365 Retail

DECEMBER 11, 2023

SportsShoes.com has announced 10 new appointments within its brand marketing, social media and design teams to support the online retailer’s ongoing business growth and development strategy. Established in 1982, the online retailer offers more than 17,000 products from 150 global running and outdoor brands.

Marketing 62

Marketing Outdoor Apparel Accounting 62

Inside Retail

AUGUST 16, 2023

Click & Collect accounted for 48 per cent of group online sales. Camping and outdoor brand Macpac reported a 22 per cent increase in sales to $216 million, supported by an increase in travel and outdoor adventure activities. For the year ended July 1, group sales reached $3.8

Outdoor 246

Outdoor Accounting Returns Consumer 246

Retail TouchPoints

NOVEMBER 6, 2020

With brand marketers charged with growing market share and attracting new consumers throughout the never-ending cycle of seasonal marketing, the search for a competitive advantage over others in the category has never been more intense. Visibility is Requisite but not Guaranteed. That’s just bad business.

Marketing 141

Marketing Promotions Outdoor Consumer 141

Inside Retail

AUGUST 2, 2022

New Zealand outdoor clothing retailer Swanndri is looking to key overseas markets for growth, as it evolves beyond its workwear roots to attract a growing number of people in suburbs and cities. Since entering the Australian market 10 years ago, it has become Swanndri’s second biggest market after New Zealand.

Outdoor 130

Outdoor Fashion Accounting Wholesale 130

Retail TouchPoints

SEPTEMBER 5, 2022

While advertising on Amazon is still relatively small, it does account for nearly 10% of total revenue, which is more than subscriptions from Amazon Prime, for example. Kunigonis has over 25 years of experience in outdoor advertising, media and retail digital signage. have their own media network.

Advertising 248

Advertising Kiosk Outdoor Accounting 248

Wiser

NOVEMBER 16, 2023

Thus, businesses can anticipate market trends, tailor their own promotional activities accordingly, and ensure they consistently provide value for their customers. This data is then utilized to assess its impact on market share and to influence future promotions.

Promotions 148

Promotions Outdoor Payment Services Marketing 148

Retail TouchPoints

FEBRUARY 22, 2021

In the end, Kerrits closed out 2020 with growth in both its wholesale and DTC channels, with the latter increasing by an impressive 150% , according to Sara Florin, Senior Director of Branding and Marketing at Kerrits in an interview with Retail TouchPoints. The company launched its DTC site on Shopify , and then Florin joined in late 2018.

Wholesale 229

Wholesale Accounting Marketing Outdoor 229

Inside Retail

SEPTEMBER 26, 2022

Online sales, favoured during lockdowns, might have been expected to decrease as life returned to normal, however, the research showed the trend endured, accounting for 3 per cent of total sales in 2019 to 6 per cent in 2021. Sportswear is proving a strong and “safe bet” in menswear, the research concluded.

Department Stores 130

Department Stores Store Layout Fashion Returns 130

Retail TouchPoints

MARCH 17, 2022

These homebound tendencies ignited a fervor for redecorating and DIY home improvement that, by all accounts, is continuing strong into 2022. 134% more likely to anticipate making a garden or outdoor purchase. Heather Bien is Senior Content Marketing Manager at Resonate , a leading provider of AI-driven consumer data and analytics.

Home Furnishings 275

Home Furnishings Shipping Outdoor Consumer 275

Inside Retail

AUGUST 10, 2023

As PR and influencer manager at outdoor apparel brand Kathmandu, Gabrielle Godfrey is responsible for keeping the business top-of-mind with customers and superfans. I left Cassette as PR account director in 2022, after securing a really incredible opportunity as PR and influencer Manager at Kathmandu… where I am now!

Outdoor 130

Outdoor Accounting Apparel Management 130

Inside Retail

JANUARY 31, 2023

It was a high-profile signal that with the easing of Covid-related outdoor movement restrictions, the market for athletic footwear and apparel in China is set to get a huge shot in the arm. A somewhat grovelling apology from the company ensued, and the offending coats were withdrawn from the market, pronto.

Consumer 130

Consumer Apparel Fashion Outdoor 130

Retail TouchPoints

DECEMBER 8, 2020

Advanced capabilities like buy online pick up in-store (BOPIS), ecommerce, apps that help navigate stores and outdoor pop-up shops that used to get pushed back for budgetary reasons suddenly became imperatives for stores to stay afloat. The pandemic drove a rapid digitization of customer relationships across most retail sectors.

Outdoor 290

Outdoor Shopping Consumer Accounting 290

Retail TouchPoints

SEPTEMBER 28, 2020

With the coronavirus pandemic forcing businesses to shutter their brick-and-mortar outlets and target customers online to simply stay afloat, many have had to drastically increase their digital marketing spend. Step 1: Set up a Google Merchant Center account — this is easy to navigate so shouldn’t take you too long to do.

