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After a particularly hot day in the Dominican Republic, Hurtado experienced the lightbulb moment to launch her brand Hello Updo, a hair accessories brand specialising in products designed for voluminous hair with varied curl patterns. IR : In what ways do you believe Hello Updo fills a white space in the haircare market?
“We wanted to ensure our Roblox update would create strong reach and impressions for our target youth market,” the Clarks marketing team said in a statement to Retail TouchPoints. Clarks has seen “incredible success” on the platform, according to the brand’s marketing team, generating the following results: 16.2+
Positioned on the second floor of the centre, near the food court, the store benefits from strong foot traffic, allowing shoppers to discover its range of plush toys, stationery, beauty, lifestyle essentials, and electronic accessories.
Give Them the Offers They Need Whether online shoppers are buying dental implants, fitness accessories or items for the house, they have their own conditions and styles. Example of chatbot-generated email for gaming consoles and accessories customers. Retailers can use this information to create unique promotions in real time.
The jewellery and accessories retailer’s profit grew 6.5 The company said its continued focus on pricing and promotion management helped expand gross margin to 82.4 It expects to open its first Zambia store in the coming week, marking its 50th market globally. per cent to $56.9 million as revenue climbed 8.8 per cent.
And some seven years on, much to the dismay of retailers, it is now starting to shake the tree and become a real force in the market , as Australian shoppers increasingly turn to alternatives to manage the cost-of-living crisis. Amazon, the $2 trillion gorilla, arrived on our shores officially in December 2017, just in time for Christmas.
The company sells through two complementary segments: Revolve, which is focused on premium apparel, footwear, accessories and beauty products; and FWRD, which offers a curated assortment of well-known and emerging luxury brands. following its debut in Canada, Australia and New Zealand. 14 to Jan.
But amidst the traditional marketing blitzes and seasonal promotions, a new force is opening doors to partnerships that wouldnt have been imaginable even a few years ago and quietly reshaping the retail landscape in the process: commerce media.
After a four-year hiatus, G-Star Raw is poised to re-establish its presence in Australia and New Zealand, emerging from a turbulent chapter in the market. The Australian arm of the Dutch-founded denim giant, established in 1989, collapsed into voluntary administration in early 2020 as the advent of covid engulfed the market.
High-profile fashion collaborations are nothing new, but does making luxury accessible and marketing it to a younger audience come at a cost? In translating its latest collection into Bitmoji avatars, Valentino promotes individual expression and fosters an ever more global community through the brand’s most iconic motifs.”
As the legalised cannabis industry continues to grow, despite starts and stops caused by shifting federal regulations per state, retailers need to stay up to date on the varying types of consumers interested in exploring this market and the types of products theyre searching for. billion by 2028.
Despite rising promotional activity and an increased cost of business, Myer has achieved sales growth, albeit dragged down by the performance of its apparel brands. The post Myer cites volatile market and distribution issues in tough second half appeared first on Inside Retail Australia. The company says its second-half sales rose 1.9
Wholesale revenue fell 12 per cent, and direct-to-consumer sales decreased by 8 per cent, driven by a planned reduction in e-commerce promotions. By product, apparel sales dropped by 12 per cent, footwear by 11 per cent, and accessories rose 2 per cent. However, the company’s gross margin improved by 200 basis points to 49.8
Reworking Promotional Strategies Retailers should revisit their promotional strategies to keep customers buying even as costs rise. Without the flexibility to introduce temporarily higher prices or add short-term promotions to stimulate sales, these retailers have little choice but to absorb the extra costs and face a margin impact.
Launched by friends Barbara Bradley Baekgaard and Patricia R Miller in Fort Wayne, Indiana, in 1982, the brand became well known for its wide array of colourfully quilted handbags and accessories.
It’s less about color palettes and more about whether a shopper can find the right product in two clicks, whether personalized promotions show up at the right time and whether the checkout is as smooth on mobile as it is on desktop. Optimized UX in retail combines strategic thinking with smart design.
Often used for outdoor events, markets, and festivals, these temporary structures can be adapted for pop-up shops or seasonal stores. Whether in open-air markets or special events, a gazebo can be set up almost anywhere and customised to suit your specific requirements.
Your product images, promotional videos, branded templates, and SEO content arent just accessories to your brand, but also assets with measurable impact. Why Digital Assets Are Business Assets Digital files are no longer just marketing material. This slows down marketing rollouts and adds cost.
I visit them, and we text about what’s hot in the market, what new colorways they’re seeing. RTP: Have you invested in paid marketing and advertising to grow the brand, or would you attribute most of the Bogg Bag’s success to organic community building? This is just the beginning! Vaccarella: Organic social has been key.
Given the event represents ‘Australian’ fashion it has more impact when promoting our brand and gives us credibility,” she added. “I Despite the uncertainty surrounding the event, it’s business as usual at the fashion label in terms of production, since it treats the runway as a marketing exercise.
It was about working with them, and internally with our team to understand, in particular, how we ensure that the garments we’re putting into the market have the best or the least environmental impact.” “We’ve always had a good ethical sourcing component and great relationships with suppliers,” Hard said. “It
Despite modestly positive expectations for 2024, the luxury retail market did not pan out as merchants had hoped. According to a 2024 report released by global management consulting firm Bain & Company, this market dropped two per cent from an all-time high of US$387 billion to US$381 billion.
