Retail TouchPoints

JANUARY 6, 2022

Yahoo has partnered with ecommerce enablement software MikMak to offer add-to-cart functionality and ecommerce analytics for advertising campaigns on its properties, which include Yahoo Finance, TechCrunch and AOL. Yahoo’s move to make its advertising products shoppable mirrors the current retail media trend.

Checkout 278

Checkout Advertising Finance Consumer 278

Retail TouchPoints

JUNE 18, 2024

The global economy is still in flux,” said Rob Garf, VP and General Manager of Retail and Consumer Goods at Sales f orce at a recent media briefing. billion commerce-focused consumer interactions as well supplemental consumer research. So what does all this mean for the holiday season? Register here.

Consumer 290

Consumer Shopping Shipping Marketing 290

Retail TouchPoints

MAY 14, 2025

From a risk and compliance perspective, defense, finance, tech, and healthcare are generally thought of as the riskiest industries but the retail sector is more vulnerable than it might appear. Mitigating those risks is important but food safety might be the most important of all. Even on its own, customer data can reveal quite a bit.

Payment Services 179

Payment Services Point of Sale Loss Prevention Finance 179

Retail TouchPoints

FEBRUARY 6, 2025

Whats more, Deloitte data shows that consumers using social media were four times more likely to add more to their baskets or make purchases of a higher value than they would when shopping off-channel. Adding an entire shopping ecosystem on top of social platforms only increases the amount of collected consumer data.

Merchant Services 179

Merchant Services Payment Services Social Commerce Shopping 179

Retail TouchPoints

OCTOBER 7, 2020

With COVID-19 forcing businesses to reinvent operations to meet changing consumer behaviors, companies have had to quickly evolve to a radically new normal — especially retailers. Studies have shown that 87% of consumers typically travel 15 minutes or less to make everyday purchases. The Shift from Brick-and-Mortar to Ecommerce.

Advertising 159

Advertising Sporting Goods Promotions Consumer 159

Inside Retail

OCTOBER 5, 2022

Retail giant Havey Norman, and credit provider Latitude, are being sued by the Australian Securities and Investments Commission (ASIC) for allegedly misleading consumers on interest-free finance deals. . Consumers have a right to make informed choices,” said Court.

Payment Services 246

Payment Services Finance Advertising Promotions 246

Retail TouchPoints

SEPTEMBER 27, 2024

After American Eagle warned Amazon to cease redirecting consumers to its third-party sellers, Amazon attempted to avoid further retribution by using misspelled variants of the brand name in sponsored ads, such as “Aries,” “Aeries,” and “Arie.” “Dupes do not claim to be the real-deal.

Advertising 290

Advertising Customer Experience Finance Apparel 290

Retail TouchPoints

NOVEMBER 16, 2022

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. Additionally, eligible SMBs will be able to earn a $100 TikTok advertising credit. small business owners.

Merchant Services 278

Merchant Services Finance Advertising Marketing 278

Retail TouchPoints

DECEMBER 8, 2021

Top Consumer Stress Factors. Let’s back up for a moment and consider some recent pre-holiday consumer data. Budget and finances — traditionally shoppers’ biggest worries — have given way to concern over out-of-stock items. Late Start for Many Consumers. A Ziff Media Group survey of more than 1,000 U.S. One reason?

Shopping 264

Shopping Shipping Finance Advertising 264

Retail TouchPoints

APRIL 25, 2023

Klarna has redesigned its entire app to make the shopping and finance services easier to use, dividing the program into five tabs: Shop , Purchases , In-Store , Budget and You. consumers, according to a survey by Klarna — can connect with customer service agents through Ask Klarna, a free personal shopping service.

Shopping 290

Shopping Payment Services Advertising Finance 290

Retail TouchPoints

MARCH 8, 2023

After three years of supply chain logistics and shipping delays, retailers have too much inventory sitting on shelves, and consumer demand continues to be in flux as inflation maintains a strong grip on budgets everywhere. This means the way consumers shop has drastically changed as new financing options rise in popularity.

Payment Services 277

Payment Services Finance Customer Experience Shipping 277

Retail TouchPoints

MAY 27, 2022

We use data to gain consumer insights, test market reception and decide when and where we’re going to advertise. This deeper and faster method of surfacing, predicting and acting against real-time consumer activity benefits CPG companies that are restructuring for omni commerce. Understanding the Consumer Journey.

