Retail TouchPoints

APRIL 8, 2022

Google is not a retailer or a marketplace, and it doesn’t want to be — the company is very clear about that. Some of the latest include a price optimization tool for online sellers, AR try-on for beauty products and advanced data insights for merchants. Bottom line: more traffic = better results for advertisers.

Merchant Services 267

Merchant Services Shopping Advertising Shipping 267

Inside Retail

SEPTEMBER 7, 2023

If you spend much time online you’ve probably seen one of Temu’s colourful ads – punctuated by its catchy tagline: “shopping like a billionaire”. Shanghai-based company PDD Holdings launched the online marketplace late last year (initially in the United States) to cater to overseas customers. What are Temu’s secrets to success?

Advertising 130

Advertising Promotions Social Commerce Shipping 130

Retail TouchPoints

JANUARY 5, 2023

Although there are signs that inflation is easing, higher prices and an uncertain economy continue to impact consumer behavior. Although many customers are “brand loyal,” given the economic environment, stressed consumers nowadays will most often make retailer and product choices with price as the main factor.

Merchant Services 284

Merchant Services Promotions Consumer Discount Store 284

Wiser

APRIL 3, 2023

The online shopping experience has grown exponentially in recent years and has changed to encompass much more than just a website with an online storefront. It usually goes something like this: you’re scrolling through your feed looking at normal posts when you come across an advertisement for a product.

Social Commerce 167

Social Commerce Advertising Promotions Payment Services 167

Wiser

APRIL 24, 2023

For many shoppers, online reviews are crucial when making purchasing decisions. According to a survey done by Power Reviews , 99 percent of consumers say they read reviews when shopping, and 98 percent of consumers consider reviews to be essential to their purchasing decisions. Why Are Customer Reviews Important?

Consumer 157

Consumer Advertising Shipping Shopping 157

Rangeme

NOVEMBER 15, 2022

With funnel understanding, you can build a customer retention strategy for e-commerce and retail. Then get their permission to use the video for your paid advertising campaigns. Customer retention in retail. Build a retail retention strategy in the same way you build an e-commerce retention strategy.

Customer Retention 52

Customer Retention Promotions Shopping Advertising 52

Retail Geek

JULY 9, 2021

I feel like more than half my life right now is retail media networks so they are super trendy and the dirty secret is most of them. Are not very high volume yet right like the retailers are investing all this money and collecting ad dollars but they don’t actually have. Advertising products could stand for some.

Shipping 98

Shipping Merchant Services Fulfillment Wholesale 98