Retail TouchPoints

OCTOBER 13, 2023

Brand marketing teams will now be able reach customers via Samsung Connected TVs, Direct Out-of-Home (OOH) advertising and now, in-store displays. Hy-Vee is implementing Samsung Ads to support its retail media strategy.

Advertising 241

Advertising Promotions Management Marketing 241

Retail TouchPoints

JANUARY 24, 2023

Profit margins in this area are typically many times larger than those generated by selling products to consumers, but some nascent media “moguls” are concerned about measurement, data management and connecting ads to customer actions in the digital and physical worlds (just like with the rest of retail). “We

Home Furnishings 261

Home Furnishings Advertising Consumer Customer Experience 261

Retail TouchPoints

MAY 31, 2023

And rather than simply using it for advertisements, brands and retailers can get more creative with the technology. Stop viewing digital signage solely as an advertising platform. Signage, since its inception, has been predominantly used as a form of advertising. Here are a handful of ideas to get you started: 1.

Advertising 238

Advertising Customer Experience Point of Sale Marketing 238

Retail TouchPoints

OCTOBER 2, 2020

As the company’s chief merchant, he has been responsible for all store and online merchandising departments, merchandising strategy, services and vendor management, marketing and in-store environment. The home improvement retailer also announced additional senior leadership promotions.

Promotions 163

Promotions Merchant Services Store Operations Advertising 163

Retail TouchPoints

APRIL 3, 2024

Other important factors to consider include the age and preferences of your customers. Certain demographics may be more or less receptive to different types of images or advertisements. This reflects real-life customer experiences with your products and encourages others to engage with your brand on social media platforms.

Promotions 259

Promotions Customer Experience Point of Sale Accessories 259

Retail TouchPoints

MAY 13, 2024

The Upside of a Queue Let’s start with the positives: A queue acts as free advertising for the popularity of your product or service. Some of these people may be willing to spend quite a lot of money in your store — but not a lot of time outside it, in the cold. And when it comes to queues, the consensus is mixed.

Boutique 192

Boutique Planning Advertising Customer Experience 192

365 Retail

APRIL 4, 2024

Pricer Plaza Central to Pricer’s solution is Pricer Plaza, its cloud-based management system infrastructure that enables Software as a Service (SaaS) business models. Cotswold Outdoor is the first UK store to use Pricer’s HangTAG solution, and it leverages Pricer to apply real-time digital price adjustment capabilities.

Outdoor 52

Outdoor ATS Visual Merchandising Fashion 52

Inside Retail

NOVEMBER 27, 2023

The journey towards this tech-augmented retail reality is exhilarating, filled with opportunities to craft unforgettable customer experiences, optimise operations and carve out a competitive edge in a bustling market. This is especially crucial in managing seasonal or event-driven merchandise.

Consumer 147

Consumer Checkout Inventory Management Shopping 147

Retail TouchPoints

MARCH 30, 2023

Sweaty Betty’s use of performance and personalization APIs from Salesforce allowed the retailer to “customize pricing and promotions to different shopper groups” depending on the actions they took, said Igor Faletski, VP of Product Management at Salesforce. View the session on demand.

Point of Sale 262

Point of Sale Checkout Consumer Promotions 262

Retail TouchPoints

NOVEMBER 20, 2023

But rather than going solo right away, True Classic partnered with retail services company Leap to operate five stores in Los Angeles, Chicago, Washington, D.C. Additionally, because we spend a lot on online advertising, having stores helps amortize that expenditure. and San Jose, Calif., beginning in 2022.

Apparel 174

Apparel Marketing Returns Advertising 174

Retail TouchPoints

JULY 6, 2020

For more and more brands, data analysis drives the customer experience, and BEA winners exemplified that trend. stores, although the brand is sold widely by other retailers. “We Using Data To Determine Future Direction. In February 2019, e.l.f. Cosmetics shuttered its 22. We put that investment into digital,” Chopra explained.

Boutique 265

Boutique Customer Experience Location Accessories 265

Retail TouchPoints

SEPTEMBER 1, 2020

They gave us a lot of positive publicity and free advertisements, because they said ‘We do need local retail, those are the guys advertising in our newspapers, so let’s support them as well.’ What really helped us was that once we turned the switch, we set up a crisis management board for making all our decisions.

Advertising 149

Advertising Consumer Shopping Management 149

Retail TouchPoints

FEBRUARY 3, 2021

Or will he focus on the core ecommerce/mobile/AWS/advertising businesses?”. His vision for a large company as a set of small, agile teams, as well as his focus on APIs and unique way of managing meetings will, I think, long be a study for management leaders and thinkers in the future.”.

Advertising 227

Advertising Marketing Accounting Management 227

Retail TouchPoints

OCTOBER 20, 2021

Retailers that are in the best position to accomplish this are those that have “leveraged learnings from the disruptions of the past two years, and also realized that nothing is ever going to be perfect,” said Peter Bolstorff, EVP for Corporate Development at ASCM (Association for Supply Chain Management) in an interview with Retail TouchPoints.

Supply Chain Management 276

Supply Chain Management Promotions Consumer Fulfillment 276

Cisco Retail

FEBRUARY 11, 2022

Francisco Market’s customers, associates, and operations all provide glimpses into the business needs retailers currently have, the capabilities that Cisco and its partners provide, and the outcomes that can be achieved through digital transformation. The Customer Experience. Store Operations.

Marketing 118

Marketing Checkout Kiosk Store Operations 118

Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Statista reported that there were 328,208 physical stores in 2020 in the US.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Retail TouchPoints

MARCH 8, 2021

This comes down to leadership training for store managers and not undervaluing those frontline staff, which is often a problem in the retail sector. Create an emotional connection that goes beyond transactions and you will set your brand up for long-term success.

Consumer 253

Consumer Advertising Accounting Shopping 253