Shopping 188

Shopping Merchant Services Accessories Drop-Shipping 188

Retail Focus

DECEMBER 5, 2022

This session was followed by a keynote from Paco Underhill, world-renowned speaker, founder of Envirosell and author, who took to the stage to discuss how retailers can appeal to their most productive markets, such as young money, young people and women.

Finance 182

Finance Outdoor Consumer Accounting 182

Retail Next

MARCH 10, 2020

It’s tempting to try a little bit of every marketing method and hope that something, somewhere, will bring in more customers. Instead, take the time to assess your existing customer base and target market and determine the most effective channels for marketing your business. Identifying Your Target Audience. Social Media.

Marketing 64

Marketing Accounting Advertising Jewelry 64

Retail TouchPoints

FEBRUARY 2, 2022

I’m an avid runner so naturally I’ve made this analogy, and it’s a great one to describe to retailers who are mired in the minutiae of pricing — especially as the market fluctuates in year two of the pandemic while Amazon makes a different move to any SKU multiple times a day and the supply chain is riddled with hiccups in every link of the chain.

Retailing Pricing 220

Retailing Pricing Markdowns Accounting Outdoor 220

365 Retail

MARCH 8, 2023

As one of the world’s largest e-commerce markets in terms of sales, retailers and brands should look to China to keep on top of key trends, innovations, and consumption behaviours. Market research firm Forrester predicts a fifth of B2C brands in China will use digital idols to improve consumers’ shopping experiences in 2023.

Outdoor 70

Outdoor Consumer Shopping Accounting 70

365 Retail

APRIL 3, 2024

Say I’m a customer of a general sports apparel and outdoor store, and I’m planning for my upcoming annual winter ski trip. In other words, when it comes to AI for marketing, better data = better results. Operational efficiency gains for your teams — faster time to market, less manual intervention, better ROI on campaigns, etc.

Outdoor 72

Outdoor Returns Customer Experience Apparel 72

Retail Next

OCTOBER 15, 2019

A great way to generate new and lasting business relationships is by exploring different marketing strategies, including video marketing. With video predicted to account for 80 percent of all web traffic by the end of 2019, the significance of this marketing tool for retailers cannot be overstated.

Marketing 59

Marketing Jewelry Shopping Promotions 59

Cisco Retail

DECEMBER 3, 2021

Industrial Connectivity Competitive Takeout: This campaign was designed to help partners accelerate even more and capture the IoT multibillion market opportunity growing at 15% annually. Objective: Disrupt the top 3 competitors in the market (Ericsson/Cradlepoint, Sierra Wireless, Digi) to gain share.

Outdoor 99

Outdoor Accounting Promotions Marketing 99

Retail TouchPoints

AUGUST 30, 2021

I’m not an accountant, but stores are on the asset side of the balance sheet for a reason, and they need to be leveraged as much as possible to squeeze as much out of them as you can.”. comparable sales growth during the quarter thanks to shoppers returning to the outdoors — well above the 0.2% Foot Locker managed solid 6.9%

Consumer 311

Consumer Fulfillment Department Stores Sporting Goods 311

Retail TouchPoints

FEBRUARY 14, 2023

With algorithms and AI now “deciding” what ads each person sees, and delivering them through an increasingly splintered media landscape, events like the Super Bowl are one of the few places where marketers still get the opportunity to speak to a mass audience. So how did marketers do this year? As always, it was a mixed bag.

Merchant Services 247

Merchant Services Shopping Marketing Outdoor 247

Inside Retail

JANUARY 19, 2023

While these consumer behaviours are wide and varied, we can expect marked growth in rental, re-commerce and subscription retail markets and a decrease in people buying ‘brand new’ products. Despite the obvious draw of nature and outdoor activities in consumers’ self-improvement pursuits, a strong tech angle will continue to play out in 2023.

Consumer 130

Consumer Shopping Outdoor Fashion 130

Secure Retail

AUGUST 6, 2021

Product Highlights: Indoor or outdoor – TRIO-IQ is tough enough for any assignment. EVCP is only one application that we can support with TRIO-IQ device, others that have synergy with developing payment markets include vending, kiosk, mobile payments, Pulse and closed-loop payments. – Touchless vending support.