Advertising 336

Advertising Consumer Finance Management 336

Retail TouchPoints

SEPTEMBER 18, 2023

Perhaps most importantly, “a decade ago, very few of you were using things like Amazon Advertising, Amazon Lending and Fulfillment by Amazon (FBA), and things like Brand Registry, Seller-Fulfilled Prime, Seller University and even Amazon Accelerate didn’t exist,” said Mehta at the event.

Payment Services 321

Payment Services Shipping Fulfillment Finance 321

Retail TouchPoints

OCTOBER 29, 2024

“The creator economy is not just booming, it’s exploding — it’s expected to grow by half a trillion dollars in the next four years,” said Nicola Mendelsohn, VP of the Global Business Group at Meta during a session at Advertising Week New York (AWNY). Retarget to the consumers [you’re going after] with creator content.”

Finance 265

Finance Advertising Marketing Consumer 265

Retail TouchPoints

DECEMBER 14, 2021

With tracking cookies departing and consumer data privacy concerns rising, first-party data — information that companies collect directly from their customers — represents a much-needed gold mine for retailers and brands. They’re not using data, especially first-party data, to understand what consumers want.

Advertising 264

Advertising Consumer Wholesale Finance 264

Retail TouchPoints

JUNE 27, 2022

After two years of online browsing, consumers are eager to get out of the house and into the store. And as consumer discretionary spending continues to grow , retailers and brands around the world are exploring new ways to capitalize on the next wave of in-person shopping and experiences. So what’s the plan?

Advertising 289

Advertising Employee Engagement Consumer Marketing 289

Retail TouchPoints

DECEMBER 20, 2023

Over three -plus years, I have had the honor of speaking with industry pros who have rich backgrounds in tech, marketing and advertising, operations, finance and so much more. With the rise of retail media, he saw a unique opportunity to bring the robust, data-driven creative of digital advertising to the physical environment.

Advertising 264

Advertising Store Operations Merchant Services Wholesale 264

Inside Retail

MAY 10, 2021

While the warehouse may be the perfect environment for some, so are the finance, PR or HR departments. Include disabled talent in your advertising and marketing material. Visit: lisacox.co. The post Sephora’s disability efforts disappoint appeared first on Inside Retail.

Advertising 235

Advertising Finance Marketing Consumer 235

Inside Retail

DECEMBER 3, 2023

The last decade has seen the consumer landscape shift from mass market to personalisation and customisation, from a life of bricks-and-mortar shopping to online goods. Organisations that have thrived in the past decade are those that have understood their consumers and pre-empted the trends.

Advertising 264

Advertising Payment Services Consumer Finance 264

Retail TouchPoints

FEBRUARY 5, 2024

As the RMN market is projected to surpass $100 billion in coming years, it’s no surprise that RMNs have been sprouting across various sectors, from hospitality and finance to conventional retail. Second, a larger increase in the need for personalized advertising. This saves RMNs money in production, timing and media planning.

Accounting 264

Accounting Marketing Finance Consumer 264

Retail TouchPoints

SEPTEMBER 20, 2021

I think that long term this has been great, because you’ve probably reached a new consumer that wasn’t really interacting with you in the past.”. When consumers are shopping online, however, retailers can embrace a different educational approach. You can build community around that.

Outdoor 264

Outdoor Sporting Goods Advertising Consumer 264

Retail TouchPoints

JANUARY 11, 2022

But ongoing pressure from consumers, employees and even regulators has forced businesses — especially retailers — to reprioritize sustainability along with broader corporate social responsibility (CSR) strategies. Consumer Demands Accelerate Sustainability Priorities. of purchases.

Consumer 317

Consumer Merchant Services Fashion Accounting 317

Retail TouchPoints

JANUARY 23, 2024

It’s still too early in the year to answer this critical question, but there were some clear, overarching themes that emerged from Big Show sessions, booth campaigns and conversations, indicating that retailers may be investing in the innovation they need to win consumers’ hearts, minds and wallets. The top five themes include: 1.

ATS 285

ATS Customer Retention Consumer Finance 285

Retail TouchPoints

SEPTEMBER 29, 2022

In 2021, the company closed Series B financing, setting the stage for the brand’s 97% YoY growth for the year. Its wireless bras have grown in popularity among consumers as the demand for comfortable intimates options continues to grow. The retailer has also committed to featuring customers in its advertising campaigns.

