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Top 5 markdown actions to take to dominate at mid-season sale

Inside Retail

Your markdown SKUs are live, but how are they tracking? Now is the time to check how your markdown performance is tracking against your retail markdown strategy keeping inventory management top of mind. Full price vs markdown mix. Review performance of current markdown clearance stock. Markdown cover.

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How to Align Markdowns with Psychological Pricing and Marketing 

Wiser

They are also a way to ensure markdowns and promotions are effective. If your markdown and sale patterns become obvious to your consumer, they will wait for those markdowns and hold off on shopping until a promotion rolls around. The way you phrase sales and advertisements can drive psychological triggers.

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Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

Understanding the difference between trade promotion and consumer promotion is crucial for any business seeking to maximize its market impact and sales potential. Effectively implemented, these trade promotion strategies can lead to enhanced market presence, stronger buyer relationships, and increased sales. What is Trade Promotion?

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Why Nike’s China rebound is still up in the air

Inside Retail

That’s particularly true of the athletic footwear and apparel business in a growth market like China, where there are a lot of new entrants and the early movers are beginning to seriously sweat the competition. Nike, the market leader, is shrugging it off. Adidas, in its latest release, for the first quarter, reported an 11.9

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Walmart cuts jobs at headquarters

Mass Relators

is requiring more markdown dollars. The spokesperson said that the retailer is still hiring in many parts of the company to support growth in such areas as supply chain, e-commerce, health and wellness, and advertising sales. The post Walmart cuts jobs at headquarters appeared first on MMR: Mass Market Retailers.

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eCommerce Pricing: How to Price for Marketplaces vs. Your Website

Wiser

You also control the assortment, the marketing, the sales funnel, and everything else. Amazon is known for having the lowest-in-the-market prices, and sellers here are expected to be priced low as well. Selling via your own website can open up more opportunities for you to get creative with marketing. Use Value-Based Pricing.

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Walmart Q2 sales, earnings top expectations

Mass Relators

Walmart added that it continued to gain market share in grocery. We continue to build on our strategy to expand our digital businesses, including the continued strength we see in our international markets.”. Double-digit comps in three largest markets of Mexico, Canada, and China. and Flipkart advertising.