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For Better Customer Experience, Make Your Website Easier to Search

Retail TouchPoints

Customer experience (CX) optimization is a necessity for ecommerce retailers and other online businesses that want to convert visitors, drive sales and cultivate customer loyalty. That way, as consumer preferences and technology change, your site will deliver what your customers are looking for.

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How Brand Perception and Shared Values Fundamentally Impact Customer Experience

Retail TouchPoints

Throughout my career as a customer experience (CX) practitioner, I’ve seen brands make the same mistake time and again by believing that metrics alone improve customer experiences and loyalty. Too many organizations are content with merely managing their experiences and setting better metrics as their only North Star.

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Ebay Plans Inaugural Recommerce Day, Launches Digital ID Integration

Retail TouchPoints

Once a user clicks that button, they will be directed to check the authenticity of the item through Certilogo’s AI-based authentication system by signing in with their Ebay account. When the authentication process is complete, an Ebay listing will be pre-filled with information from the brand about the item.

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Starbucks Unveils Evolved ‘Reinvention’ Plan

Retail TouchPoints

The new “Triple Shot” plan builds on the original reinvention strategy introduced by former CEO Howard Schultz at the company’s Investor Day in September 2022. Here are some of the details on how Starbucks plans to continue this momentum in the coming years: Shot #1: Elevating the Starbucks Brand… …through 4% net-new store growth in the U.S.

Planning 250
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LSKD appoints first chief retail officer as part of its “audacious” growth plan

Inside Retail

Customer experience LSKD has ‘audacious’ growth plans for the next few years and Shaughnessy is expected to play a key role in helping the brand create a unique in-store experience and ensuring the right products are stocked in each store. “A It also took home the award for outstanding growth.

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A Roadmap to Outsmart Bad Bots and Protect Customer Experiences This Holiday Season

Retail TouchPoints

Price scraping, account takeover and gift card abuse are just some of the ways bad bots impact the retail industry. A Roadmap to a Bad Bot-Free Holiday Shopping Experience. By taking a few proactive steps, brands can deliver a world-class customer experience while managing the impact of malicious automated traffic.

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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

Cross-border shipping and the ease of returns Australian retailers targeting the US market need to bear in mind that delivering a smooth returns experience for customers is key to securing repeat business from them. A clear and seamless returns experience is critical. The post Planning to sell online in the US?

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