Payment Services 98

Payment Services Kiosk Outdoor Advertising 98

Inside Retail

JANUARY 3, 2024

It now accounts for just over 18% of retail spending in Australia, up from 10 per cent in 2018. Aussie consumers spent a whopping A$353 billion on retail goods in 2022 compared with $275.3 billion in 2018 – a 28.2 per cent increase. Over the same period, online retail spending increased by 132 per cent from $27.5 billion to $63.8

Department Stores 147

Department Stores Shopping Outdoor Consumer 147

Independent Retailer

OCTOBER 26, 2021

by International Market Centers. October Atlanta Apparel continued the upward attendance trajectory evident throughout 2021, with notable gains in accounts from the Northeast (+34%) and Southwest (+237%), augmenting its core Southeast and Midwest attendance base. Buyers traveled to the market from a total of 44 states, three U.S.

Apparel 78

Apparel Boutique Accounting Outdoor 78

Inside Retail

AUGUST 8, 2022

Operated by Wesfarmers’ Workwear Group, Hard Yakka began noticing more of its products being worn at festivals in recent years, and realised it needed to capture a new, younger market. The purpose behind the collection is far greater than the pieces; it’s about taking accountability and doing our part.”.

Wholesale 130

Wholesale Fashion Accessories Outdoor 130

Inside Retail

APRIL 28, 2021

The use of videos as part of a retail marketing strategy is a tried and tested method to catch consumers’ attention and drive sales. The Chinese retail market is leading in the livestreaming trend. We’re experts in the outdoors,” Barrett continued. “As Customers had to Facebook message a hashtag to the Kit Kat account.

Shopping 204

Shopping Outdoor Fashion Marketing 204

Inside Retail

JULY 19, 2022

In a crowded market like the home fragrance category, where everyone from fast fashion and beauty brands to discount department stores and pharmacists are selling candles, it’s near impossible to create and retain cut-through, much less develop an iconic brand synonymous with luxury and quality like 60-year-old Parisian brand Diptyque.

Home Furnishings 130

Home Furnishings Department Stores Fast Fashion Outdoor 130

Small Biz Trends

JULY 8, 2022

market in January 2022. Is this phone loud enough for the outdoors? Because I suggest free volume booster apps for all brands of Android phones, even LG’s last-gap phones which were marketed as “loud”, though to my ears, weren’t. You can create a FREE account to get started today.

Accounting 130

Accounting Outdoor Marketing ATS 130

Mass Relators

JUNE 2, 2021

WASHINGTON — Traditional statistical measurements are not providing an accurate account of the retail industry’s contribution to the economy, National Retail Federation chief economist Jack Kleinhenz contended in the June issue of NRF’s Monthly Economic Review. “In

Accounting 52

Accounting Outdoor Consumer Marketing 52

Small Biz Trends

MAY 17, 2022

If you’re looking to create dynamic marketing campaigns, having an amazing influencer as part of your efforts can help. There are lots of great platforms where you can use influencer talent for your marketing efforts, and we’ll go through some of the top travel influencers you can work with for this article. Followers: 1.39

Outdoor 98

Outdoor Fashion Accounting Advertising 98

365 Retail

AUGUST 16, 2021

Hotter, the comfort footwear brand, which has more than 4 million customers worldwide, has this week announced that the sale of active and outdoor shoes jumped up by 65% in July 2021 compared to July 2019, a category which now accounts for 20% of its total footwear sales, up from 11% in July 2019. .

Outdoor 62

Outdoor Fashion Accounting Customer Experience 62

Inside Retail

JUNE 20, 2022

shows that the sportswear market in 2021 was almost entirely recovered to pre-pandemic sales. This was mainly fuelled by Chinese consumers, who accounted for nearly 23 per cent of the growth, followed by the US market at 15 per cent. With a focus on the US, its marketing promotes diversity and a global outlook.

Outdoor 130

Outdoor Marketing Consumer Apparel 130

Retail TouchPoints

SEPTEMBER 20, 2023

As of July 2023, store sales were up 50% from the opening and now account for 8% of the business, an impressive number for a brand that up until May was almost 100% online. But the goal of the Kenny Flowers brand has never been to blend in. The store opened Memorial Day weekend, just in time to capitalize on the key summer season.

Clienteling 238

Clienteling Location Boutique Outdoor 238

Small Biz Trends

OCTOBER 26, 2022

You might even diversify and market your small business to multiple markets. Selling crafts can be a profitable and satisfying way to operate a small business, whether you’re selling handmade items online or marketing crafts to local customers. Farmers Markets. Flea Markets. Should You Sell Handmade Crafts?

Jewelry 111

Jewelry Clienteling Marketing Accounting 111

Inside Retail

OCTOBER 26, 2022

Thus, SM Prime’s revenues are derived not just from its mall business (although this accounts for just over 50 per cent of its turnover) but also from residential (high-rise, medium-rise and freestanding, about 40 per cent of company revenues) and ‘other’ businesses, which include offices, hotels and convention centres (the remaining 10 per cent).

ATS 147

ATS Outdoor Shopping Planning 147