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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

As a result, Cyber Week 2021 accounted for 23% of total ecommerce spend, down slightly from 24% in 2020. Shipping cutoffs with USPS, UPS, FedEx and others all happened around Dec. BNPL and Social Commerce Were Holiday Standouts. Social commerce played a small but significant role in terms of mobile sales.

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What Is Social Commerce and Why Should You Care About It?

Wiser

The online shopping experience has grown exponentially in recent years and has changed to encompass much more than just a website with an online storefront. Think about it, when was the last time you were scrolling through your social media and came across an ad for a product? This is social commerce. billion dollars.

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Why Retailers Need to Prepare for the Social Commerce Boom

365 Retail

Social commerce – purchases made directly on social networks – may seem anecdotal to some, but it’s taking off and is expected to grow three times faster than traditional e-commerce, reaching $1.2 Selling directly on social networks, on the other hand, is more recent. trillion by 2025.

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Don’t Fall Victim to a Cyber Attack: A Shopper’s Guide to Cybersecurity

Retail TouchPoints

Shopping is one of life’s simple pleasures. And in today’s day and age, shopping online has never been easier — with targeted ads, free shipping, free returns, stores built into Instagram or TikTok, logins saved on your browser and payment information saved on your devices.

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Q4 Could Be Huge, But Most Retailers Have a Blind Spot

Retail TouchPoints

eMarketer expects retail mobile commerce sales to account for 43.4% In 2024, mobile commerce sales are expected to hit $534.18 The Inherent Messiness of Mobile For a growing number of consumers, mobile commerce is the new standard, particularly when it comes to Q4 holiday and gift shopping. billion, up from $415.93

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Online consumer behaviour has changed drastically. Have you?

Inside Retail

In fact, 55 per cent of AU consumers are shopping online more frequently than before the pandemic. With numerous options for online shopping, including marketplaces, brand/retailer websites and social media, consumers are more channel agnostic than ever. They research, compare prices and purchase products in new ways.

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How retailers can maximise returns during the upcoming sales season

Inside Retail

James Johnson, director of technology services & strategic accounts, APAC at Shopify, says it is critical for Australian retailers to optimise their product offers and sales channels to make the most of the sales season and seize the opportunity to end a difficult year on a high. Offer gift cards. Determine your conversion rates.

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