Retailers must constantly update their in-store displays, promotional setups, and product showcases to capture customer interest and reflect current trends. These systems typically include lightweight aluminium frames, panels, and accessories like lighting, shelving, and graphics. Benefits of Modular Exhibition Systems in Retail 1.
Valentines Day is evolving beyond romantic hetero couples celebrating with flowers, chocolates and dinners out, broadening sales and marketing opportunities for both manufacturers and retailers. These all represent opportunities to promote gift cards for such experiences to those who plan in advance of Valentines Day, such as in January.
I don’t think it matters that you’re small, it’s what you’re doing,” Tonia Bastyan, design and marketing manager at BlockTexx, told Inside Retail. In an Australian-first partnership, BlockTexx and Elk have teamed up to bring an innovative solution to bring end-of-life garments into the circular fashion economy. “I
“In the last three years, we’ve hit the accelerator, and we’ve started to recruit a lot of people, and we are looking at a lot of internal promotions.” There are no half-price sales or buy-one-get-one-free promotions. However, US consumers have been conditioned to look for deals.
A professionally compiled marketing calendar is a detailed plan that records all the company’s marketing events with a schedule of dates and times. Usually, a marketing calendar is made for a year or a quarter. How to use holidays to maximize marketing benefits? Why is it needed?
Shifts in consumer behaviour towards big promotions presented challenges to margin integrity, as Krista Diez-Simson, CFO of Taking Shape, pointed out. Though promotional cycles were a boon for sales, Diez-Simson said that managing the tension between cashflow and margin became her biggest challenge in 2024.
Economic Support: Buying handmade bolsters local economies by supporting small businesses and artisans, which creates jobs and promotes sustainable growth within communities. By supporting artisans, you contribute to local economies and promote sustainable practices.
Circular-fashion buccaneers The co-founder of Cirkular, Marnie Dibden Cate, told Inside Retail that she sees the growing number of resale players on the market as a positive. “At At Cirkular, we don’t view ourselves as competing within the resale space; instead, we see strength in the growth of the circular fashion ecosystem,” Cate said. “The
Introduced to the UK in 2016, Sstrene Grene has rapidly gained popularity for its affordable, design-led home accessories. Group CEO and Co-owner Mikkel Grene commented, “The UK is one of our most exciting markets, with customers appreciating our unique blend of Scandinavian design and affordability. .”
Know Your Market Inside Out Understanding your local market is the first step to success. Empower your staff to: Recommend the right food or accessories Provide basic pet care advice Upsell complementary products tactfully Happy and informed staff lead to loyal and satisfied customers. Are most of your customers dog owners?
According to market research firm Future Market Insights , the industry is valued at US$6.6 The increasing awareness of health concerns, largely brought about by the pandemic, paired with a growing interest in wellness products have created a market for patches that allow people to absorb vitamins through their skin.
Race Track Layout : This combines a main aisle with loops around merchandise, promoting interaction with various categories. Ensure to arrange products in a way that promotes engaging visual displays, enhancing the overall shopping experience. Racetrack Layout Racetrack layouts combine the benefits of both linear and free-flow layouts.
E-commerce sales were down 23 per cent as the brand reduced promotional activity, now representing 35 per cent of DTC revenue. Regionally, North America posted an 11 per cent sales decline, while international markets are down by 6 per cent, driven by a 13 per cent fall in Asia Pacific and 6 per cent in Latin America.
In fact, Australia’s second-hand market, covering everything from clothing, electronics, furniture, and cars, is worth around $46 billion and just keeps growing. Nudie Jeans encourages customers to ‘Create Tomorrow’s Vintage,’ highlighting that jeans improve with age and promoting their free jean repair service for life.
It was just starting to expand into the Australian market, and Airi was involved in building the new website. It was here that Airi built McDonald’s first-ever propensity model, using AI to personalise a communication and promotion strategy for each individual customer based on their online and offline transaction history.
The three collections aim to tap into these trends with products including floral crockery, pastel bedding, and minimalist home accessories. The partnership will also be promoted across more than 70 Primark store windows, with Pinterest-powered visuals showcasing the collections.
Diversity, equity and inclusion (DEI) strategy: Our commitment to DEI has led to the development of targeted strategies that promote a diverse workforce. To remain competitive in the market, we offer attractive salary packages and benefits that incentivise long-term employee commitment.
Amid shifting consumer priorities and rising demand for sustainable and age-inclusive products, global buyers and brands are seeking innovation that aligns with social values and market needs. The blind box concept traditionally associated with toys is now being applied to categories like ceramics, homewares, and lifestyle accessories.
Better demand forecasting with AI Using AI algorithms to analyse historical sales data, seasonal trends and other market factors can help retailers predict future demand with higher accuracy. This model helps ALDO, which specialises in shoes and accessories, better predict demand to ensure it has the right inventory in the right channels.
These studios specialise in capturing stunning visuals of clothing, accessories, and models, ensuring that every detail of the product shines. Supports marketing efforts From social media campaigns to promotional materials, professional visuals amplify your marketing strategies, drawing in larger audiences.
Legacy pricing approaches can’t adapt fast enough to market changes. This works well in sporting goods or home goods stores where accessories or related items can be grouped together. Retailers who optimize promotions reduce margin erosion. With ChainDrive, you can: Analyze historical pricing and performance.
Retailers also piggyback on the occasion for seasonal promotions on items like air conditioners, fans, barbeques and camping gear. The government is making some attempts to promote consciousness of water conservation during the festival, but these largely fall on deaf ears once the partying gets started.
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