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Rebag, ThredUp Join Forces to ‘Push the Boundaries of the Secondhand Market’

Retail TouchPoints

Luxury accessory resale site Rebag and online resale platform ThredUp have announced a multi-faceted partnership to bring their clienteles closer together and enhance both companies’ circularity efforts. For items that sell on ThredUp, customers will receive Rebag credit that can be used online and in store. .

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StockX COO on the importance of fast shipping to improve CX, drive growth

Inside Retail

As the resale market continues to grow, leading fashion and sneaker reseller StockX is taking steps to improve the process of buying and selling authenticated, pre-owned products online. Last week, the Detroit-based company launched Xpress Ship, a new feature that shortens the shipping time for verified items to three business days.

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First half of 2024: Five key marketing moments you won’t want to miss

Inside Retail

Klaviyo – an intelligent marketing automation platform – has created the ultimate calendar with more than 150 key e-commerce dates to consider when planning and executing your year-long marketing strategy. If you are confident in your shipping timelines, offer them free two-day or overnight shipping.

Marketing 130
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The Iconic’s chief marketing officer on creating a campaign that turns heads

Inside Retail

The campaign entitled ‘Got You Looking’ created by Dentsu and Love Media is a master brand approach, maybe even a masterclass, in retail marketing featuring bold images and videos. The post The Iconic’s chief marketing officer on creating a campaign that turns heads appeared first on Inside Retail Australia.

Marketing 130
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Ebay cements focus on $1bn sneaker market with authenticator acquisition

Inside Retail

The product is shipped with a unique NFC tag which shows a digital authenticity certificate to the buyer, showing product details and date of authentication, at no extra cost. The post Ebay cements focus on $1bn sneaker market with authenticator acquisition appeared first on Inside Retail.

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How Aussie footwear brand Alias Mae stays on trend in a fast-moving market

Inside Retail

Systems have been streamlined over the years allowing for faster shipping times and happier customers and our stronger presence on social media means that we can truly engage with our community. IR: How does Alias Mae approach e-commerce and digital marketing to drive sales and brand awareness?

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Petal & Pup marketing lead talks US expansion and social media tactics

Inside Retail

As a pureplay e-commerce business, Australian fashion brand Petal & Pup was in a strong position to manage lockdown pressures this year, and the pandemic didn’t stop the business venturing into new categories and new markets. IR: What were your biggest learnings over that period in terms of e-commerce marketing?

Marketing 246