing, is the practice of placing marketing material next to the products it is advertising. Point-of-Purchase vs. Point-of-Sale. Store Within a Store.

Marketing 78

Marketing Kiosk Point of Sale Advertising 78

365 Retail

DECEMBER 8, 2021

Even before the pandemic, the bricks and mortar aspect of the retail sector was undergoing major changes as the battle to attract people into stores, rather than shop online, intensified. Supermarkets, for example, are targeting promotions based on different areas of their stores or using screens to manage queues.

Kiosk 94

Kiosk Fast Fashion Promotions Returns 94

Small Biz Trends

APRIL 15, 2021

Besides having a brick-and-mortar shop, going online to offer your products and services comes with lots of opportunities for your business. Ecommerce platforms also help businesses manage their websites, marketing, sales, and other various operations. You can design personalized shopping experiences with customer groups.

Merchant Services 122

Merchant Services Payment Services Drop-Shipping Shipping 122

Retail Next

FEBRUARY 27, 2020

Imagine shopping at your favorite clothing store and when you spot a dress you like, your phone beeps with a notification saying you just received a loyalty discount! In the past, retailers used to send mass promotions to customers with an expectation that some percentage of recipients would be interested and would turn up at the store.

Checkout 52

Checkout Advertising Store Layout Promotions 52

Rangeme

AUGUST 31, 2022

Undoubtedly, a utopia for many CPG manufacturers is seeing their products go into shopping carts and out the checkout aisle. While the COVID-19 pandemic has shown an upswing in online grocery sales, the majority of food is still bought in retail stores. At a retailer point of sale, brands will grow and gain maximum consumer awareness.

Point of Sale 52

Point of Sale Consumer Accounting Promotions 52