Apparel 182

Apparel Finance Advertising Consumer 182

Retail TouchPoints

OCTOBER 22, 2024

For Wilson that means reaffirming the broader business impact of marketing and identifying new ways to reach and resonate with consumers, especially the elusive Gen Z. These insights help the team understand consumers’ behaviors and expectations in terms of marketing, but also products and in-store experiences, as well. “I

ATV 256

ATV Customer Experience Marketing Consumer 256

Retail TouchPoints

OCTOBER 11, 2023

Although fractional payments and financing are certainly not new in the jewelry industry, GSN wanted to make purchasing high-ticket items as easy as possible for customers. Consumers also can select whether they want to pay for an item in full or split the fee up over a series of months. We are not always pushing for the sale.

Jewelry 264

Jewelry Payment Services Consumer Shopping 264

Retail TouchPoints

JANUARY 21, 2021

The term localization for many retail professionals and marketers is closely linked to advertising localization — serving culturally appropriate advertising to key regional segments. If you’re going to all the trouble of translation, you’ll also want international consumers to find your site easily.

Advertising 299

Advertising Accounting Marketing Finance 299

Inside Retail

MAY 2, 2024

Despite all the stereotypes about Gen Z, this cohort of consumers can not be oversimplified into a cliche, and Pelot drove home the point that “they are anything but a homogenous group”. Their path to purchase relies more on product recommendations from peers rather than traditional advertisements and sponsored influencer posts.

Outdoor 264

Outdoor Finance Marketing Advertising 264

Retail TouchPoints

MARCH 1, 2022

And this year saw a welcome focus on not just identifying these brands but also creating the tools and infrastructure that would allow them to scale: the nuts and bolts of sourcing, distribution, financing and placement on store shelves and ecommerce websites.

Beauty and Health 260

Beauty and Health Consumer Department Stores Finance 260

Retail TouchPoints

MARCH 29, 2023

Additionally, consumers may be dissatisfied with a product based on a product description that is inaccurate, incomplete, misleading or untrue. Product descriptions may lead consumers to believe a product has features or capabilities that the product does not include, or incorrectly believe that a product is fit for an intended use.

Advertising 257

Advertising Drop-Shipping Consumer Accounting 257

Retail TouchPoints

MAY 9, 2023

Consumers are also driving the march to automation, asking retailers for automated features to make their shopping journeys more seamless. According to Square’s Future of Commerce report, 44% of consumers want to use automation to help find product information or inventory — an important trend worth paying attention to. What’s Next?

Payment Services 289

Payment Services Inventory Management Marketing Checkout 289

A1 Retail

SEPTEMBER 17, 2021

With less than 100 days to go until Christmas, new insights from eBay Ads UK show brands can expect a tale of two Christmases this year, as pandemic-hit personal finances prompt varying consumer priorities – from conscious celebrations to extravagant affairs . More disposable income means bigger spend and celebrations.

Finance 75

Finance Planning Consumer Advertising 75

Retail TouchPoints

DECEMBER 11, 2020

Amazon gets a 15% commission, and is collecting about 8% of Marketplace gross sales for advertising, so the company is taking about one-quarter of every sale, not counting shipping costs. Amazon’s margins in advertising are about 83% , so it’s essentially a license to print money. Gaster: That’s the central question we face.

Fulfillment 283

Fulfillment Shipping Advertising Finance 283

Small Biz Trends

AUGUST 3, 2022

But gathering those potential customers can be time-consuming. The business specifically serves finance professionals. Offers advertising and lead generation services for businesses. A no-BS attitude toward marketing and advertising. Before a small business can serve tons of paying customers, they need leads. By accident.

Finance 98

Finance Advertising Marketing Consumer 98

Inside Retail

MAY 12, 2022

Italian luxury shoe maker Tod’s sees analysts’ expectations for 2022 sales and profitability as achievable despite a marked slowdown in China due to widespread Covid-19 restrictions, its finance chief said. However, the group is confident it can meet analyst expectations for the full year.

Marketing Spend 130

Marketing Spend Finance Advertising Marketing 130

Retail TouchPoints

FEBRUARY 26, 2021

In line with its recent “Consumer Direct Acceleration strategy,” the brand terminated nine wholesale accounts including DICK’S Sporting Goods, Hibbett Sports and Shoe Carnival. The DTC model offers a solution to the information overload consumers feel day-to-day. Finally, it’s about building a meaningful brand for customers.

Wholesale 211

Wholesale Sporting Goods Consumer Returns 211

Retail TouchPoints

FEBRUARY 7, 2024

There are exceptions of course, and there are certain retailers that are ahead of the curve when it comes to applying digital tactics in stores, but for the most part the best retailers have been able to do is use their websites, apps and social feeds as listening tools to understand what their consumers want.

Point of Sale 287

Point of Sale Promotions Inventory Management Grocer 287